1. First of all, we should consider the convenience of customers: it is necessary to display beautifully and make it convenient for customers to choose. We can't just pursue decoration, so that customers can't start.

2. Ensure FIFO: This is very important. For example, when replenishing goods, you should "turn over the pile", and you can't cover the old goods with new goods. The advanced goods are sold out first, but the premise is that the old goods are still fresh and can be sold, otherwise they will be removed for sorting.

3, "face" to customers, stable and safe; Replenishment should be handled with care: both fruits and vegetables have a "face" and a "back". When placed, the "face" faces the customer, showing the best side. Placement should also be stable and safe, and it will not fall and hurt when it is picked up; When replenishment is displayed, handle it with care, and when inventory is stacked, it is also necessary to prevent crushing and falling.

4. Display separately according to classification, shape and size

1) Vegetables are displayed separately according to leafy vegetables, roots of flowers and fruits, mushrooms, condiments and processed vegetables

(2) Fruits are displayed separately according to melons, oranges, apples and pears, peaches and plums, tropical fruits and gift boxes;

(3) Related items with similar shapes and sizes are displayed adjacent to each other;

(4) leafy vegetables should be humidified by spraying water at any time, and should not be displayed in ventilation openings to prevent vegetables from losing water and shrinking.

5. The natural colors of fruits and vegetables will be used in various colors, which will be more beautiful and stimulate the desire to buy. For example, red (snake fruit), green (green apple), yellow (yellow banana apple) and pink (Fuji apple) are displayed next to each other.

6. Display order and area of fruits and vegetables (1) Give priority to displaying the most abundant seasonal commodities; (2) Best-selling products and goods with fast turnover; (3) Promotional products and goods with high sensitivity; (4) Commodities with high price and good freshness.

7. The same item is displayed vertically, and both bulk sales and box sales can be displayed at the same time.

8. The fruits and vegetables should be displayed with colored plant lights as the background, and the lights should be bright to show freshness.

9. Price cards and POP cards should correspond to the displayed goods, with correct prices and beautiful and neat fonts.

11. Do a good job in freshness management in the display: it is required to arrange the noodles at any time, pick out the goods that are rotten, damaged by collision and damaged by customer selection in time, and put them into the operation room for sorting.

11. The display props are clean, safe and tidy.

12. Use the "golden display line" to display: for fruits and vegetables, it should be in the middle part of the display surface. For example, when the upper and lower plastic square plates can be placed, the goods purchased the day before or first served on the same day can be placed in the middle layer, and new goods can be placed in the upper and lower layers. Customers' choices are mostly in the middle level, which can speed up the sale of secondhand goods. Provided that the secondhand goods still maintain good freshness. (Of course, the use of color is not necessarily flat, but it can also make the fruit three-dimensional and form the impact of the facade. Don't be afraid to crush the fruits, they are stacked in so many layers in the box-besides, sacrificing a few will get the value of people.

Although the large glass wall is a luxury for a small fruit shop, it should be a part of the marketing strategy for a brand chain. Have you ever observed that the whole facade is a transparent glass room, and its sales are better than those of closed fruit shops? Because the former is more "free" and the latter is more "depressed". If there are too few kinds of single items to be contrasted with other commodity colors, the display is worth learning-many watermelon sellers don't know what half-melons are used for, and they are afraid of waste and don't want to cut more. In fact, semi-melon is the best display equipment, and the sales opportunities brought by semi-melon are even greater. A row and a half of melons can have a shocking effect, and the stall owner even used a few yellow pineapples to match the red.