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Introduction to the relevant contents of the doctoral degree course of in-service MBA in Neishen University, USA

● Shenshen University in the United States is the first chartered alliance university in the world to guide entrepreneurs to enlightenment.

● Top famous professors, experts and practical training instructors at home and abroad such as Tsinghua, Peking University, National People's Congress and Neishen teach and explain the great wisdom of management science and business ethics.

● Offering a practical all-round course that integrates the ultimate wisdom of management. By studying these special courses, students will eventually become enterprise leaders who know management skills, and even more enlightened people who understand the truth of the universe and complete their real mission in the world.

● Apply for MBA, EMBA or DBA doctor's degree from Shenshen University in the United States through credit transfer, and at the same time, you will be awarded a master's or doctoral diploma, that is, a double degree certificate.

● The educational system is 1.5 to 2 years, and classes are held once a month on weekends in famous schools in China and the birthplace of ancient sages.

● You can join the Alumni Association of Greater China School District of Shenshen University in the United States, and organize an annual entrepreneur alumni association, outdoor outreach training, business summit forum, research visits to famous enterprises at home and abroad, cultural and sports leisure and health preservation, project investment and financing, academic exchanges with other famous schools, field business visits to Europe, America, Japan, South Korea, Hong Kong, Macao and Taiwan, etc., so as to broaden your horizons, create opportunities, comprehensively improve students' management ability and leadership level, and create a lifelong high-end classmate relationship network.

● Those who have obtained the graduation certificate or other equivalent qualification certificate of postgraduate courses of economics and management major in other institutions but have not obtained the master's degree; Or those who are studying in such courses or seminars, most of which have been completed and passed the examination, but the class has not yet finished, can be exempted from taking some courses and paying part of tuition fees, and they can speed up their application for MBA or EMBA master's degree from Shenshen University in the United States by completing the follow-up credits, and will be awarded a master's diploma.

● This education project has been supported by the International Education Innovation Fund, and the tuition fees paid by the students are very cost-effective. Most of the EMBA tuition fees of business schools at home and abroad are about RMB 411,111, and our school only needs to pay a small part of the difference after assistance as tuition fees on the premise of ensuring that the teaching quality is higher than that of famous schools at home and abroad. One-time investment, lifetime return!

● Set up scholarships to help students complete their studies. Set up an online platform for project investment and financing, and provide students with investment and financing information or hold negotiation activities for free.

● After graduation, you can be allowed to return to school unlimited times for free after applying in advance, so as to meet the needs of lifelong education with shorter and shorter knowledge updating cycle in contemporary society.

● Graduates' degree certificates can be certified by the National Education Accreditation Board, the the State Council, the state government and other official or third-party institutions, which is enough to ensure the credibility and gold content of the degree.

● Those who pass the examination will be awarded the qualification certificate of Intermediate or Senior Certified Business Administrator (CBA) representing their personal brand and strength by the International Association for Certification and Registration (I-A-R-I).

● You can apply for the certification of American university degree certificates from China Distance Education Vocational Training Certification Management Office as an important basis for promotion, job application and title evaluation.

● It can be included in the national talent pool of China with the graduation diploma and degree certificate from the University of Shanghai in the United States, and the National Talent Mobility Center of Ministry of Human Resources and Social Security will issue the Storage Certificate of the National Talent Network Professional Talent Pool and the professional talent registration card, and you can find my registration information on the National Talent Network.

Organizer: Beijing National University International Education and Culture Center, a teaching institution for degree application courses recognized by the United States' Neishen University

1. On-the-job application for the MBA-EMBA-DBA doctoral degree program of the United States' Neishen University:

In order to meet the needs of the development of global economic integration, we will cultivate more professional and international senior management talents for greater China and vigorously enhance the competitiveness of enterprises. On the basis of successfully holding a number of on-the-job MBA, EMBA, and DBA degree courses in the United States through credit transfer, this institution has decided to continue to hold a new MBA-EMBA-DBA degree course.

1. Characteristics of running a school

① Teaching by famous teachers with distinctive features:

In compliance with strict academic and practical experience requirements, all courses are taught by famous professors and experts who are selected from hundreds of first-class professors and experts at home and abroad and have rich teaching and practical experience, unique methods, obvious effects and are well received by students. In addition, we also invite business leaders, spiritual leaders and senior government officials to exchange ideas, so that production, government and learning can be realized.

② Well-designed practical courses:

Learn from the management experience of developed countries and explore the essence of Chinese traditional culture of Confucianism, Buddhism and Taoism. All courses not only closely combine the management practice of enterprises in Greater China, but also reflect the fundamental wisdom in today's world's cutting-edge theory and management, improve the quality of students in an all-round way, and finally build them into enterprise leaders who know management skills, but also enlightened people who understand the truth of the universe and complete their real mission in the world.

③ Diversified teaching methods:

For the executives who have demonstrated their outstanding talents and are extremely busy, we emphasize the effect of learning, not just the transfer of knowledge. The course design combines teaching, training, case analysis, project discussion, teacher-student interaction, etc. Face-to-face lectures are arranged on weekends or holidays. Face-to-face lectures can be set up nearby at the request of most students, and at the same time, an "online institution for entrepreneurs" can be established to distribute multimedia courseware and implement distance teaching. While ensuring the quality of teaching, students' daily work will not be affected as much as possible, and students can pursue degree courses while working.

④ interaction and integration of high-end students from many industries:

under the principle that mutual learning is more important than teaching, our students come from finance, real estate, Jian 'an, party and government organs, religion, IT, petrochemical, logistics, electricity, communication, automobiles, steel, hotels, energy and mineral deposits, medical care, medicine, electronics, machinery, culture and education, ports, public utilities, and so on. Such as chairman, president, general manager, senior manager, president, dean, city magistrate, secretary, director of the department, etc., have rich management experience, which is conducive to mutual exchange and improvement. Cross-industry interaction has created an unprecedented learning environment. An effective practice in one industry may be a long-standing puzzle in another industry. This friendship of mutual assistance and mutual improvement is not only a great incentive in learning, but also the foundation of high-end classmates' network of lifelong friendship and career cooperation.

2. Enrollment targets: chairman, president, general manager, CEO, CFO, COO, senior manager, director, bank president, hospital president and other senior management personnel; The founders or successors and shareholders of the enterprise; Business backbone with leadership ability or potential; Party and government officials such as county magistrate, secretary and director of the department; The person in charge of the institution, etc.

3. Professional research direction:

① According to the industry, it is divided into: real estate management, education management, Jian 'an enterprise management, building materials decoration management, urban construction environmental protection management, decoration management, financial management, energy and mineral resources management, direct sales management, tourism and hotel management, catering and entertainment management, hospital management, medical and medical equipment enterprise management, media management, telecommunications management, culture and sports management. Research directions of business management in dozens of industries, such as advertising management, consulting management, business management, IT management, logistics management, service management, institution management, manufacturing management, agriculture, forestry, animal husbandry and fishery enterprise management.

② According to the position, it is divided into more than ten professional job research directions, such as comprehensive management, economic management, strategic management, administrative management, marketing management and planning, financial management, accounting and auditing, tax planning, organization and personnel management, supply management, production management, project management, corporate legal affairs, public relations, capital operation, advertising and brand management, and corporate culture.

4. academic system: one and a half years for master's degree (MBA or EMBA) and two years for doctor's degree (DBA).

5. Curriculum:

① Compulsory courses: strategic management, marketing, human resource management, financial management, operation management, management economics, organizational behavior, management information system, enterprise planning, management communication, and thesis writing counseling

② Unified elective courses (MBA students take 2 courses and EMBA students take 4 courses, DBA students take six courses): ultimate business wisdom, business English, international business, detailed management, e-commerce, brand operation and management, leadership and execution, capital operation, investment and financial management, project management, financial statement analysis, management psychology, legal tax avoidance, corporate culture, successful corporate decision-making, Chinese studies and enterprise management, crisis management and media response, online marketing and integrated marketing communication, customer relationship management, and corporate culture. The ultimate secret of business ethics, belief in butterflies, outdoor development training, domestic and foreign business visits or academic exchanges

6. Teaching methods: face-to-face lectures on special topics, multimedia teaching, interactive online teaching and students' systematic and comprehensive study of teaching materials. Face-to-face lectures on rolling topics once a month or once every two months, with each lecture lasting 2-3 days. You can study with the newspaper, not limited by time and region.

7. Face-to-face lectures: Peking University, Tsinghua University, Renmin University of China, Case Teaching and Research Base of Neishen University in the United States, domestic and foreign scenic practice shrines or other famous universities. For the specific face-to-face teaching time and classroom address, please refer to the Curriculum Schedule of each teaching class.

8. Featured teachers: top famous professors, experts, senior trainers, senior officials, famous business leaders and spiritual leaders from famous universities, research institutes, party and government organs and business management consulting training institutions at home and abroad combine academic and practical schools to implement systematic and perfect all-round teaching.

9. Registration requirements:

① Master of Business Administration (MBA) class: those who have a college degree or above and have been engaged in management for more than 2 years.

② Executive EMBA class: those who have a college degree or above and have been engaged in management for more than 5 years.

③ Doctor of Business Administration (DBA) class (one of the following conditions should be met):

A. Get a master's degree or graduate degree and take up management work.

B, obtain the graduation certificate of postgraduate courses or other equivalent certificates and have more than 6 years of middle and senior management experience.

C, with the title of deputy senior or above, and having held middle and senior management positions for more than 3 years.

D, outstanding entrepreneurs can be admitted without exception.

11. Graduation requirements: MBA, EMBA and DBA students should complete at least 1.5 million words, 21,111 words and 31,111 words of dissertation respectively. You must complete 42 credits, 51 credits and 61 credits respectively within 1.5 years (which can be extended to 3 years) before you can graduate. If your tutor thinks that you are qualified, you can apply to Neishen University in the United States for granting MBA, EMBA or DBA degrees in related research fields respectively.

11. learning process: submit the application materials and pay the registration fee → if the written test or interview is qualified → the school reexamines → the school registers those who pass the examination and issues an admission notice → pay the tuition fee → arrange the teaching → combine online or multimedia teaching with the students' comprehensive self-study materials → outdoor outward bound training → focus on the topic face-to-face teaching for 2-3 days every month or every two months (including teacher-student interaction and two-way communication) → submit the course assignment → test or assessment. Write a course paper or work report → go to famous domestic enterprises for investigation, visit and exchange (self-care for travel expenses) → project investment and financing activities (voluntary participation) → networking and exchange activities or special forums among students → go abroad for academic exchanges or field business visits or negotiate investment and cooperation (voluntary participation, Self-care for travel expenses) → Tutoring in writing dissertations → Selecting Master or Doctoral Supervisor → Reporting the title and outline of dissertations (to be agreed by students and tutors) → Completing master's or doctoral theses → Tutors review and guide and supervise the content and quality of theses → Students revise theses → Tutors submit opinions on dissertation review → Tutors think that qualified students participate in thesis defense or review → Graduation ceremony (awarding degree certificates and graduate diplomas from universities in the United States, and the awarding ceremony can be arranged at home and abroad.

12. Treatment of students:

① Students who have completed the courses with required credits, passed the examination or assessment, and passed the defense or evaluation of graduation thesis, can voluntarily apply for the MBA, EMBA or DBA degree certificate and graduate diploma issued by Shen University in the United States through credit transfer, and students can voluntarily go through the legal and authentic certification procedures of the diploma by official or third-party institutions such as the National Education Accreditation Board, the State Council, and the state government. Students' school status is permanently preserved in the United States, and they will automatically join the Greater China School District Alumni Association and Entrepreneur Students' Club of the United States.

② compile and publish the excellent papers of the students.

③ those who pass the examination will be awarded the qualification certificate of intermediate or senior registered business administrator (CBA) by the International Association for Certification and Registration (I-A-R-I), which represents personal brand and strength.

④ You can apply for the certification of China Distance Education Vocational Training Certification Management Office for the degree certificate of the internal application university in the United States, as an important basis for promotion, job application and title evaluation.

⑤ It can be included in the national talent pool of China with the graduation diploma and degree certificate from the university in the United States, and the National Talent Mobility Center of Ministry of Human Resources and Social Security will issue the Certificate of Entry into the National Talent Network Professional Talent Pool and the professional talent registration card, and you can find my registration information on the National Talent Network.

⑥ In order to enable the investors among the trainees or many other domestic and foreign consortium investment institutions to find excellent projects, the project participants with fund gaps among the trainees or the financiers who want to expand their careers to find suitable investment partners, an online platform for free exchange and fruitful project investment and financing with a single investment ranging from several hundred thousand yuan to several hundred million yuan is specially set up to provide free investment and financing information or hold negotiation activities for the trainees. ⑦ Students who have learned something and run a distinctive and innovative enterprise can apply for the enterprise to be incorporated into the business administration textbook or case base of Shenshen University in the United States for the students majoring in business administration in domestic Shenshen universities around the world to study, so that the brand effect of the enterprise can be widely, permanently and globally spread.

⑧ After graduation, you can apply in advance to allow you to return to school for unlimited times for free, so as to meet the needs of lifelong education with shorter and shorter knowledge updating cycle in contemporary society.

13. Registration and admission method: Fill in the application form in both Chinese and English as required, and submit the existing highest academic degree certificate, a copy of ID card and four recent bareheaded photos of one inch and two inches each, and pay the registration fee of 511 yuan. School admission Committee member