Nongjiale, widely distributed in the suburbs of the city to agriculture and rural consumption as the characteristics of tourism, entertainment, leisure and vacation places in general, but also on the suburbs of the general term of leisure and vacation mode, why the rise of Nongjiale, the following is what I do for you to organize, I hope you useful.
Reasons for the rise of Nongjiale
? Nongjiale? Tourism prototype from the domestic and foreign rural tourism, and the domestic unique rural landscape, folk customs and so on into one, and thus has a distinctive vernacular brand. At the same time, it is also the diversification of people's tourism needs, increasing leisure time, gradually improving living standards and ? civilization disease? The disease of civilization is the most serious one in the world. City disease? The inevitable product of the intensification of tourism products from the level of sightseeing to a higher level of vacation and leisure level of transformation of the typical example.
Rural tourism in foreign countries has more than 30 years of history, to carry out a more successful in some of the developed countries in Europe and the U.S. In the early 1960s, Spain, then a major tourist country in the countryside of the Castle for a certain amount of renovation and transformation of hotels, to stay in the past guests, this hotel is called? Paledo State Inn? At the same time, the large farms, estates for planning and construction, providing walking tours, horseback riding, gliding, mountain climbing, rafting, participate in agricultural activities and other projects, thus creating a precedent for rural tourism in the world. Later, rural tourism in the United States, France, Poland, Japan and other countries have been advocated and the development of the United States in 1996, the United States of America's rural inns total income of 4 billion U.S. dollars. 1997, the United States, 18 million people went to the countryside, farms, vacation, only in the eastern United States there are 1,500 sightseeing farms in the west there are many dedicated to the tourism of the ranch. At present, France has more than 16,000 farms set up a family hotel, the introduction of farm tourism, 33% of the tourists chose the countryside vacation, rural tourism receives 2 million tourists each year, can bring farmers 70 billion francs of income, equivalent to 1/4 of the national tourism revenue. in Europe and the United States, rural tourism has a considerable scale, and has embarked on the development of a standardized track, showing strong vitality and great potential for development. The countryside tourism has a considerable scale in Europe and the United States, and has embarked on a standardized development track, showing a strong vitality and huge development potential.
Domestically, the real meaning of rural tourism began in the 1980s, which came into being under the guidance of the special tourism policy of poverty alleviation, but due to the late start, it is still in the early stages. At present, the development of rural tourism in all parts of China are developing in the direction of integrating sightseeing, investigation, learning, participation, recreation, leisure, vacation, entertainment in one integrated direction, in which the domestic tourists participate in the rate and the highest rate of revisiting the countryside tourism projects are: to ? Live in a farm house, eat farm food, do farm work, enjoy the farm? As the content of the folk customs tourism; to harvest a variety of agricultural products as the main content of the agricultural picking tourism; to folk traditional festival activities as the content of the rural festival tourism.
It can be seen that the farm tourism is a form of rural tourism, it is the combination of traditional agriculture and tourism and a new tourism project.
China's Nongjiajia initially originated in Chengdu, Sichuan, the specific location of Qingcheng Mountain, Dujiangyan City, Pixian, Wenjiang and other said. Later developed to the whole Chengdu Plain, Sichuan Basin, until the country. Really to? Nongjiale? Named rural tourism began in 1987 in the leisure capital? Peach Blossom Festival held in Longquanyi Shufang Village on the outskirts of Chengdu. The Peach Blossom Festival combines farming activities, rural idylls, local folk culture, rural dwellings and settlement culture with modern tourism and vacation, leisure and entertainment, forming a new form of tourism.
Nongjiajia performance
1. Farmer's garden type. To PI County Youai Township Nongke Village, Wenjiang County, Wanchun Township, and other western Sichuan West Dam farm folk tourism as a representative. Here is located ? National ecological demonstration area ? Inside, is the nationally renowned flowers, bonsai, seedlings, stakes production base, ? Nongjiale? Nongjiazhuang started here. It is a collection of the main features of agricultural leisure tourism in the West Sichuan Plain, showing the? Nongjiale The great charm of Nongjiaole.
2. Fruit and flower ornamental type. Represented by Longquanyi's study village, Gongrong Rural, Peach Blossom Gully, Apple Village and other eastern suburbs of the hills of the farm orchard amusement. Longquan Mountain fruits are exported to the country and even overseas, fruit income is the economic pillar of Longquanyi District. However, in recent years the rise of the spring view peach (pear) flowers, summer taste fresh fruit of flowers and fruits sightseeing tours, so that its tourism income has greatly exceeded the fruit income; selling fruit as well as selling flowers, so that people first full of eyes, after full of mouth, some tourists also booked to bring family members and children to come to experience their own hands to the tree to pick, so that the feeling of the flowers and fruits and fresh and experience a kind of fun and joy but not for it, it reflects the people's It reflects the transmutation of people's consumption concept. Longquanshan fruit after improving its scientific and technological content and then focus on improving its cultural content, the development of tourism agriculture on the basis of traditional agriculture, opened up the Yilin mountainous areas of a new way to get rich.
3. scenic hostel type. To the far suburbs of Dujiangyan, Qingcheng Houshan, Pujiang County, Chaoyang Lake, Pengzhou City, Yinchanggou, Dayi County, Xiling Xueshan and other natural scenic areas as a representative. Low-grade farmhouse hostel prices are low, visitors feel as if their homes moved to the scenic area, spending the money of the home day to enjoy the natural environment of the scenic area, the scenic area? Nongjiale? Therefore, by the low and middle income tourists welcome.
4. Garden Inn type. To Xindu County Farm converted mud Batuo Scenic Area, Qionglai City, forward farms converted Dongyue Fishing Village, etc. as a representative. Agricultural production organizations into tourism enterprises, the agricultural land through greening and landscaping, so that it becomes a garden-style buildings, with full-featured supporting facilities and inn-style management, so that it becomes higher than the grade? Nongjiale? A kind of leisure and entertainment place which is lower than the resort. To the modernization of a glorious writing.
5. Gourmet shopping type. To Suzhou Yangcheng Lake Lotus Island Tourism Scenic Area, the use of Yangcheng Lake unique geographical advantages; famous at home and abroad Yangcheng Lake hairy crabs as a specialty guest. The fishery production into tourism mode, and food mode. Make it different from the general farmhouse.
6, inclusive of food and housing type.
More and more city people are looking forward to the countryside, and like to live in the countryside for a period of time, cultivating their lives without losing the fun. The farmhouse on Suzhou's Xishan Island launched? The first time I've seen this, I've seen it in my life, and I've seen it in my life.
This is a Nongjiale in recent years to attract popularity of the service program, Suzhou Taihu Xishan Nongjiale package food and shelter this service is more affordable, package food and shelter this service package is very popular with tourists. Nongjiajia package standard by head of charges, how much money each person paid out to the boss, the boss will arrange for you to eat three meals a day meals and lodging, when the hot dishes you eat are arranged by the store, if you want to eat Other dishes can be another dish Oh, but another dish is to be another additional money Oh.
The package means: breakfast, lunch, dinner and one night's stay, generally for more than 10 people, less than 10 people using lodging, food and beverage separate calculations, of course, there are also part of the farmhouse also engaged in special circumstances. The use of packaged food and accommodation is relatively team is more cost-effective, but also easy to group AA system. But if you're using the air conditioning, you'll need to charge a fee of $10 per person for 24 hours.
Problems in the development of agri-households
1.
Many travelers are more happy to travel in groups or companions in the choice of ? Eat farmhouse meals, taste farmhouse tea? Some travelers even buy on-site? In the raising of pigs, goats, dogs, chickens, ducks and other livestock, requiring on-site slaughter after cooking. This practice actually hides a lot of problems, on-site slaughter of livestock and poultry is almost no quarantine inspection and quarantine departments, which hides the disease tourists and operators are unable to distinguish. And? Nongjiale? The kitchen, dishes and chopsticks in the lack of formal sterilization measures, without the supervision of the health and epidemic prevention department, it is difficult to meet the consumption requirements and health standards comparable to those of urban restaurants. Some business sites even sell protected wild animals, such as wild boar, snakes, frogs and other animals that are expressly prohibited from sale.
2. Scenic safety is a concern.
As most of the ? Nongjiale? points are small in scale and backward in infrastructure, most of the rural tourists are complaining about the difficulty of parking in the scenic area after returning from their travels, and the lack of security personnel and measures in the parking lot.? Nongjiale? Many scenic spots are developed by village collectives or private owners on their own, and the setup of tourist attractions, the planning of safety facilities and even the most basic guide signs are not available, so that tourists enter them as if they were headless flies blindly wandering around, and it is especially dangerous when there is a large flow of people. There? Nongjiale? The point of even the relevant management system and precautions are not, and some tourists were even bitten by the dog, cat scratches phenomenon occurs.
3. Service needs to be improved.
Points of tea half an hour can not come on, the car was blocked for a few hours can not find the owner of the blocked car, some even fixed parking vehicles are not even the location, most of them are parked according to the road and parking. Nongjiale? The development of about five years, but the service enhancement is still the biggest problem, service? Short legs? Day by day. According to survey statistics: the international tourism industry recognized that more than 80% of tourism profits from? The first time I've seen this, I've seen a lot of people who are not interested in it.
How to develop Nongjiajia
1.Organization promotion.
Including scenic areas to promote the key tourist attractions as the core, drive, radiation and absorption of farmers in the surrounding countryside to participate in tourism reception and services.
2. Government promotion.
The government leads the planning and design of rural tourism, invests funds, develops core scenic spots, absorbs social capital investment, and encourages and guides farmers to participate in tourism reception services.
3.
That is? The company's main goal is to provide the best possible service to the public.
4. Careful planning and strengthened supervision.
Focus on wholeness and continuity, giving full consideration to the natural features and characteristics of the place and cultural identity. At the same time, the supervision of each rural tourism, farmhouse and other fine details, strengthen the training of tourism practitioners and rural tourism collective, education, improve the quality and level of their services, enhance the service brand and image.
5. Highlight the characteristics and their own advantages.
For example, highlighting the countryside of the regional flavor, traditional cultural advantages, mining ancient villages, towns, monuments, allusions and other cultural connotations; highlighting the embodiment of regional characteristics, in terms of architecture, food, life, farming and even the design of tourism activities, as far as possible, to reflect the regional flavors, styles, living customs and other characteristics. At the same time, but also focus on highlighting the green, environmental protection, leisure, entertainment and other characteristics.
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