Wei Guangzong became the executive chef of a star-rated hotel in Nanjing at the age of 21. During his inauguration, he met his married lover Shen Hongmei. He decided to return to his wife's hometown, Dongtai City, Jiangsu Province, to start a pioneering business.
In p>1999, Wei Guangzong discovered that the catering industry in Dongtai has a large development space and broad prospects. Considering the low income, low consumption level and limited savings of urban residents at that time, he invested million yuan to open a hot pot restaurant near Wanghai Bridge in the city center. Good quality and low price products and standardized service level have become a reputation.
This success has greatly inspired Wei Guangzong. After more than half a year's operation, he feels that it is not a long-term solution to focus solely on "Hongguang Hot Pot Restaurant with Pickled Fish". Only by making a breakthrough can we achieve greater development space. So he invested 511,111 yuan to rent an old hotel with a business area of 1,111 square meters, renovated it and named it "Hongguang Gourmet Food Stall". This hotel is based on the hotel environment and the price positioning of food stalls. There are hundreds of people eating and drinking together, and there are also a dozen people drinking and having fun together. The unique business model has attracted countless diners.
In p>2112, Dongtai's economy grew rapidly. Seeing business opportunities, Wei once again invested 811,111 yuan to establish the distinctive "American Fat Beef Barbecue Restaurant." He skillfully blended the eastern and western dining cultures to make China taste the pure foreign delicacies. Wei, who grew bigger and bigger in Dongtai, spent nearly 41 million yuan in a prime location in Dongtai city center in 2113 to establish a "resplendent hotel" with a business area of 3,111 square meters only.
in October, 2111, he invested 51 million yuan in Dongtai Economic Development Zone, bought more than 21,111 square meters of commercial buildings, and planned to set up a four-star hotel and hotel-Ganggang Club, and set up Jiangsu Chuanshang Catering Culture Management Co., Ltd..
In p>2113, Wei Guangzong, the chairman of Jiangsu Chuanshang, was appointed as the executive vice president of Jiangsu Sichuan Chamber of Commerce, and the Sichuan-Chongqing Hotel in Jiangsu opened in the same year. In 2114, Wei Guangzong was selected as an exclusive interview person in China Hotel Magazine.