Hello, this kind of thing is uncertain, because there is no fixed formula, and it doesn't mean that it must be correct to follow the pattern. Many times, the good brands made by others may not work on themselves.

So if the milk tea you join doesn't make money, I suggest you think carefully about the following reasons:

Brand: one is the question of your milk tea joining the brand, is it because of fame, word of mouth and so on.

Market: Did you study the market carefully before joining? Is your local market suitable for opening a tea shop? Do people like to drink milk tea in their daily life?

Location: Where is your shop? Is it in a place with heavy traffic?

Price: What is the price of your milk tea? Can the public accept it?

Publicity: How did you do the pre-publicity in your store? Have you ever done word of mouth? What's your reputation?

Taste: How does your milk tea taste? Are the ingredients fresh? We must grasp the "stomach" of consumers.

The above questions are in no particular order. In fact, joining a milk tea brand is not enough to join a shop. If you want to make money, you must put a lot of energy into business. I suggest you think carefully about the above problems, because any aspect may become a key factor.

I hope it helps you.