Takeaway marketing is very important for catering companies. The three main factors that consumers pay most attention to when choosing catering takeaway are rating, sales and brand, among which good food, favorable price and good hygiene are important factors to get repeat customers. Therefore, takeaway marketing can help catering companies improve ratings, sales and brand awareness, thus attracting more customers. In addition, takeaway marketing can also be carried out through ground promotion and accompanying meal cards attached to takeaway meals to establish their own private domain traffic pool and improve fan stickiness.