First, how to find a gold storefront
1, the traffic point, the traffic is busiest in the morning. Bus stations, MRT stations, railway stations and
First, how to find a gold storefront
1, the traffic point, the traffic is busiest in the morning. Bus stations, MRT stations, railway stations and other traffic points are the places where people gather the most in the morning. If you can open a breakfast shop in these places, the craft will stand the test and the business will not be bad. It would be better if your shop is right next to the station. When people are waiting for the bus, they may buy breakfast in the shop near you. Or after catching the early bus, have breakfast near the station. Anyway, the breakfast shop set up at the station is believed to be better than other places.
2, community housing, not every store can be suitable for opening in residential areas, but breakfast shops are very suitable. In the early morning, students will walk to the school near their home to study. If they don't have breakfast at home, of course, they will also have breakfast at the breakfast shop nearby. When the crowd of students passes by, it will be the time for office workers to go to work. Then, it's time for mothers to go out to buy food. In residential areas, most of them are neighbors in the same community. They can not only know the guests, but also establish good feelings with them. Therefore, it is easy to have familiar guests when opening a breakfast shop in a residential area, and it is easy to establish a fixed source of customers.
The market is generally a high-quality geographical location to open a breakfast shop, because eating breakfast, like buying food, is done in the morning. Many housewives are used to eating something near the vegetable market after buying vegetables, or taking breakfast home for their families.
In the suburbs of cultural and educational hospitals, modern people are busy and often have no time to prepare breakfast. Students who rush to class in the morning will definitely spend money near the school if they don't solve breakfast in their own community. Many shops or food stalls near the school are doing well. However, the rent of the storefront outside the school is quite high now, and the business will be greatly affected during the winter and summer vacations. Instead of renting a storefront, it is better to use the booth model to operate dynamically, and you can move to other places to operate during the holiday.
Second, how to decorate the breakfast shop to make money?
First, the breakfast shop should reflect its distinctive personality and characteristics when decorating, especially the brand breakfast, and should respect the cultural heritage.
Second, when the breakfast shop is decorated, its interface treatment should reflect the principle of practicality and neatness. The materials of interfaces such as floor, sides and ceiling must be suitable. Generally, the floor should be made of materials with smooth surface and easy cleaning, such as marble and floor tiles.
Thirdly, the choice of dining table and tableware in the decoration of breakfast shop should be based on the overall style and spatial layout of the restaurant.
Fourth, modern people have higher and higher requirements for health and environmental protection, and the overall decoration of breakfast shops should also pay attention to environmental protection. If the main color can be fresh and striking green, it will give people a refreshing feeling.
Third, how to choose breakfast varieties
The variety of breakfast must be convenient and fast, and it doesn't take up a lot of time when eating, such as steamed stuffed bun, soybean milk, scones, fried dough sticks, soybean milk and so on. Or, we can learn from western fast food and make a complete set of breakfast varieties, such as "bread+milk+apple" and "steamed bread+millet porridge+fried eggs". This is a very standard package mode, which is convenient for customers to choose. Most people who go to work take breakfast away directly, so we should prepare specially designed lunch boxes and plastic bags early.
Fourth, how to display breakfast products
Breakfast should be displayed outside for everyone to see, to ensure the richness of breakfast display, which is the fundamental guarantee for doing a good job of turnover. Therefore, it is very important for breakfast shops to serve breakfast.
Verb (abbreviation of verb) How to add new products
New products should be added according to the main target consumer groups, and new products suitable for breakfast shops should be added to the sales range of breakfast products in time. And do a good job in promoting new products and special exhibitions.
6. How to operate the package?
In fact, many people have difficulty in choosing breakfast, because they eat the same breakfast every day. If breakfast shops offer different breakfast packages, I believe it will definitely arouse consumers' desire to buy.
Seven, breakfast shop hygiene must be clean.
Although there is a big market for breakfast, the hygiene of breakfast must be done well. Shop assistants should be dressed neatly, and the store (dining car) must be clean and tidy, without oil pollution. Tableware must be cleaned, disinfected and placed neatly. Don't take food directly from the hand that has taken the money ... have good eating hygiene habits.
Eight, use WeChat for marketing.
Nowadays, most people go out with their mobile phones, and when they consume, they will use WeChat to sweep the payment. If you put a billboard next to it and tell the customer to add the boss's WeChat, there will be various welfare activities in the later stage, and sometimes there will be opportunities for exemption. I believe that many customers will choose to add, so as a boss, no matter what activities you do in the future, it will explode. Because breakfast is a must for everyone.
Nine, the service is better
Kindness, enthusiasm, caring and thoughtful service will always be the commanding height of service industry competition. Service is valuable: good service, if something is more expensive, the customer is willing to go because he gets satisfactory added value.