Business model in a homogeneous city means that there are multiple competitors operating the same type of business in the same city, such as restaurants, retail, and services. In this case, companies need to use different business models to gain market share and advantage. Here are some common business models:

1. Price war: Attract customers and increase market share by lowering the price of products or services.

2. Differentiation: Differentiate your brand by offering products or services that are different from other competitors to attract more target customers.

3. Specialization: focusing on a certain field or market segment, providing more professional and refined services, in order to win the competitive advantage.

4. Alliance cooperation: cooperation with other enterprises, *** with the development of the market, improve the level of service, to achieve *** win.

5. Attentive service: provide more attentive service and better after-sales service to win customer reputation and loyalty.

6. Innovation: constantly innovate products or services to lead the market trend and maintain competitive advantage.

The above are some common business models, companies can choose the right business model according to their own situation and market demand, in order to get the best market efficiency and development.