Creative activity plan of Father's Day restaurant

In order to ensure the safe and smooth activities, it is often necessary to make detailed preparations in advance for the activity plan, which is a written plan for an activity. So do you know how to write the activity plan? The following is my carefully organized creative activity plan for Father's Day restaurant. Welcome to read and collect.

father's day restaurant creative activity plan 1

1. time

21xx June xx

2. location

western restaurant on the first floor of xx hotel

3. objective and purpose of the activity

people's speeches on father's love have always been moderate and peaceful. The greatness of maternal love makes us ignore the existence and significance of paternal love, but for many people, paternal love has always influenced them in a unique and quiet way. That's the strange thing about the father's love. It is ashamed to express, neglected to make public, but lofty and heavy, so some wise people say that the father loves mountains. On the occasion of Father's Day, xx Hotel held a special reward activity, which will make customers leave many beautiful and warm memories and deepen their understanding of xx Hotel.

IV. Marketing target

Families and men during Father's Day.

5. Theme

"A father loves a mountain, and a father also needs care"

6. Promotion activities

1. On Father's Day, men who consume western food will be given a cup of nourishing stew and a coupon for experience in the fitness center.

2. Men over 71 enjoy a 51% discount on the buffet.

3. Dining for four people and one person is free.

what gift should I give for Father's Day?

You can send carnations, cosmetics and beautiful gifts on Mother's Day ... But what should you give your father on Father's Day? Father's Day gifts must be difficult for many people.

Actually, you don't have to give your father a gift. You can treat your father to a big meal on Father's Day and express your silent love for him with delicious food!

Activity time: on Father's Day,

lunch buffet at 11: 31-13: 31, RMBxx yuan/person

dinner buffet at 18: 11-21: 11, RMBxx yuan/person

Location: the western restaurant on the 1th floor of xx Hotel

VII. Budget and advertising planning

1.

VIII. Estimated income

Lunch: XX yuan

Diner: XX yuan

Total: XX yuan Father's Day restaurant creative activity plan 2

Activity 1

I am with my father

A photo wall with my father is set up in the lobby of the hotel, and a photo printer is set up on the spot to encourage consumers to print photos with my father on their mobile phones and paste them on the photo wall. It can also be displayed on WeChat official account at the same time. For example, customers are encouraged to upload photos to WeChat official account, and stores can vote in WeChat official account to select long comments from outstanding customers and give corresponding rewards.

If you don't have a photo printer, you can-

Write your love boldly-thank your father for his love and bless your father

Set up a simple wishing table in the lobby, with the theme of "Write your love boldly-thank your father for his love and bless your father" on the back, and provide pens and blessing cards free of charge on the spot. Customers can write their own blessing words to their fathers on small blessing cards and paste them on the wishing table to express their wishes to their fathers. Postcards can also be used.

activity 2

exclusive coupons for fathers

specially designed coupons for Father's Day activities. During the activities, you can enjoy a 28% discount when you bring your father or father to the store for consumption, and you can send a formulated drink or exclusive dishes for Father's Day. The names of the dishes can be named as "I love healthy dishes for my father". On the day of the event, you can participate in the lucky draw with this coupon. Family prizes can be set up for prizes, and it is best to have a corporate logo.

Activity 3

Hotel restaurant staff celebrate Father's Day!

(At the regular meeting before meals, everyone is organized to call their father on the spot, and it is required that they must say: Dad, I love you)

(Pay tribute to colleagues who are already fathers in the store, and the enterprise can send a small gift to express its blessing) Respect the hearts of employees! Creative activity plan of Father's Day restaurant 3

It is hot in summer in June, and father loves mountains in June. The sunshine in June is the hottest in a year, symbolizing the fiery love that fathers give their children. Father's love is like a mountain. Many things in life can't last forever, but his love for us is eternal. The annual Father's Day is coming. In this father's festival, in order to arouse the enthusiasm of consumers, attract more customers and increase turnover, the management company decided to plan the marketing plan for Father's Day as follows:

1. Activity time

June xx-June xx

2. Activity purpose

1. Stimulate family consumption through activities to enhance the good brand image of the enterprise;

2. Stimulate consumption and compete for market share;

3. increase the sales volume of e-meals and increase the business income of each store.

Third, the theme of the activity:

Father's Day, a family.

IV. Venue

xx

V. Contents of the event

1. During the event, the welcoming staff of each store sent holiday wishes "Hello, Happy Holidays" to the middle-aged and elderly men who came to the store for consumption.

2. During the activity, two tracks, Repaying My Life and Father, were added in each store.

3. During the activity, there are gifts for ordering xx meals.

if you spend more than xx yuan on telephone ordering, you will be given a free gift-xx pairs of playing cards for meals, and if you spend more than xx yuan on telephone ordering, you will be given a VIP member gold card in time for e-meal. All stores should make registration and keep financial records.

4. During the activity, the kitchen department of each store launched several love packages for Father's Day. The price of each store can be determined according to its own specific situation. The dishes are mainly healthy and nutritious, and the names of the dishes reflect the father's love (reference: grateful love, father's love is like a mountain, father's love is like water, and father and son are deeply affectionate). And mainly promote a special Father's Day dish.

5. Guests who spend money in the store during the activity will receive a free family photo (11-inch plastic package) if they spend more than xx yuan per table. All stores should make registration and keep financial records.

6. The Planning Department uses the SMS platform to send a message of Father's Day blessing to customers: "My heart is on Father's Day, and a number of Father's Day love packages are warmly launched. xx Catering wishes all fathers in the world a happy holiday!"

VI. Publicity matters

1. The planning department of the management company is responsible for engraving Father's Day banners, one for each store, and the content is "Father's Day, xx family", which will be delivered to each store before June xx;

2. The planning department of the management company sent a message of Father's Day blessing to customers in all stores on June xx, saying, "My heart is on Father's Day, and a number of Father's Day love packages are warmly launched, and xx Catering wishes all fathers in the world a happy holiday!"

VII. Precautions

1. Each store carefully organizes employee learning activity plans and trains employees on relevant knowledge according to the plans;

2. During the activities of each store, do a good job of taking photos and developing photos, and increase the income-generating points;

3. The activities of loyalty cards and coupons are carried out at the same time. Creative activity plan of Father's Day Restaurant 4

1. Purpose of the activity

Through the publicity before and on Father's Day, we will give warm reminders and gifts to customers who have dined, and provide customers with other over-value services, so as to move customers and increase their emotional attention to our spicy lotus club, and constantly focus on spicy wind, thereby improving our turnover, customers' turn-around rate and loyalty to our spicy lotus club brand.

Through our emotional marketing (providing value-added services), we will continuously improve the market share of our Spicy Lotus Club in Langfang catering market and keep ahead of our competitors.

is an act of completing our brand strategy.

second, the activity time:

21xx-16-xx

third, the activity place:

Spicy Wind Furong Club

fourth, the activity content

1. Customers who come to our store for dinner on Father's Day can call their father free of charge, whether it is local or domestic long distance. Time limit is 15 minutes.

2. Customers who come to our store for dinner on Father's Day will have the opportunity to take a photo for free and send it to my father for free.

3. If a guest invites his father to our restaurant for dinner on Father's Day, he can enjoy the following benefits: (1) Take a photo for free; (2), send a shadow box; (3) Send 13 special dishes to commemorate Father's Day; (4) Send a gift (tie, etc.).

4. If you invite your father to dinner, you can enjoy the above discount and 8.8% discount on the whole order;

5. For fathers who celebrate their birthdays on Father's Day, our store provides a free Father's Day family package table for less than 11 people. (The father's birthday must be based on the date on the second-generation ID card, he has reached the legal age of marriage for more than one year, and has taken photos with his children)

V. Publicity and atmosphere creation

(1) Foreign advertising

1. Two print media advertisements;

2. The second issue of TV advertisement;

3. Online advertising;

4. Advertisements for high-grade buildings

(2). Mass sending of short messages.

SMS content: 6.15 Father's Day is coming, and all staff of Spicy Wind wish your father or you health and happiness as a father! Fathers whose birthdays are on the same day (6.15) can enjoy a free family package! There are more surprises! Telephone number for ordering food:

(3) Through the arrangement of various advertisements (pictures and words) in different locations inside and outside the store, we will carry out all-round and three-dimensional publicity to create a strong Father's Day cultural atmosphere in the store. The specific work arrangement is as follows:

1. Water sign outside the store to remind customers for the first time;

2. In-store advertising and atmosphere creation:

(1), 3 X display stands;

(2) 31 spray-painted pictures;

(3) Special Father's Day menu;

(4) Free Father's Day family package;

(5) Soft writing on the table (from Children's Day on June 1st to Father's Day on June 5th);

(6) Background music: Chen Hong's "Go home often", and Cui Jinghao and Liu Hegang's two versions of "Father" are played circularly;

(7), employee greetings: Happy Father's Day! And so on to remind customers of the second and third Father's Day, so that customers can feel Father's Day or think of their father in their hometown or the hardships and difficulties of being a father, which is not easy to pave the way for the later touching!

3. On-the-spot interaction:

(1). Send a father-son (female) heart-to-heart dish. Blessing words: I wish the father, son and daughter in the world will always be heart-to-heart and happy!

(2) Take photos on the spot. Voice over: Leaders, let's leave this eternal moment on this unforgettable day of Father's Day! We'll send it or send it to you then;

(3) propose a toast to the father at the scene and the father in the world. Toast: Today is Father's Day. I wish the father at the scene and the father far away from home a happy holiday and good health!

(4), (after the toast) said: Leaders, my assistant and I present a song "Father" to the fathers and guests at the scene, and wish you and your Father's Day happiness and good health again! (Push the atmosphere to a climax)

VI. Precautions

1. Propagandizing manuscripts, words and expressions should be appropriate, accurate and in place. If they are too much, they will be false. If they are not enough, they will not be able to have feelings with customers, and it will be difficult to touch customers.

2. All staff should be trained on the contents of Father's Day activities to get familiar with them.

3. Father's Day promotions cannot be enjoyed at the same time as other promotions.

4. Father who comes to our store for his birthday on Father's Day must make an appointment in advance.

5. When the father who celebrated his birthday in our store or invited his father to dinner in our store, he should organize the management to say a greeting for his father.