Some netizens have reported that the majority of the screenings of "Chinatown Detective 3" and "Hello Li Huanying" in a movie theater in Beijing were wrapped up by Racer, with only a few poorly placed ones left.
In this regard, some netizens speculated that it is only sold red markers replaced with the logo of the fast hand, may be with the movie side of the cooperation to promote short video. If that's the case, there is no question of how to buy a movie ticket on Fastfood.
When you buy a movie ticket through Cat's Eye and Ticketmaster APP, the word "Racer" and the logo on the seat means that the seat has been sold out, and a lot of users go to the movies during the Chinese New Year, so the movie tickets are hard to come by. The word "Racer" should be a branded advertisement for Racer, but the previous sold out logo has been changed.
Today's advertisements are all pervasive, such as the middle of the Chinatown Detective 3 can be seen in the middle of the Dongpeng Special Drinks, Peaceful Elite Games and other advertisements, and Racer is a very popular short-video APP, young people like to watch movies, Racer's audience is also young people, and therefore very suitable for publicity and promotion.
The general idea is that the movie wants to be publicized through the short video, and the short video will also profit from it, and the two are mutually supportive and mutually profitable relationship.