With the development of tertiary industry, the hotel industry has been everywhere in China. Every hotel wants to open up the market, get a lot of customers and build a good reputation, but it is not easy to do so.
Generally speaking, it is a place where guests sleep and eat. Specifically, a hotel is an organization that is based on its building and provides services to its guests through the sale of rooms, food and beverage, and comprehensive service facilities. Hotels primarily provide lodging services to visitors, along with lodging services and amenities (pre-bedding services), dining, gaming, entertainment, shopping, business centers, banquet and conference facilities.
Related data:
China leads Asia's fast-growing tourism and hospitality industry, with strong growth in business and leisure revenues. Hotel rates in China's second and third tier cities have risen sharply compared to first tier cities. With new hotels opening in Tier 2 and Tier 3 cities and the government investing in new transportation facilities, this will further contribute to the steady growth of hotel room rates in China.
As Chinese and foreign hotel brands continue to expand their business areas, the balance between supply and demand of hotels will become a major issue in the future. The proportion of various types of chain hotels in the world are as follows: luxury 5%, high-end 30%, mid-range 37%, economy type 20%, and suitable type 8%. However, the economy and suitable type of hotel only accounted for 28%, the development potential is greater.
As of 2012, there were nearly 3.3 million lodging and catering enterprises nationwide, with an annual business revenue of more than 2 trillion yuan, accounting for about 5 percent of GDP in the same year. 2011, the nation's catering revenue was 205.43 billion yuan, up 16.9 percent year-on-year, and more than 22 million people were employed. In the lodging industry, there are more than 280,000 enterprises in China.