Only by solving the pain points in the steamed stuffed bun market can differentiation be distinctive.

Just like every industry, as long as it is done for a long time, there will be subversives. Whoever can solve the historical problems left over by this industry and break the tradition will often become the "leader" of this industry. The appearance of steamed buns with fresh beef and fresh beef has become a new food, a new benchmark and a new business opportunity in the steamed bun market, regardless of the product, business model and brand building.

pain point 1: the top-grade food in the market is messy and featureless

among the traditional foods in China, steamed stuffed bun is one of the foods that can cross the regional eating habits and is widely accepted and loved. Steamed buns have an extremely huge market and irresistible charm, but at present, the uneven brands on the market are too popular, messy and featureless, and there are some health and food safety problems, so it is difficult to make them into brands.

pain point 2: cold chain delivery, unhealthy and stale

steamed buns are fermented dough, which has a great influence on the taste and freshness after cold chain transportation and re-steaming, and additives will be added to steamed buns delivered in cold chain, which is not conducive to human health. For merchants, the success rate of quick-frozen steamed buns is not high, and they need to bear certain cost risks.

pain point 3: the business model is rigid, and there is no innovation

The ordinary steamed stuffed bun shop has no obvious innovation in the sales, types and tastes of steamed buns, and it is usually "easy to conquer the country, but difficult to defend it". Steamed buns with fresh beef and fresh beef create a bright sales model with strong visualization, and show the production process to consumers transparently. Customers can see, eat more safely, and business is naturally good.

catering

products with characteristics are the core competitiveness

flexible management mode. There are many management modes for steamed buns with fresh beef, which can be operated by only 1-3 people.

Shops can be set up near schools, residential areas, railway stations and commercial streets, and restaurants, stalls and takeout can be carried out simultaneously, and business is extremely good. Good products naturally have a high popularity

Cooking with fresh beef is doing business with conscience. Steamed buns with fresh beef are adhering to the core tenet of Jiaolong Catering, which is "making good products with conscience", making the people's livelihood steamed buns special, making efforts to build a brand of safe catering for consumers, and persisting in this conscience cause.