(1) Tourism traffic

1. accessible

2. Bring your own parking lot

3. Internal transportation

(2) Sightseeing

1. ticket

2. Visitor Center

3. Guiding signs

4. Educational materials

5. Tour guide service

6. Tourist leisure facilities and viewing facilities.

7. Graphical symbols of public information

8. Providing services for special people

(3) Tourism safety

1, safety protection institutions, systems and personnel

2. Safe operation

3. Safety equipment and facilities

4. Medical services

5. Ambulance service

(4) Hygiene

1. Environmental sanitation

2. Waste management

3. Smoking area management

4. Food hygiene

5. Toilet

(5) Post and telecommunications services

1. Postal memorial service

2. Telecommunication services

(6) Travel and shopping

1. Construction of shopping places

2. Shopping place management

3. Management of commodity management practitioners

4. Tourism commodities

(7) Integrated management

1. Institutions and systems

2. Corporate image

cultivate

4. Handling of tourists' complaints and opinions

5. consult tourists.

6. Internet publicity

7. TV promotion

8. Newspaper publicity

9. Electronic commerce

10. Social welfare

(8) Resources and environmental protection

1. air quality

2. Noise indicator

3. Surface water quality

4. Protection of landscape, ecology, cultural relics and ancient buildings

5. Entrance and exit

6. Coordination of buildings, facilities and landscapes in the region.

7. Coordination between surrounding environment and landscape

8. Greening or beautifying

9. Clean energy facilities and equipment

10. Environmental protection materials

Rule 2: Landscape Quality Scoring Rule

Attract resources

1. The value of viewing and entertainment

2. The scientific value of history and culture.

3. Rare or special degree

4. Scale and abundance

Complete the fifth step

(2) Market influence

1. popular

2. Fame

3. Market radiation

4. Theme enhancement

Rule 3: Views on tourist classification rules.

1, the quality level of tourist attractions is based on tourists.

2. Comprehensive satisfaction of tourist survey.

3. Distribution, recovery and statistics of tourist opinion questionnaires in tourist attractions

4, in the process of quality rating, the proportion of "tourist opinion questionnaire".

5. Questionnaire on tourists' opinions in scenic spots: payment method is adopted.

6. Comprehensive satisfaction rating method for tourists

7. My opinion on the minimum requirements for the comprehensive score of tourists of quality grade in tourist attractions.

The second part is about the knowledge points of scenic spot evaluation.

1. External traffic

2. Attraction traffic

3. Parking lot

4. Tourist routes in scenic spots

5. Identification of scenic spots

6. Internet in scenic spots

7. Tour guide service

8. Multi-functional visitor center

9. Safety of scenic spots

10. Scenery toilet

1 1.

12. Laoshan tourist souvenirs

13. Attraction training

14. Advertising slogans, quality slogans, quality policies and quality objectives of tourist attractions.

15. master plan of scenic spots

16. Tourist complaints in scenic spots

17. т 9001quality certification and140000 landscape environmental quality certification.

18. The main building of the scenic spot

9. Attractions are suitable for visiting time and tourists.

Rule 1: service quality and environmental quality scoring rule.

Description:

1. These rules *** 1000 integral is divided into eight major items. The scores of each major item are: tourist flow140; Travel 2 10 points; Travel safety 80 points; Health 140; Post and telecommunications services 30 points; 50 points for shopping; Comprehensive management 195; Resources and environmental protection, 155.

2.5A level tourist attractions need to reach 950 points,

(1) tourist flow 140 points

1. Accessibility 70 points

It is easy to reach the city, and the distance from the direct airport to the supporting city is within 30 kilometers.

(2) There are highway entrances and exits depending on the city; Passenger station, shipping terminal.

Relying on the city, it is convenient to reach the scenic spot.

(4) Arrival roads and passenger passages are divided into first-class roads or the highest passenger passage.

The traffic signs outside the scenic spot are different from the general traffic signs in color and shape.

Good slope protection.

Tourism has a special mode of transportation.

There are direct tourist routes.

Bus aisle.

2. Bring your own parking lot for 30 minutes

(1) has its own parking lot, which requires a green parking surface or a green separation line.

(2) Parking lots shall be provided with parking lines, parking areas, return lines and separate entrances and exits, and shall be managed by special personnel on duty. There are directional signs in the parking lot.

1. Tickets 10 points.

Exquisite design and production.

Outstanding characteristics.

There are tourist maps, consultations, complaints and emergency calls on the back.

2. Visitor Center 65 points

The visitor center has a superior location, eye-catching signs and appropriate scale, and free services are marked outside the visitor center.

Set up a computer touch screen in the visitor center to introduce the facilities and services of various scenic spots.

Set up a film and television introduction system in the visitor center.

Provide rest facilities for tourists.

Provide tour guides and promotional materials for this scenic spot.

The consulting service personnel are fully equipped.

Provide a tour route map.

Express the activity forecast of scenic spots.

Provide detailed publicity materials for tour guides.

Provide drinks and souvenir services.

Provide services for special people, including wheelchairs for the disabled, blind roads, barrier-free facilities, crutches for the elderly, strollers for children, etc.

3. Guide sign 43 points

(1) is equipped with a tour guide panorama, which can correctly identify the main scenic spots and the panorama of tourism services.

Location of facilities, including major scenic spots, tourist centers, toilets, entrances and exits, clinics, public telephones, parking lots, etc. And express consultation, complaints and rescue calls.

Set up a guide map at the intersection of large-scale scenic spots, indicating the current location and the schematic diagram of surrounding scenic spots and service facilities.

(3) Equipped with landscape introduction boards and signs.

Exquisite design, good maintenance, no shedding, no burr, no corrosion, etc.

The contrast between Chinese and foreign languages is clear and correct, with at least three kinds of contrast, and the text is consistent with the chart.

4. Provide missionary materials. 15 point

Including official printed tour guides, postcards, picture books, audio-visual products, surveys, etc.

Works, popular science books, etc.

Visitors can get the main tour guides and publicity materials of the scenic spot, including at least one kind of free publicity materials, which are various and beautifully displayed.

5. Tour guide service. 37 points

The number of tour guides is appropriate.

Tour guides are rich in languages and have foreign language guides.

Increase experienced tour guides or lecturers.

Set up a portable voice wizard.

Tour guide words are rich in literature and artistry.

The guiding effect is clear, vivid and beautiful.

The tour guide service is targeted and emphasizes individuality.

6. Provide public rest facilities and viewing facilities for tourists. 22 points

Reasonable layout and sufficient quantity can meet the needs.

Don't put it in a dangerous place. Modeling is in harmony with landscape environment.

7. Set the graphic symbols of public information. 18 point

The content, location and scope of the logo refer to GB 1000 1 standard.

Location and quantity. It is required to reasonably set up public information graphic symbols in parking lots, entrances and exits, ticket offices, shopping places, medical points, toilets, catering facilities and other places. The graphics are standardized, coordinated with the landscape, with cultural characteristics and good visual effects.

8. Special population service project 10.

Including disabled wheelchairs, blind roads, barrier-free facilities, crutches for the elderly, children's carts, etc.

(3) Travel safety 80 points

1. Safety protection institutions, systems and personnel. 10 point

(1) Set up safety protection institutions and have a sound safety protection system.

There are full-time safety protection personnel, distributed in places where tourists are concentrated and there are potential safety hazards.

The mobile safety protection personnel in the scenic area should be adapted to the scale and nature of the tourist area.

2. The score of safe disposal is 17.

There are plans for the safe disposal of tourists during peak hours, and there are clear responsibilities and procedures.

(2) The personnel are on duty, the diversion is effective, and the safety measures are effective.

Safe handling of special circumstances, including bad weather, sudden disasters, infectious diseases, food poisoning, cable car power failure and other special circumstances. The response of the plan is quick, the organization is effective, the alternative facilities are in place and the disposal effect is good.

3. Safety equipment and facilities 28 points

Dangerous areas should be equipped with safety protection facilities, and safety fences and water networks should be complete and effective.

Fire prevention facilities are complete and intact.

Safety of sightseeing and entertainment service facilities, including vehicles, transportation facilities, amusement facilities, water amusement equipment and ground defense.

4. Medical services. 8 points

Set up the infirmary.

There are full-time medical staff.

Prepare daily medicines.

Prepare first aid kit and stretcher.

5. ambulance service. 4 points

(1) There are water tourist attractions, mountain tourist attractions, ski resorts and other rescue equipment.

Establish an emergency rescue system.

(3) The internal rescue telephone is announced to tourists, which is open and effective.

There is a special delivery agreement with relevant units, which can be found in time and delivered safely.

(4) Health 140.

1, environmental sanitation 20 points

There is no piling, misplacing and disorderly construction in the scenic area, and the construction site is well maintained and beautiful.

There is no sewage and dirt on the ground in the tourist area.

(3) Buildings and various facilities and equipment are free of dirt and dirt falling off.

It smells fresh.

2. Waste management 40 points

Sewage discharge will not pollute the ground, rivers, lakes, coasts, etc.

The discharge facilities are complete and in good condition.

(3) The garbage should be cleaned up in time, so as to achieve daily cleaning and mobile cleaning.

Garbage cleaning appliances are beautiful and tidy.

Garbage bins (barrels) are neat and beautiful in appearance, sufficient in quantity and reasonable in layout.

Garbage disposal sites or garbage concentrated areas shall be far away from tourist attractions and shall not be piled up, burned or buried on the spot.

3. 5 points will be deducted if the smoking area is poorly managed.

Reasonable division, divided into smoking areas and non-smoking areas.

Management in place. For smoking behavior in no-smoking areas, management measures are clear and management behavior is in place.

4, food hygiene 10

Food hygiene conforms to national regulations.

Tableware, drinking utensils and kitchen utensils should be stored separately and disinfected.

5, bathroom 65 points

The scenic spot is required to provide toilet layout.

Reasonable site selection. The location is hidden, but it is easy to find and reach.

A lot. The total number of toilets has reached more than 5 of the average daily tourist reception in the peak season.

If the fixed toilet position cannot meet the peak demand, set up a mobile toilet.

The proportion of flush toilets or ecological toilets is 100%.

Set up toilets for the disabled.

The quality of bathroom equipment and sanitary ware is good, which requires both partitions and doors. Toilets in major tourist attractions should be equipped with toilet facilities (faucets), clothes hooks, toilet paper, soap, mirrors, hand dryers, ashtrays and other facilities, which are practical and effective.

The interior of the toilet is very cultural, and the toilet is decorated according to the characteristics of the scenic spot. The appearance, color and shape of the bathroom are in harmony with the landscape environment.

In places where tourists are concentrated, toilets are equipped with special personnel.

Three-star toilet 100%. There is no smell in the toilet and no dirt on the ground.

(5) 30 points for post and telecommunications services in scenic spots.

1. Postal memorial service. 8. Provide commemorative stamps, local souvenir covers, postcards, commemorative stamps, etc.

2. Telecommunication services. 22 points

There is a public telephone.

There are many public telephones.

(3) There are entrances and exits and tourist gathering places in the area.

The public telephone has the function of long-distance direct dialing.

Public telephone booths and signs are in harmony with the environment, and the signs are beautiful and striking.

You can receive cell phone signals.

(6) 50 points for travel and shopping.

1. Shopping place construction score 15.

Shopping places do not destroy the main landscape, do not hinder tourists from sightseeing, and do not occupy roads and viewing space with tourists.

The architectural modeling, color and materials of shopping places are in harmony with the landscape environment; The layout is reasonable, and the external advertising signs have not excessively affected the viewing effect.

2. Shopping place management 10.

Centralized management of shopping places, clean environment, good order, no chasing and selling, strong buying and selling.

3. 10 has unified management measures and means for commodity operators, including quality management, price management (clearly marked), measurement management, place management, after-sales service management, etc.

4. 15 points Tourism commodities have the characteristics of this scenic spot.

(seven) comprehensive management of 274 points.

1, institutions and systems 20 points.

(1) The management organization is sound and the responsibilities are clear.

Sound rules and regulations. Marketing, quality, tour guide, health and environmental protection

There are relevant plans made according to this standard and detailed rules.

Planning approval, local government approval.

Effectiveness of planning and implementation. All planned construction projects and market development schemes have been fully implemented.

4. 20 points for training

The training system, institutions, personnel and funds are clearly defined and implemented.

Annual training scope. Comprehensive training of management and service personnel.

Comprehensive training in quality, marketing, safety, tour guide, hygiene, environmental protection and statistics.

Training effect, employees answered fluently and correctly.

5. Deduct 20 points for handling tourists' complaints and opinions.

Number and nature of complaints. Query related management departments and scenic spots have records. near

Major quality complaints occur within two years (tourist complaints involving personal invasion and health damage of tourists are regarded as major quality complaints), and this item does not score.

The complaint handling system is sound.

The complaint service facilities are complete. There is a clear complaint telephone number, complaint office logo and investment.

Complaint emails, suggestion books, etc.

In the process of complaint handling, complaints are accepted quickly, with good service attitude and complete and detailed records.

To. Seek legal advice when necessary.

The complaint handling effect is good.

6. 6 points for consulting tourists.

Regular consultation, not less than 3 times a year.

The number of inquiries and the sample size meet the reception scale (the total amount reaches11000 of the annual reception volume).

(3) opinion handling, consultation and analysis, notification and improvement measures.

7. Promote 14 points through the Internet.

There are independent domain names and Chinese websites.

Relying on well-known comprehensive websites or authoritative tourism professional websites.

(3) Rich in content, fully explaining the scenic spots.

Build a digital virtual scenic spot and realize online tour.

Support languages such as English.

8. 10 is publicized on TV.

In the form of the program, there is a TV promo introducing this scenic spot.

At the broadcast level, it is broadcast on CCTV.

9. Get 5 points through newspaper promotion.

The introduction form of the article, special introduction.

At the newspaper level, central newspapers and periodicals.

10, e-commerce 25 points

(1) query, dynamically query the expected tourist reception in a specific time period in the future.

Booking rooms, air tickets, accommodation, commodities, catering and entertainment, etc.

Payment, can provide online payment function.

Social benefit 15.

Driving local social employment, 80% are local employees.

It has a significant driving effect on the local economy.

(8) Resources and environmental protection 155.

1, and the air quality meets the national standards. 10 point

2. The noise index reaches the national first-class standard. 5 points

3. The surface water quality reaches the national standard. 10 point

4, landscape, ecology, cultural relics and ancient buildings protection 45 points

Protect cost investment. The annual protection expenses of landscapes, cultural relics, ancient buildings, ecosystems and rare animals and plants should reach 10% of the annual ticket income of tourist areas (spots).

Take appropriate protective measures (such as fire prevention, theft prevention, killing prevention, renovation of ancient buildings, protection of ancient and famous trees, etc.). ).), requiring specific systems, complete facilities and clear responsibilities of personnel.

Protect the effect and comprehensively safeguard the authenticity and integrity of the cultural relics landscape.

5, admission 15 points

The main architectural styles of the entrance and exit set off the main landscape in this area.

There are corresponding tourist gathering places at the entrance and exit, with moderate area and good management.

6. Coordination of buildings, facilities and landscapes in the region (37 points)

Site selection does not destroy the landscape.

The main building has distinctive style and outstanding effect.

Every building in this area has the same style and harmony.

Architectural appearance (shape, color, material, etc.). It is in harmony with the landscape of this area.

The amount of buildings in this area is moderate.

A corresponding buffer zone is formed around the building, which has a good ornamental effect.

The location of functional buildings should be concealed or beautified.

The pipeline facilities, power transmission and communication lines in this area are all underground.

The slogan and layout in this area pay attention to culture, artistry and harmony with the landscape.

Att

There are many kinds of plants.

Rare plants.

The green coverage rate is over 80%.

9. 3 points for facilities and equipment that use clean energy.

It is forbidden to use facilities and equipment (including vehicles and ships, etc.). ) cause serious damage to the environment. Equipment that produces high noise or harmful gas and oil leakage).

10, 3 points will be deducted for using environmental protection materials.

Non-degradable disposable tableware is prohibited in scenic spots, and disposable plastic bags are prohibited in business stalls.

2. How many tourists are there in Laoshan every year?

Laoshan District in Qingdao is a special area. Before opening to the outside world, Qingdao was an economically underdeveloped tourist area. There is no other advantageous economy except Laoshan Scenic Area. After the development of eastern Qingdao, a high-tech industrial park was established here, and the first batch of foreign capital in Qingdao, such as Lucent and Coca-Cola Company, was introduced. Laoshan District began to realize leap-forward development. Because of its unique geographical location, it is surrounded by mountains and faces the sea. Many high-grade buildings and villas have been built, which has enabled a large number of rich people all over the country to buy houses and settle down, stimulating consumption. In addition, Qingdao Finance settled in Laoshan Mountain, and tourists raised prices during the tourist season, which made the prices in this area very high.

3. Tourism revenue of Laoshan Scenic Area in 2020

I think the disposable money in a month can be around 3000!

From 20 10 to 20 12, the per capita disposable income of the whole region was 57 127 yuan, an increase of 3.8% over the previous year. Among them, the per capita disposable income of urban residents was 6256 1 yuan, an increase of 3.3%; The per capita disposable income of rural residents was 26,623 yuan, an increase of 4.6%. The per capita income ratio of urban and rural residents was 2.35, down 0.03 from the previous year.

4. Income of Laoshan Scenic Area

For this problem, the so-called median income actually refers to the average social wage, which is the abbreviation of the average social worker's wage. Half a year has passed in 2022, and the average wage of employed people in Qingdao has also been counted. The average annual salary of Qingdao in 2002/kloc-0 was 87,000 yuan, of which the average annual salary of urban non-private enterprises (central enterprises, state-owned enterprises and foreign enterprises) was 1 1.6 million yuan, up 9.9% compared with last year, and the average annual salary of private enterprises was 64,000 yuan, up 3.0% compared with the same period last year. You can check for yourself and see if there is any delay.

5. Qingdao tourism income 20 18

When you go to Laoshan, you must go to the farmhouse of Laoshan Linhai Farm. The farmhouse consists of two adjacent villa buildings near the sea, only 50 meters away from the seaside beach and only 10 minutes away from the foot of Laoshan Mountain. It is surrounded by mountains and seas, with spacious atmosphere and panoramic views of mountains and seas. In front of the window sill of the bedroom, you can put the scenery of the sea into the curtains and bring the temperament of the mountain into your mind. The accommodation environment is comfortable and hygienic, and the food is hygienic and delicious. You can enter the scenic spot for free, into the mountain province 130 yuan, and you can also drive a private car into the scenic spot.

From 20 10 to 20 19, Qingdao still played an outstanding role in receiving foreign tourists, receiving12.58 million person-times. In contrast, Jinan, the provincial capital, only received 285,000 people.