step 1 of the process of opening a restaurant franchise: customer positioning. The consumption of restaurant franchisees is generally not high, which belongs to mass consumption, and the customer positioning is suitable for all ages.
Step 2 of the process of opening a restaurant franchise: Choose a place, as long as there are many people. It is located in commercial areas, near large markets, next to cinemas, dormitory groups in industrial areas, office buildings and so on. It is not suitable near passenger stations, docks and restaurants, because shops in these areas are expensive, and people come and go in a hurry and are not hungry, so they have no intention of patronizing restaurants.
step 3 of the process of opening a catering franchise store: store layout, basically clean and bright, with bright windows. It is absolutely unnecessary to decorate the storefront with a large sum of money. When customers eat food, they seldom pay attention to the luxury of the facade, but they are more concerned about the taste, nutrition and hygiene of the food. As long as the catering quality is up to standard and the store is clean and beautiful, there will be no business. Food and beverage outlets should pay more attention to hygiene and cleanliness than other small shops, so that customers will feel comfortable when they look at tableware, and think that this store is clean enough to be worthy of support again. The store should be equipped with tables and chairs that can accommodate 15 people, with an area of about 31 square meters or more.
Step 4 of the process of opening a restaurant franchise: In terms of price variety and price, it is better to adapt to the popular price, and the price is about 2 ~ 5 yuan. Don't engage in "pandering", otherwise it will easily cause dissatisfaction. In terms of varieties, we should not be greedy for perfection, as long as there are universal varieties of catering.
step 5 of the process of opening a restaurant franchise: business strategy, low price and various varieties are of course very important, but the more important thing is taste. All industries related to eating pay attention to customers' tastes, and a better way to attract repeat customers is to have their own special flavor. If the restaurant (such as Lu Wei) that is about to be sold out is cooked again, the shopkeeper must first taste whether the original flavor has been lost. If the taste is not good, simply throw it away, so as not to sell the signboard, because the cost of the restaurant is really limited, so don't lose big because of small.
process step 6 of opening a catering franchise store: it is necessary to open a restaurant. The necessary equipment for opening a restaurant includes tables, chairs, bowls and spoons, kitchen utensils, raw materials, disinfection bowls and so on. Those with limited funds can act as their own buddies or ask their parents and relatives for help. Remember, the disinfection cabinet is a necessary equipment and must not be saved.