"HNA Leyou" brand takes "My life, my travel" as the brand slogan, "Happy travel, all in HNA Leyou!" ; "Personalized tourism, all in Hainan Airlines!" ; "environmental protection tourism is all in HNA!" Wait for a series of propaganda slogans. Advocate to provide customers with rich, low-priced and distinctive products through honest management, and bring happy travel enjoyment to travelers with "HNA" quality service.

Integrity management: Integrity management is the foundation of the survival of enterprises and products;

Enrich products: while enriching products, seek low prices and differentiation of products;

HNA service: training and standardizing the service system of travel agencies according to HNA standards;

Happy travel: the mission is to bring more happiness to travelers;