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Guangzhou Architecture Expo Annual Event 20 12
Wardrobe Exhibition of Guangzhou Jianbo Fair-This year's wardrobe exhibition showed a fiery situation of 20 1 1, with the scale expanded to 40,000 square meters, and the single exhibition area ranked first in the country. At present, booth sales are extremely hot, and nearly 90% of sales have been completed. Among them, Sofia, Federal Gordon, Margo, Banchi, Danish Style, Han Li, Kaya, He Hua, Earl of Ai Jia, Schneemann, Ya Dan and other last exhibitors have confirmed their participation, and Stanley, Oupai, Lauka, Delman, Novi, Leyijia, Aieger, Jingui, Connerdon and Mousse have confirmed their participation. Among them, there are not only the top 30 wardrobe enterprises that have attracted the attention of the industry, but also new forces with great development potential. The attention of the industry fully proves that the wardrobe exhibition of Guangzhou Jianbo Fair has become the most influential and professional wardrobe industry event in China.

Kitchen Exhibition of Guangzhou Jianbo Fair-The scale of this kitchen exhibition has reached a new high, reaching an unprecedented 40,000 square meters. Many well-known brands actively responded to the exhibition, igniting a fire in the winter kitchen industry. The brands that participated in the last exhibition, such as Ou Pai, Jin Pai, Piano, Home Music, Royalstar, Germany-Italy Libo, Shang, confirmed to continue to participate in the exhibition, while the brands that did not participate in the last exhibition, such as Kebao Boloni, Wole, Zhibang, Yuetu, Whirlpool, Weifa Siemens and Liansu Whirlpool, also confirmed their booths with the exhibition, and the well-known brands in the industry will gather in an unprecedented way.

Guangzhou Construction Expo Door and Window Exhibition-This year's door and window exhibition has a good development momentum. With the full support and enthusiastic pursuit of many well-known brands in the industry, Guangzhou Jianbo Fair has fully collected and analyzed the exhibition demand. On this basis, the doors and windows exhibition of Guangzhou Construction Expo cautiously and boldly chose to expand against the market. The scale of this exhibition is 80,000 square meters, and * * uses Hall C 1-4. Up to now, there are Paiya, He Hua, Xinhaoxuan, Fuos, Huangpai, Beikelou, Yongxing, Jiansheng, Dayang, Lifan, Feiyu, Hennessy, Dragon Tree, Vegetable Garden, Kangpai, Xinbiao and Jiahua.

Tao Weizhan of Guangzhou Jianbo Fair —— In line with the market demand, this Tao Weizhan moved to 6. 1-8. 1 Hall in Zone A for the first time, which is adjacent to the hardware exhibition area with the strongest engineering resources of Guangzhou Jianbo Fair and enjoys the buyer's resources. After years of professional operation, Tao Weizhan of Canton Fair has become a distinctive international exhibition, in which brands play a role, and the exhibition builds a platform with the local government, paying equal attention to domestic and foreign sales. The scale and image of the three exhibition groups in Chaoan, Yuhuan and Ningbo have been upgraded in an all-round way. At the same time, they are very happy that the participation of the Fujian Pavilion will provide more choices and business opportunities for participating merchants and help the local government to open up a broader market space for outstanding enterprises.

Guangzhou Construction Expo Floor Material Exhibition-As an authoritative association in China-China Forest Products Industry Association, it is a professional floor material exhibition, which is attended by many representative enterprises in the floor industry and holds high-quality activities every year. At the same time, the flooring exhibition has also established in-depth cooperative relations with government agencies and local industry associations in several flooring industrial bases in China, and vigorously expanded the advantageous audience groups such as dealers, building materials supermarket chains, designers, architects, real estate, hotels and overseas business groups.

Building Decoration Hardware Exhibition Area of Guangzhou Jianbo Fair-In order to meet the market demand of high-end hardware and building materials and the demand of overseas enterprises to seize the China market, the organizer has specially set up an international hardware brand exhibition area, and this exhibition will also attract investment for internationally renowned door and window hardware brands. Here, you can not only appreciate the elegance of American design, but also experience the simplicity and practicality of German technology. You can also experience the originality of Spanish accessories and the novelty of Japanese technology ... At present, the exhibitors are: Stanley, Asahel, Horman, Panasonic, Olson Ossen Hardware, Haifule, Wu Ge, Yin Ke, Fu Shibo and Bridgestone. At the same time, Malaysian enterprises will also gather in this exhibition. By then, more than 65,438+0,000 square meters of booths will gather a number of top Malaysian architectural brands, and together with the Korean Pavilion and the Taiwan Province Provincial Pavilion, they will bring top visual feasts to the participants.

Integrated Home Exhibition Area of Guangzhou Jianbo Fair-This year's Guangzhou Jianbo Fair was the first to set up an integrated home exhibition area, which is not only the general trend of industry development, but also provides a test for the cross-border development of leading enterprises. Guangzhou Jianbo Fair has fourteen themes, covering all aspects of interior decoration, meeting the development needs of integrated home and providing sufficient places for cross-border development of enterprises. Up to now, companies such as Nature, Dinggu, Shangpin ZJS, Wei Yi and Fiona Fang Software have confirmed their participation, and companies such as Xinbiao, Wrigley and Huang Chao have also expressed their active participation intentions.

Guangzhou Jianbo Fair interprets the comprehensive and professional development concept with the pattern of 5+9. The suspended ceiling exhibition area is dedicated to interpreting the reputation of the first exhibition of suspended ceilings; Decorative glass/sliding door exhibition area conforms to the trend and displays professional buyer's functional products such as architectural decorative glass and glass sliding door integrated upgrade; The wallpaper exhibition area actively introduces green brands, pays attention to the living environment and advocates paper creativity; The Stair Exhibition Area will continue to join hands with the industry authority-the Stair Special Committee of the Furniture Decoration Chamber of Commerce of the All-China Federation of Industry and Commerce to make * * * a brand exhibition of the stair industry in China; Architectural engineering lighting exhibition area is committed to promoting low-carbon concept and providing cross-industry cooperation platform for engineering lighting enterprises; The stone exhibition area adheres to the principle of combining import and export and opening up domestic and foreign markets at the same time; Architectural coatings and chemical building materials exhibition area is committed to building the most perfect adhesive for all themes of Guangzhou Jianbo Fair; The integrated home exhibition area integrates the concept of "big family living" and creates a brand-new display mode ... Compared with similar exhibitions in the industry, only Guangzhou Jianbo Fair can truly provide a complete solution for the architectural decoration industry, which is the most important advantage and difference of Guangzhou Jianbo Fair!

Brainstorm ideas for the development of the industry.

In order to improve the scientific decision-making of the exhibition strategy, Guangzhou Jianbo Fair will convene a group of merchants/associations, local governments, brand enterprises, mainstream media and academic institutions with industry influence and market impetus to form a strategic advisory committee. Committee members will participate in the major decisions of Guangzhou Expo through formal channels, and promote the sustained and healthy development of Guangzhou Expo and China's architectural decoration industry. Through Guangzhou Expo, an industry event, the Committee will be built into a high-end platform with industries and resources to promote resource sharing, exchanges and cooperation between members and industries. At the same time, Guangzhou Jianbo Fair will issue membership cards to all members of the Committee-Guangzhou Jianbo Fair Strategic Advisory Committee, and make full use of rich market resources and broad marketing network with the greatest sincerity to widely publicize and promote members, and jointly promote the growth and development of all members with Guangzhou Jianbo Fair.

Open the market and improve domestic regional control.

Guangzhou Jianbo Fair has unparalleled audience popularity of similar exhibitions in China. This exhibition will continue to actively explore the domestic market, hold promotion meetings in Northeast China, East China and North China, and bring together building materials manufacturers, distributors, decoration companies, designer groups, well-known stores and media elites to help building materials base governments and enterprises improve their control over domestic channels, and discuss effective marketing channels and strategies with industry experts to expand the industry influence of the exhibition. At the same time, this exhibition will continue to deepen cooperation with the governments of various theme producing areas, focus on displaying the image of producing areas, and promote the brands of producing areas, including Chaoan, Jieyang, Ningbo, Yuhuan, Shengzhou, Anji, Nanxun, Wenzhou, Jiaxing (Wangdian), Jiangkou and Lubu.

Media public opinion creates momentum to detonate the peak confrontation of the industry.

As a major event in Asian architectural decoration industry, every Guangzhou Construction Expo is the focus of mainstream media and industry. In this exhibition, the organizers not only make full use of the media alliance-SouFun, Sina, HC, Sohu, building materials network, Jiuzheng Media and many other authoritative media to track and report the real-time information of the exhibition; At the same time, it will carry out in-depth publicity and promotion on major themes, such as wardrobes, kitchens, doors and windows. The exhibition will jointly release a theme exhibition with professional media to comprehensively report the latest information of the exhibition, the latest trends of the industry and the latest trends of exhibitors.

Industry activities have revitalized the functional platform of the exhibition.

Through diversified industry activities, Guangzhou Jianbo Fair releases the most valuable information with diversified organizational forms and themes, injecting new creative atmosphere into the exhibition. This exhibition will continue to carry out the design to the end, link the theme of 5+9, hold a number of innovative designer linkage activities, build a dialogue platform between upstream and downstream of the industrial chain, and promote the healthy and orderly development of the industry.

Winter can't stop the pace of the Spring Festival, nor can it cool the joyful atmosphere. Guangzhou Construction Expo is laying out a brand-new blueprint. With the support of brand enterprises, business associations, cooperative origin governments and buyers, it has developed into a multifunctional exhibition platform integrating business interaction, fashion release and brand display.