Two reasons one is the material enough to eat, one is the brand effect.
Hagen-Dazs and the general ice cream compared to the more delicious taste more rich, it is all because of Hagen-Dazs raw materials to choose some better. Although it is not what cherish imported materials, but really material enough delicious. Eating ice cream itself is in order to eat, delicious ice cream is more expensive is also very normal.
Another important reason is the brand effect, people who have eaten H?agen-Dazs and then eat ice cream will want to eat again. Those who haven't eaten it are curious about such an expensive ice cream and must try such an expensive ice cream when they have the chance.
Hagen-Dazs' expensive sometimes also captures the psychology of people's consumption, and consuming expensive things often reflects their quality of life. This and luxury goods have the same flavor, love to eat H?agen-Dazs love to send a circle of friends.