On this trip to visit relatives in Xingtai, my brother-in-law quietly set up a small restaurant selling noodles, which is on the left line of Xing, about 21 miles west of downtown Xingtai.

it was put into trial operation this morning, and our whole family went. My mother-in-law also went to help.

to tell you the truth, the storefront is really a bit crude. Twenty-four or five flat houses, two inside and outside. There is no decoration, no wall scraping, and the hands are all white.

everything is new. It's the first time I'm in business, and it's a little hectic. Plus, there are many children and it's more noisy, so it's even more lively. There are not many guests entering the store at noon, only a dozen.

at dinner, we have to add up. Excluding all expenses, including rent, utilities and labor, we need to sell 21 bowls of noodles every day to maintain it. The consumption of each customer entering the store is calculated according to 11 yuan.

next to it is a noodle restaurant in Shanxi, with hot fried cold dishes, and the traffic is more. There are about 31 people eating at noon.

Opposite is also a restaurant selling Anhui noodles. I looked at it, and the traffic was not too much.

on the way back, my wife and I have been talking about my brother-in-law's new noodle restaurant. Finally, we have reached a * * * understanding in some aspects, which is also what we think is the precautions for opening a store.

first, the store must choose the right location according to the business scope, and the passenger flow is the first consideration.

The location chosen by my brother-in-law's noodle shop can only be described as average. Compared with the 322 provincial highway, the traffic flow and people flow on Xing Zuo Line are far from each other.

however, from the point of view of practicing hands, this position is reasonable. After all, my brother-in-law still needs to go to work, and my mother-in-law needs help to look after the children. The shop is mainly busy with her siblings. Plus the novice, you need to be skilled.

second, try to have a more accurate positioning for the target customers. There are many large trucks on Xingzuo Line, but in view of the actual situation of the store, truck drivers can only be regarded as some customers. Mainly workers in several local factories and construction sites, as well as passing individual travelers.

thirdly, the store environment is very important. When a new store opens, it is best to decorate the store. This is also a point that the wife pays special attention to. My brother-in-law's noodle restaurant is really a bit crude. However, air conditioners and electric fans go into battle together, which can also bring a lot of coolness to guests in this sultry summer.

third, pricing. 8 yuan with a big bowl and 7 yuan with a small bowl are almost the national prices of small noodle restaurants. Next to Shanxi, the opposite board is at this price. So there is nothing to say about the price, just follow the crowd. There are some discounts during the opening period, mainly to attract people.

fourth, store service. Seriously, service is more about details. The layout of the dining table, the neatness of tableware, the cleanliness of ingredients and so on. It all needs to be cleaned up frequently.

fifth, it is the relationship between peers. This is a problem that needs to be dealt with by yourself. It is said that peers are enemies, but the catering industry also has an aggregation effect. The middle scale is entirely up to you.

for a small restaurant, that's basically all. Clean storefront, affordable price and unique taste, these three points plus a better geographical location, business is not a big problem.

I said a lot, but in fact, it's all amateurs who are talking. After all, I haven't opened a restaurant.

I wish my brother-in-law's noodle restaurant a prosperous business and a wide range of financial resources!