Business promotion refers to the ability to quickly stimulate demand, to encourage the purchase of various forms of promotion, such as gifts, contests, cost coupons, prize sales, accompanied by cheap products.

The forms of business promotion are:

1, gift promotion. Give samples or samples to consumers, give samples is the most effective way to introduce new products, the disadvantage is the high cost. Samples can choose to distribute in the store or downtown, or in other products attached, can also be given in public advertising, or home delivery.

2, discount coupons. In the purchase of a certain product, holding a coupon can be exempted from paying a certain amount of money. Discount coupons can be sent through advertising or direct mail.

3, packaging promotions. Offering products in combo packs and matching packs at a better price.

4. Sweepstakes promotion. Customers can get raffle tickets after purchasing certain products, with the tickets for the lottery to get prizes or bonuses, the lottery can have a variety of forms.

5, on-site demonstration. Enterprises send promoters to demonstrate their products at the sales site to introduce consumers to the characteristics of the product, its use and how to use it.

6, joint promotion. Enterprises and retailers joint promotions, will be able to show some of the advantages and features of the company's products in the shopping mall centralized display, while the exhibition and sales.

Extended information:

Features:

1, business promotion is a kind of strong stimulation of demand, expanding the sales of activities.

2, business promotion is an auxiliary nature, unconventional promotional methods.

3, business promotion can not be used alone, need to be used in conjunction with other promotional methods.

4, business promotion is suitable for a specific period or a specific task of short-term promotional activities.

Baidu Encyclopedia - Sales Promotion