(1) Industry background (2) Logical thinking ability (3) Industry basic knowledge (4) Basic skills (5) Other bonus items.
Let's look at this position:
(1) industry background: insurance business or internet business background.
This position is an analyst who supports insurance scenarios. Generally speaking, it is best to have a certain understanding of the basic knowledge of the insurance industry, such as insurance classification, industry norms, insurance development process, insurance life cycle, user characteristics and so on. Will be more competitive.
(2) Logical thinking ability: generally refers to the ability to solve problems and the ability to refine and precipitate historical experience, including but not limited to the construction of analysis system and upgrading historical experience into products.
With the increase of working years, especially students with 5 years working experience, they need to have the ability to analyze and solve problems and upgrade their experience to products or methodologies. It is best to form your own methodology system and closed-loop project experience, such as precision marketing. Candidates are generally required to have a deeper understanding of marketing activity planning, marketing activity experimental design, marketing activity monitoring, marketing activity effect evaluation, marketing rhythm grasp and marketing strategy optimization.
(3) Basic knowledge of the industry: As an app product, C-end user analysis and B-end merchant or product analysis are basic capabilities.
For example, we should have rich experience in user stratification, user life cycle management, user growth, precision marketing and other basic aspects.
(4) Basic skills: basic knowledge of SQL, Excel and statistics.
Needless to say, the basic knowledge of SQL, excel and statistics is now a skill that most operations must know, and data analysts are even more necessary.
(5) Extra points: data mining ability, management ability, communication ability, learning ability, etc.
Data mining should have appropriate capabilities, such as general clustering, decision tree, regression and so on. Technology is a way to help solve problems better, and sometimes it has a good application effect.
Soft skills: communication and learning skills are as important as logical thinking skills. Interested students can pay more attention to the relevant authors to broaden their knowledge and dabble in broadening their knowledge.