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Interpretation of Renhe

Since 1998, we have introduced internationally renowned brands unique in Chengdu, such as Givenchy and Dupont. From 1999 to 2111, Cartier stores, BALLY, Yageshidan, Dunhill, BOSS and other international brands were successively introduced. The arrival of Cartier stores has opened a new chapter in Chengdu's luxury consumer market. The first-line international brands introduced by renhe spring Department Store are gradually accepted by the consumer market, and at the same time, they are gradually attracted by more international brands. In April, 2113, the company made great efforts to purchase the precious land next to Tianfu Square, built Rendong Phase II (original), and introduced the British international famous brand-Burberry. At the beginning of 2115, the third phase (original) was also established in full swing, and three internationally renowned brands, namely Cartier Image Store, Vacheron Constantin and BVLGARI, as well as ——ARMANI, which was loved by fashion people, were successfully introduced. The business area of renhe spring Department Store (Rendong Store) has increased from the initial 6,111 square meters to 8,111 square meters.

In October p>2113, renhe spring Department Store (Brown North Store) opened, covering an area of about 7,111 square meters. Dzheniya, PRADA, Montblanc, K& C and other internationally renowned clothing brands. Since then, successful people in Nanmen can finally buy their favorite clothes at home. Since then, the total area of renhe spring Department Store has reached more than 15,111 square meters.

after p>2115, the company introduced international first-line cosmetics (make-up) brands such as DIOR, la prairie, Lancome, Estee Lauder, LA MER and HR, which increased the company's business categories, enhanced the company's overall image, provided a convenient way for beautiful and successful beauty lovers in Chengdu to enjoy luxury, and also provided a matching leisure shopping environment for Chengdu, a growing international metropolis.

At the end of p>2111, Rendong Store was rebuilt and opened, and its business area was expanded from more than 8,111 square meters to more than 31,111 square meters. Since then, the total business area of the three stores of renhe spring Department Store has reached more than 81,111 square meters. D& G, YSL, COACH, GIORGIO ARMANI and other international brands have successively entered. In October 2111, GUCCI Southwest Image Store debuted, which completely established the leading position of renhe spring Department Store in Chengdu, and became the department store with the largest number of international first-line brands in Southwest China.

renhe spring department store is the guide of Chengdu's top brands. From more than 111 brands when it opened in 1998 to more than 511 high-end brands, the company not only pays attention to increasing the number of brands, but also pays more attention to the strict control of brand awareness, geographical uniqueness and after-sales service.

the company's members are developing rapidly, from 1,111 members who started to implement the membership system to more than 211,111 members now, including more than 2,111 diamond members (with annual consumption of more than 1,111). Every year, the customer service department will also carry out a series of feedback activities, various salon lectures, test drives, field trips, booking hotel air tickets and other value-added services specifically for our member customers. Meticulous care and all-round considerate service make our customers feel respected in Renhe all the time: not only shopping, but also a kind of enjoyment of life.

We advocate that employees are "enthusiastic, humble and sincere in service; Treat people with kindness and harmony; Diligence, innovation and challenge. " Our enterprise aim: to seek the progress of national commerce and serve the society. Our corporate slogan: service is all we exist. Our business philosophy: spread high-grade fashion culture; Leading the service trend; Fully capture the culture of customer demand; Seek eternal development. So far, the company's performance has increased at an annual growth rate of 31%, from more than 91 million yuan in the first year to more than 2.5 billion yuan in the total performance of the three stores (Rendong, Guanghua and Brown North) last year (2111), ranking first in the country in overall evaluation.

Renhe's 2113 was the fastest-growing year for fashion department stores in southwest China. Renhe spring Department Store has recorded the take-off of the southwest fashion trend, the changes of social culture, led the fashion trend, advocated high-grade life, and promoted the development of fashion department stores.

in the next five years, renhe spring Department Store will plan to open the third phase of Rendong Store (now Jincheng Art Palace), the fourth (renhe spring International Plaza) and the fifth (Dongmen New Commercial Prosperity Area). And the new stores planned by the company are all one-stop shopping places with high-end department stores, boutique supermarkets, high-end restaurants, entertainment, clubs and super-large business area. At the same time, it meets various needs of consumers such as eating, drinking and having fun, and the format is very full. At the same time, the company will also introduce more international first-line men's and women's clothing and cosmetics brands to Renhe, including the introduction of many popular high-end brands that young consumers love very much, to attract and satisfy more consumers to shop. We will learn from the advanced management concepts of high-end stores at home and abroad, enhance customer service projects, and import high-quality facilities and equipment, so as to build renhe spring Department Store into a high-end shopping place with the largest operating area in southwest China and even the whole country, the largest number of international first-line brands and the most thoughtful customer service. Not only now, but also in the future, we will always be at the forefront of Chengdu's high-end fashion consumer market, offering more and more wonderful products to consumers.

At the end of p>2119, Guanghua Store, the third new store in renhe spring Department Store, was grandly opened. Guanghua Store has a commercial area of nearly 61,111 square meters. The first to fifth floors of the main building are mainly fashionable high-end department stores, including spring cinemas, spring ginkgo restaurants, beauty salons, leisure and entertainment. -1F is a spring supermarket, and the sixth floor is a spring food fair. The other three podium buildings are high-end office building A, star-rated hotel building B and high-end business consulate building C respectively. It is a new high-end fashion department store carefully created by Renhe, which is of great significance in the times. It is a large-scale comprehensive commercial construction project integrating shopping malls, hotels, offices, entertainment and residences, which greatly enriches the business scope of renhe spring Department Store and creates an unprecedented high-end commercial atmosphere for the Ximen area of Chengdu.

Rendong Store Address: No.1 Binlong Street, People's City, Chengdu, China (east of Tianfu Square in Chengdu)

Address: Binlong Street, (East of Chengdu Tianfu Square), Chengdu, CHINA

Brown North Store Address: No.19, Section 4, Renmin South Road, Chengdu, China (right side of the US Consulate)

Address: No.19, 4th Section, Renmin South Road, Chengdu, China

Guanghua Store Address: No.19, West Section 2, Second Ring Road, China

Address: No.19.