1, keyword analysis (also known as keyword positioning)
This is the most important part of SEO, keyword analysis includes: keyword attention analysis, competitor analysis, keyword and site relevance analysis, keyword layout, keyword ranking prediction.
2, site architecture analysis
Website structure in line with the search engine crawler preferences is conducive to SEO. site architecture analysis includes: eliminating the site architecture bad design, the realization of the tree directory structure, site navigation and link optimization.
3, site directory and page optimization
SEO is not only to make the site's home page in the search engine has a good ranking, it is more important to make the site every page to bring traffic.
4, content release and link layout
Search engines like to have a regular website content updates, so the reasonable arrangement of website content release schedule is one of the important skills of SEO. Link layout is the entire site organically linked, so that search engines understand the importance of each web page and keywords, the implementation of the reference is the first point of the keyword layout. Link battle is also this time to start.
5, and search engine dialog
See the effect of SEO in the search engine, through site: your domain name, know the site's inclusion and update. Better realization of the dialogue with the search engines, it is recommended to use Google Webmaster Tools.
6, website traffic analysis
Website traffic analysis from the SEO results to guide the next step in the SEO strategy, as well as the optimization of the user experience of the site also has a guiding significance. Traffic analysis tools, it is recommended to use Google Traffic Analytics.
SEO is the cycle of these six links in the process, only to constantly carry out the above six links to ensure that your site in the search engine has a good performance.
SEO (SearchEngineOptimization): Chinese translation for search engine optimization. Search Engine Optimization is a way of using search engine search rules to improve the natural ranking of the current website within the search engine in question.The purpose of SEO is understood to be: to provide an ecological self-marketing solution for the website, so that the website can take the lead in the industry and thus gain brand revenue; SEO contains both off-site SEO and on-site SEO; SEO refers to the search engine in order to obtain from the search engine SEO is to get more free traffic from the search engine, from the website structure, content construction program, user interaction and dissemination, page and other perspectives for reasonable planning, so that the site is more suitable for the search engine indexing principles of behavior; so that the site is more suitable for the search engine indexing principles also known as the search engine optimization, search engine optimization not only improves the effectiveness of the SEO, but also will enable the search engine to display the website related information on the user is more attractive. The search engine optimization is also known as search engine optimization.