psychological diathesis

The so-called psychological quality refers to the psychological conditions of entrepreneurs, including self-awareness, personality, temperament, emotion and other psychological components. As an entrepreneur, his self-awareness characteristics should be self-confidence and autonomy; His character should be strong, persistent, decisive and cheerful; His mood should be more rational. Most successful entrepreneurs are not happy for things or sad for themselves.

physical quality

The so-called physical quality refers to good health, abundant physical strength, vigorous energy and quick thinking. The start-up and management of modern small enterprises is arduous and complicated. Entrepreneurs are busy with work, long hours and great pressure. If they are in poor health, they will not be able to undertake the heavy responsibility of starting a business.

Knowledge quality

The knowledge quality of entrepreneurs plays an important role in starting a business. If entrepreneurs want to think creatively and make correct decisions, they must master extensive knowledge and have a multifunctional knowledge structure. Specifically, entrepreneurs should have the following knowledge, make full use of policies, act according to law, and protect their legitimate rights and interests by law; Understand scientific management knowledge and methods to improve management level; Master the scientific and technological knowledge related to the industry and the enterprise, and rely on scientific and technological progress to enhance competitiveness; Knowledge of market economy, such as financial accounting, marketing, international trade and international finance.

Ability and quality

Entrepreneurs should at least have the following abilities: ① innovation ability, ② analysis and decision-making ability, ③ foresight ability, ④ adaptability, ⑤ organization and coordination ability, ⑧ social ability and ⑧ motivation ability.

Of course, this does not require entrepreneurs to have all these qualities to start a business, but entrepreneurs themselves should have the awareness and practical actions to continuously improve their own quality. Ways to improve quality: first, by learning, and second, by transformation. If you want to be a successful entrepreneur, you must be a lifelong learner and remoulder.

Professor Rucker of Harvard University once said: "Entrepreneurship is a very tempting thing for most people, and it is also a very challenging thing. Not everyone can succeed, and it is not as difficult as imagined. But anyone who dreams of success, if he knows that starting a business requires planning, technology and creativity, then success is not far from him. "

Entrepreneur consciousness:

Basic business plan

Entrepreneurship is not supported by enthusiasm and dreams alone, so it is necessary for every entrepreneur to formulate a complete and executable business plan in the early stage of entrepreneurship. Through investigation and data reference, it is necessary to plan the short-term and long-term business model of the project, and predict whether to make money, how much money, when to make money, how to make money and the conditions needed to make money. Of course, the above analysis must be based on realistic and effective market research, and we can't imagine it out of thin air and make subjective assumptions. According to the analysis of the scheme, the entrepreneurial goal is formulated and decomposed into sub-goals at each stage, and detailed work steps are formulated at the same time.

Prudent capital operation plan

Careful capital operation plan is an important step to ensure "food". At the beginning of the project, it is necessary to prepare funds for more than 3 months or before the forecast profit period. However, once the inevitable changes occur after the project is started, it is necessary to adjust the capital operation plan in time. If you can understand some necessary financial knowledge, plan your own income and expenditure, keep the flow of funds and avoid "broken chain phenomenon", then the initial stage of the project can lay a good foundation for future development.

Constantly strengthen entrepreneurial ability and knowledge.

As the saying goes, "if you don't fight an unprepared war," entrepreneurs must be fully prepared and accumulate knowledge in a down-to-earth manner if they want to succeed. In addition to the rational allocation of funds, entrepreneurs must also know the marketing methods, such as how to purchase goods, how to open the market of products, and the demand of consumers for products, which should be fully investigated and studied. These knowledge acquisition channels can be the experience of other successful people or the theoretical knowledge in books. At the same time, we should learn to deal with all kinds of people, such as industry and commerce, taxation, quality inspection, banking and so on. These departments are closely related to the survival and development of enterprises. We should be good at making friends with them and establishing harmonious interpersonal relationships.

Cultivate a team with strong execution and high efficiency.

Whatever you do, you need someone to do it. With the entrepreneurial plan, entrepreneurial ability and entrepreneurial knowledge, it is necessary to form a team with strong execution and high efficiency. Team is the foundation for the success of entrepreneurial projects. Where can I find teams at the same time? It can be divided into online or on-site team search. The advantages of finding a team online are: you only need to search online for people you are interested in, or go to professional forums, such as the post-90 s entrepreneurship forum and the same city entrepreneurship forum. , to find a team within a certain range or alone, not limited by space. Disadvantages: you can't get to know the team partner you are looking for. Advantages of finding a team on the spot: usually friends or people you know at the party. They can easily understand the differences in personality and interests of the team you are looking for. But limited by space, it is difficult to find the team you want.

Create a good atmosphere for yourself.

Due to the lack of social experience and business experience, college students' entrepreneurship always seems to be "willing but unable". It is better to create a small business atmosphere for yourself. For example, by joining an industry association, you can learn about the industry information, learn to meet industry partners with various resources, establish extensive cooperation, and enhance your industry capabilities. Do everything possible to create a good entrepreneurial atmosphere for yourself, which is very important for entrepreneurs to start.

From "Walking" to "Running"

In the early days of starting a business, limited by funds, perhaps many things need to be done by entrepreneurs themselves. Don't think this is a "loss" and don't complain, because no matter any enterprise, it will go through a process from "going" to "running". Only by defining the goal and taking continuous actions can we finally achieve the goal. At the same time, in the process of doing things, we should distinguish between primary and secondary, and grasp the key and important things to do first. Solving one key thing every day is more effective than doing ten minor things. When an enterprise is established, it is necessary to establish a team with funds. Entrepreneurs should change from doing it themselves to giving full play to the role of everyone in the team and giving the right job to the right person. Once an efficient and stable team is formed, the enterprise will go to a higher level and enter a relatively stable development stage.

Profit is the ultimate goal of doing business.

The ultimate goal of doing business is to make a profit. No matter how many ideas you have, if you can't make a profit for the enterprise, it won't have commercial value. Therefore, whether making a feasibility report, a work plan or an activity plan, we must be clear about how to make a profit. The profit of an enterprise comes from finding your users, knowing who your end users are, what their needs and ideas are, and trying to satisfy them.

Learn to grow in failure.

From the successful cases of starting a business, it is not difficult to find that entrepreneurs often have the confidence to dig a hole in the south wall and go through it. How many college entrepreneurs who have known that "failure is the mother of success" since childhood really know power? If starting a business fails, how should you face the failure? Adequate preparation and continuous learning can greatly reduce the role played by this probability. At the same time, adjust the plan, move on in another way and method, and never stop moving forward. After a process of "coming back from the dead", we can be more determined in the future development. Always remember that self-confidence is the ladder of enterprise success.