When dealing with customers, it is particularly important to understand, analyze and study customers' consumption psychology, whether in big shopping malls or small shops. According to different consumer psychology, only by adopting different service means can we take the initiative.

1. psychology of naming

The consumption motives of these customers are "showing off" and "showing off", mostly young men and women; There are also some upper-middle class people in society who have a sense of security and trust. For this kind of customers, while ensuring quality service, we must adhere to the principle of "quality service without discount" in order to achieve high profits.

2. Realistic psychology

This kind of customers do not overemphasize the fashion, trendy and high-end effects, mainly housewives and low-income people. We should make reasonable profits for such customers.

3. Monopolistic psychology

This kind of customers, who take their hobbies and habits as the consumption principle when receiving services, are often more rational and have the characteristics of continuity, mainly middle-aged and elderly people. As long as it is for consumption, it will generally become a fixed customer group of an operator.

4. Conformity psychology

Such customers have no opinions and are easily influenced by others' opinions. As long as it is popular, such customers will accept it. Mainly middle-aged women.