Harbin old man buns and cow store are Harbin is very famous to operate the buns of the main restaurant, the old man buns was founded in 2000 or so, cow store was founded in 2013. The old man buns currently feel that the store is really not as much as before, the cow bun store in the district is still very common.
The operation of any business has its ups and downs. I remember when I went to college in Harbin, the back door of the school next to an old man baozi store, I remember when the cow within the baozi is a dollar five a, for students is not cheap, but the baozi skin thin filling, eat a mouth full of oil, dormitory a few brothers basically every Saturday morning to eat a meal, can not afford to eat more than one, three per person, counting on the memory of the deeper meal. The year of graduation, the old man buns are still open, but a new boss, I feel less meat filling, eat up is not so fragrant, I do not know is the price of goods or ingredients change. After joining the work, around the neighborhood or unit near the old man buns rarely seen.
In Harbin, the first time I came into contact with the cow store in 2015, I remember when I worked overtime in the unit after lunch time, out of the unit on the left hand side of a brown plaque of the store, looks very atmospheric, with the "cow store" name of curiosity, go in to look at the inside environment is also very good, and I ordered two Shandong buns. Casually ordered two Shandong buns a bowl of millet porridge, feel really good, big chunks of pork, soft rice porridge, from then on often go to eat buns. Gradually found that the door of the home neighborhood, passing by the roadside can see the shadow of the cattle package store.
Some people say that now the old man buns and cow bun store are not as good as before, I think we need to look specifically at which store, the two catering organizations are operating in the form of a franchise, the quality of the ingredients between the store and the attitude of the service will certainly be different. Chain franchise way management is very important, only management to keep up, the market reputation can play out.
I also mentioned this issue. Personally, at first, all good. Boiler factory under the footbridge of the cattle package store, began to close at ten o'clock every day, sold out. Now open at two o'clock in the afternoon, why, sold out. Reason, I personally think, now, many stores, packaged to the rural people, a lot of this, the beginning of the local people still operating, to be honest, after taking over, business philosophy, health, taste is not as good as before. Although the price is the same, but the store is obviously a lot of dirty, no one to clean up, has been uneasy to eat. Then, the taste, Shandong buns, the original three yuan a, oily, now, dry, no longer. Not look down on, many rural people took over, too bad, I anyway, boiler factory, Anbu Street, the two do not go, are letting the rural people to take over, not.
This I have to say, said my elementary school in River Street old man buns to eat, when the old man hanging a banner in front of the old man, the old man buns the most dirty, the most unpalatable. At that time that trip street five or six baozi stores, his family is the most hot, there is an Oriental Baozi King, the last trip to the street to determine the winner or the old man baozi. The old man baozi surface white, fresh filling, porridge only shell out a bowl of money, you can drink, when catching the wave of layoffs, many people do not eat, go to the old man's home to order a bun, a bowl of porridge, the old man at any time to add, I asked the old man is afraid of not afraid to lose, the old man said not afraid that they have no money, and I'm not earning them money, and so they have to give me. Later, many people have money back or eat a bun and a bowl of porridge, but all give ten dollars. At that time, the old man is saving the character, the fight is the conscience, selling the flavor. Later moved to the back of the soy sauce factory in the house is still very hot, but also became the neighboring brand-name buns, the flow of people is still a lot, and then later is the branch, franchise, each store is different, there are jerry-built, have their own with the trap, make a lot of miscellanea, but ultimately in the final analysis, or the cost is unreasonable to engage in the franchisee did not make money, and finally smashed the brand. Now the old store is still there, go in to see the price, taste the buns, it is difficult to see the shadow of the old man before. Baozi more and more expensive, filling more and more small, porridge more and more expensive, can no longer just drink. Compared with the market, such as the cow bun store, bite Fu Baozi, etc. has been completely incomparable. I've been going for many years now, and I've been trying to get a bite of the dried sausage stuffed buns once in a while, but I'm not going to eat them on purpose.
As a local Harbin foodies, it is impossible not to know the old man buns, should be said to be "Shen old man buns", the original red-hot when it can be said to be full of street are, once popular ice city, but in recent years has rarely seen "Shen old man buns" stores, and rarely seen like the "Shen old man buns". The store, but in recent years has rarely seen "Shen old man buns" stores, also rarely seen like Shangzhi Hutong as a relatively large area of the store. In fact, the bun as a fast food, from the production cost to innovative varieties and other aspects are an easy to promote, large profit margins of Chinese fast food. Why is it not working for a long time? Going downhill is the fact but can not say that it is completely out of the question, just want to make a turnaround a little difficult?
First of all, "Shen old man buns" is a chain of franchise business model, now join the threshold is not high (said to be about 50,000 yuan), the management of the franchise is not in place, the quality of the buns are problematic, it should be the "old man" brand should reflect on the "old man".
Secondly, catering is a need to always innovate in the industry, when the passion to innovate, followed by the lack of R & D innovation support is certainly not, especially to do a chain of restaurants. "Shen old man baozi" original filling or can, although slightly greasy a little bit, but the flavor of incense ah, or a good breakfast choice, but then I do not know because too many franchises, or because of the filling of raw materials selection, mixing, or storage and transportation problems, the quality of the decline, and a lot of emerging breakfast stores, breakfast kiosks continue to emerge, brand competition is fierce, now breakfast can Xi Jia De dumplings so ho, not to mention the stubborn buns? Baozi, Nanjing Xiaolong dunking soup bag store all over the street, all the family store, now packaged and sold, taste delicious, fresh out of the cage, cheap and affordable, of course, the impact of the old man buns on the market.
Finally, as far as my understanding of the Harbin people, excluding those who don't eat breakfast, there are not many Harbin people who get up every morning to eat buns, and there is also a question of dietary habits, and if you put it in Shanghai, buns are a very regular option.
My family lives next to the old man baozi store, always willing to eat before, since the renovation will not go, porridge changed to three dollars, the bun is two dollars a, or so small as always, more ridiculous, changed into the current insulation equipment, not as good as the previous kind of insulation with a cage drawer feel good to eat dry, every time four buns a bowl of porridge for eleven dollars do not feel right, so really lazy to go elsewhere before going to his home to eat, the old store traffic is also significantly less than before, can not survive bad prediction, said that the change is right, it is the main change is the price, no longer pro-people, I can only huh
The folds on the buns are less, the meat in the onion more, the price from the positioning of the high, coupled with the savory dishes and congee is the price of the original reason for it, the impact of the loss of interest in old man buns, plus now what nine nine buns and congee, and the price of the old man's buns, the price of the old man's buns. Interest in the old man baozi lost, coupled with what is now a series of competitors such as Kowloon Buns, Dongpo Buns and the emergence of the old man baozi gradually strong to weak. I think the flavor of the old man baozi is still very good, the current lack of business model and market promotion should be, as long as the re-enterprise in accordance with the first-class service standards to do, the old man baozi will re-emerge.
Why is the Harbin old man baozi time a long time on the wind? Harbin Shuangcheng District, the old man baozi store has been a few times, the buns do dry, porridge also do water soup soup, business is sparse. Harbin city has also been, the key is the bun taste and other bun store buns are not much different, and even no other bun store buns taste good.
core things do not stand out, just a little publicity, and the quality of operators is not high, did not meet the expectations of more customers, and the brand's ability to continue to market invisible, the quality of a number of operators to operate a highly competitive catering industry. There is no little form of innovation, to the principle of survival of the fittest, since more and more competition can not afford, long time on the reputation quietly lost.
Look at the popularity of the restaurant, are some of the main products should be people, rich and enticing dishes, and when the new store, and the old guard a set of the old, uncompetitive common package store, will be popularity worse and worse, so that very few people patronized.
Catering from ancient to modern do catering are family-oriented, a food is also famous to a generation of people's fine work to pass the process, in order to a few generations can pass the process to today, that is a taste of home, the early years of people go out to a place where they have to go to eat local flavors, and nowadays developed some of the food can be eaten throughout the country, but look at what kind of food, pastry, bread, these processes can be done. can do, as long as you learn the recipe, the production process can be done, China's pasta craft only craft transmission process, master pay hand in hand to teach you to be true, buns, filling food is not to teach you is the master pay to do the taste, because the Chinese chef a chef to do out of a flavor, buns with the same ingredients at the same time to do ten people do, do a good job is not a taste, and now the catering as long as who was out of the name of someone to help you publicity, tell a story about your The biography of the story, in order for you to open a catering company, foreign join, the final result of the planning of the money earned, the craftsman to the name of the stench, all over the franchise is yellow, bun products, you can learn the craft but not to learn to do the taste he went to the yellow today, to join the chain is a scam.
Business operators do not have a "century-old" pursuit, short-term behavior caused by the decline of the brand.
Son son 3 years old, often to the weekend not far from home, the old man baozi store chain consumption, the son likes meat buns, a meal can eat 3 old man baozi. When the child is 3 and a half years old ate 4 buns per meal is not full, I said his meal size up, my son said the hotel buns small. Children's intuition is more sensitive than adults, I went home and carefully looked at the photos taken a year ago to eat, the same plate to hold the buns, and then the buns became smaller. Six months later, my son never went to eat the old man's buns. The key to the longevity of a restaurant is the quality of the food and innovation.
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I moved to Harbin in 2003, the first time I came into contact with the old man buns, then think it is very tasty, as the price of lunch is as an elementary school student I can accept.
For more than a decade, I often chose old man buns for breakfast, until last month I ordered three buns from an old man's bun store near South New 20th Street, and took a bite out of it, and a fucking stench actually came out, and I knew that I was never going to go back.