In order to maintain the order of the trademark market, Chairman Wahaha suggested that the state should establish a legal system for actively identifying and protecting well-known trademarks and trademark transfers. For national brands that meet the requirements of well-known trademarks and are recognized by domestic consumers, they should be recognized as well-known trademarks or famous trademarks in time and actively, so as to promote their development and encourage them to establish international brands with world influence. At the same time, we will further improve the conditions and methods for trademark transfer and the identification of famous trademarks, and standardize the identification procedures to ensure an open and fair identification result.
In order to maintain the order of the trademark market, Zong Qinghou called on: "Once a trademark that meets the recognition conditions is recognized as a' well-known trademark', the scope of its cross-category protection should be expanded, and the trademark registration behavior of illegal enterprises or individuals in other goods or services after its recognition should be promptly and effectively stopped to prevent consumers from confusion and misidentification."
As for how to prevent individuals from malicious trademark registration, Zong Qinghou suggested increasing the sanctions against cybersquatters. In view of the fact that individuals do not actually have the conditions for the actual use of trademarks, we should restrict individuals as the main body of trademark transfer, on the one hand, increase the conditions for them to provide proof of use, that is, from the date of registration, Shenyang transfer inquiry will maintain the order of the trademark market and provide proof of use every year, otherwise it will be revoked; On the other hand, it is necessary to restrict the transfer of registered trademarks of individuals. If an individual has made more than two trademark transfers, his registered trademark may be revoked according to law.
Zong Qinghou pointed out: "The trademark infringement enterprise should be severely punished, and it will be punished to ruin.". Not only should the civil and administrative responsibilities of trademark infringement enterprises be investigated, but also their criminal legal responsibilities should be investigated, so that counterfeiters will not dare to make and sell fakes once they are sanctioned. Shenyang's transfer inquiry maintains the order of the trademark market. Only in this way can our economic market truly move towards fair competition and orderly development, so that unscrupulous enterprises have no cheap or loopholes to exploit, and finally create an honest and trustworthy social and economic system. "