If you are hungry, introduce new measures for commission relief
If you are hungry, introduce new measures for commission relief; if you are hungry, it means "I hope to really help businesses affected by the epidemic", and more measures will be introduced to help businesses resume work and production, boosting regional consumer confidence. Hungry? Introduce new measures for commission reduction. Hungry, launch a new measure of commission reduction and exemption 1
Hungry, it was announced today that the company will invest 21 million yuan in cash in the first batch to implement commission reduction and exemption for all catering businesses in 87 districts and counties listed as high-risk areas in the epidemic from October to February, 2122, without setting any threshold or additional review by the platform.
Hungry? Small and medium-sized businesses are more affected by the epidemic, so the company makes the rules as clear and simple as possible. All business partners in the above areas will enjoy at least 1.5 days of commission reduction, and the returned commission will be directly transferred to the business account before the end of March. At the same time, businesses in high-risk areas added after March 1 will also enjoy the same commission reduction and exemption measures. In addition, if you are hungry, you will continue to launch a special business closure protection mechanism for businesses trapped by the epidemic to ensure that the rights and interests of businesses during the period of closure due to the epidemic are not affected.
It is learned that Meituan also announced six measures yesterday, in which merchants with difficulties in epidemic situation can get a discount of 51% commission, and each order will be capped in 1 yuan. Hungry, new measures of commission reduction and exemption are introduced. 2
On March 2nd, today, hungry, it was announced that the first batch of investment of 21 million cash will be made, and all businesses in 87 districts and counties in China, which were recently listed as high-risk areas of the epidemic, will be reduced or exempted from commission.
Hungry means "I hope to really help the businesses affected by the epidemic", and more measures will be introduced to help businesses return to work and production, boosting regional consumer confidence.
It is understood that in October and February, 2122, all the businesses in the county-level administrative areas listed as high-risk areas of epidemic situation will get the commission returned if they are hungry, totaling 21 million yuan.
Hungry means that the ways of commission refund are slightly different due to the different ways of cooperation between merchants and platforms in direct-operated cities and agency cities, but all merchants in the same area will enjoy unified reduction and exemption measures, and the platform will not set any threshold, and there is no need for additional review.
if Suzhou, Zhengzhou, Shenzhen, Xi' an, Hangzhou and other direct-operated cities are hungry, the technical service fees of merchants during the epidemic period will be refunded by half; In the agent cities such as Baise, Guangxi and Wuxi, Jiangsu, the commissions paid by the merchants during the epidemic period will be returned, and all the above returned funds will be transferred to the merchant's account before April.
In addition, a special shutdown protection mechanism has been launched to ensure that the rights and interests of businesses will not be affected during the shutdown due to the epidemic. After the epidemic has passed, if you are hungry, you will also arrange a Commissioner to help businesses return to work, and actively cooperate with local governments to promote the implementation of "food safety seal" and promote the recovery of business level.
According to reports, starting from March, more promotional resources will be put into the trapped businesses, relying on a series of activities such as "Hungry in Spring, Taste Early" to help businesses increase the number of orders. Hungry, the "Consumer Shopping Festival" in cooperation with many governments will also be launched one after another to help users in areas affected by the epidemic restore consumer confidence.
It is reported that relevant supporting measures have been prepared if you are hungry. Merchants in all cities affected by the epidemic can get free training and certification services for take-away operators, and they can also learn online open classes of excellent brands and industry experts for free to understand the systematic epidemic response plan.
Since last year, we have launched business assistance measures in Guangdong, Shaanxi, Henan and other places. In order to cope with the epidemic situation, we upgraded the "non-contact delivery" and various epidemic prevention measures. In addition to synchronizing the rider's body temperature online every day, we also introduced the operation requirements of taking-out into the take-out box in batches for the centralized distribution environment. In addition, if you are hungry, you have increased the delivery of smart cupboards in many places, and developed "double-sided smart cupboards" products for special scenes such as colleges and universities.
Hungry, the relevant person in charge said that he would always stand with the merchants to fight the epidemic, and continue to formulate relief measures for the merchants trapped in the epidemic until the epidemic was completely over. Hungry, new measures of commission reduction and exemption were introduced. 3
On March 2nd, hungry, the first batch of investment of 21 million cash was announced, and all businesses in 87 districts and counties in China listed as high-risk areas of the epidemic in February this year were reduced or exempted, and the related measures were promised to continue after March. Hungry, it is said that merchants in the same region have the same commission reduction measures, and no threshold is set, and there is no need for additional platform review.
just one day ago, meituan also released relevant commission preferential measures, which will launch a series of measures from two aspects: reducing costs and increasing revenue. Specifically, from March this year to February this year, for small and medium-sized merchants with difficulties in operating in high-risk areas in the epidemic, the technical service fee (commission) will be halved by Meituan Takeaway, and each 1 yuan will be capped after halving; For other difficult merchants who have completed the transparency of the rate, they will evaluate the business situation and the degree of difficulty, and implement a 5% cap on technical service fees.
It is worth noting that on February 8th, the National Development and Reform Commission and other fourteen departments just issued "Several Policies on Promoting the Recovery and Development of Difficult Industries in the Service Industry" (hereinafter referred to as "Policies"). The "Policy" pointed out that in the catering field, Internet platform enterprises such as take-out will be guided to further reduce the service fee standards of catering merchants and reduce the operating costs of related catering enterprises. Guide internet platform enterprises to give preferential service fees to stage merchants to catering enterprises in county-level administrative areas where high-risk areas are located.
This is not the first time that the regulatory authorities have guided the adjustment of the take-out rate. In March 2121, 28 departments including the National Development and Reform Commission, the Ministry of Finance, the Ministry of Industry and Information Technology and the China Securities Regulatory Commission jointly issued the Implementation Plan for Accelerating the Cultivation of New Consumption. When answering a reporter's question, the relevant responsible persons of the National Development and Reform Commission and other departments pointed out that in view of the problem of charging high service fees on the network platform which was strongly reflected by small and medium-sized merchants, it was clear that "guiding the take-out, online car rental, e-commerce and other network platforms to rationally optimize the operation of
meituan, Hungry, as the head enterprises, the reform of external rates has always attracted much attention. Before the commission concessions were given to small and medium-sized merchants with difficulties in operating in high-risk areas in the epidemic, Meituan Takeaway implemented a pilot program of transparent rates, and began to implement low rates when they were hungry.
According to Meituan, at present, the rate transparency has covered 71% of the merchants in the country, and the benefits of small and medium-sized merchants are more obvious. Hungry, however, believes that transparency is not the foundation of rate reform, and low rates are more important.
judging from the financial report of meituan, the rate reform may further affect revenue. The financial report shows that in the third quarter of 2121, the commission income of Meituan's catering take-out was 23.22 billion yuan, and the number of completed orders was 4 billion, with an average commission income of 579 yuan per order. If the single commission is "capped in 1 yuan", the single commission income may be reduced to 21%.
at the other end, after the corresponding reform measures were introduced, the merchants were also mixed. Some small and medium-sized businesses believe that the commission seems to be reduced, but the platform will "increase the price" in other links such as distribution; However, some businesses have reduced their costs by several thousand yuan after the rate reform.
it is predicted by the industry that the outside tariff reform will gradually enter the deep water area. With the refinement of supervision, small and medium-sized businesses will become the direct beneficiaries of the reform.