The catering industry because of the low threshold, cash flow is abundant, by many traditional industry owners cross-border robbery. There are several types of cross-border forms are more likely to succeed
One, the investment boss has the financial strength background, or the ability to attract venture capital. Such a background of the boss because they do not understand the profession, can be invited to the professional catering management and operation personnel. The essence of catering, in the end, or product and internal management. This category is more likely to succeed
Two, the investment boss originally did design or visual image of the industry, this type of boss contact society at many levels, the perspective is very broad, in the store's image design, especially easy to out of the class, in the value of the society, a catering good visual image is very important. Coupled with the invitation to a good team of chefs, this category is more likely to succeed.
Third, the investment boss originally did marketing and sales origin, this type of bosses understand human nature, understand the customer consumer psychology. Have the ability to hype the restaurant through a variety of ways. Short trip word-of-mouth effect, the probability of success in this category is also very high.
Four, choose a trendy brand to join. This form, I feel compelled to say, after all, this is for many laymen, is the best way to exchange money for time. But this form for some brand ambitions and ideas for the boss, not the best choice of form, after all, to raise someone else's child.
Fifth, but also a form, is currently appearing in the form of "mode input", this form is particularly suitable for those who want to create their own brand, there is a certain amount of management ability across the line of investors. Learning mode operation-related knowledge of the cost of less than half of the franchise fee. Learning the core knowledge at the same time can also have their own children. I personally feel that this approach is flexible and suitable for cross-border investors.
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