The threshold for dining is very low when stepping in, but the threshold for stepping out is high. "Almost everyone has his own idea of opening a restaurant, and many people turn this idea into reality every day. Similarly, many people are ruthlessly shattered by reality every day and have to" close down. " Beginners who want to open a restaurant, especially those who have never set foot in the catering industry before, have to do a lot of preparatory work before opening. The following are briefly summarized as the following four points.
first: restaurant positioning
it is the most basic and necessary to make an accurate positioning of the restaurant you want to open. Positioning the restaurant well means determining your own consumer groups, so you can decide a series of things such as the location, decoration style, food pricing and activity plan of your restaurant.
second, do a good job in the process before opening a restaurant.
If you want to open a restaurant, you must go to the relevant industrial and commercial tax authorities for filing, do a good job in business licenses and other things, and at the same time pay attention to managing various social relations. Opening a restaurant is not in your previous unit, and many social relations must be opened to ensure the normal operation of your restaurant. Don't wait until the restaurant opens. Maybe a certain process can't get through, which will make the restaurant you worked hard to build have to close, or even "lose all your money".
third: the problem of restaurant location
it is well known that we should do a good job in positioning the restaurant and still choose the location according to the requirements of positioning. But in the process of site selection, you must have a few more reasons in mind. For example, if you take over a transfer store, don't be fooled by his "sweet words". If he says that this store is prosperous, you should consider it. If it is a prosperous store, why did he choose to transfer it? Is his reason credible or not? If the shop is not prosperous, you must understand the reason why it is cold. If you take over, will you follow the example of the former owner? If the location of the store is very good and all aspects are satisfactory, you should think about whether this store is often harassed by some "underworld" people. Wait, choosing a store is not a trivial matter. You must make a detailed plan and find a clear answer to every question.
fourth: personnel management
beginners in catering, especially those who change careers and get involved in the catering industry, face much more difficulties, because before you changed careers, you came to the restaurant as a "god" and enjoyed "service", while when you did catering, your identity suddenly changed, and you served "god" as a "waiter". If you are persistent, you might as well take a month or two to apply for a job in another restaurant, which will save you a lot of detours.