Sandoz was 65 years old when he started his business. At that time, he was penniless and penniless, living on the pitiful relief provided by the American government. Once, while looking at the relief of 105 dollars, Sanders suddenly had an epiphany: Do I want to live like this? Can't I do something? Sandoz began to think, what can he do? The first answer that comes to mind is: I have a secret recipe for fried chicken that everyone will like, and I want to make money for me with this secret recipe.
There are entrepreneurial projects. However, for penniless Sanders, starting a business is not easy. His conditions are indeed extremely poor: in terms of funds, contacts, energy, age and so on. He is no better than others. So, how can we realize our entrepreneurial ideal? Sandoz thinks that the only feasible way is to partner with others and make money for himself with other people's money. The road chosen by Sandoz is feasible, but imagine who is willing to give his money to a 65-year-old man who has no money to start a business. Isn't this a waste of money? As you can imagine, although the road to entrepreneurship chosen by Sandoz is feasible, it is a road full of hardships, and it is difficult to go on without very tenacious perseverance.
However, Sandoz, who was born in the army, has extremely tenacious perseverance. When he decided that his entrepreneurial road was feasible, he took his entrepreneurial plan to find investment partners one by one, mainly in catering business. He went door to door and told every restaurant what he thought. As most people expected, when Sanders knocked on other people's doors, almost everyone treated him with indifference and ridicule. Some even mistakenly thought he was an old madman and drove him away. Everyone thinks that he still wants to succeed in starting a business at his age. Is this not a joke?
In the face of cruel rejection, Sandoz was not discouraged. He firmly believes that his business plan will come true. The reason why people refused him cruelly was only the test of God, and the enthusiasm for starting a business continued to burn like a raging fire. In this way, Sanders persevered with perseverance. He traveled all over the United States and told everyone about his successful plan. Finally, after telling people 1009 times, Sandoz's business plan was accepted, so there was KFC that opened all over the world today.
Who can travel all over the country with their own business plans and dreams in two years, and still go on with enthusiasm, original intention and perseverance after 1009 cruel rejections? People who can still do this at the age of 65 may never find another one in the world, but Sanders did it, and he did it with his tenacious perseverance. No wonder there is only one Sandoz and only one KFC chain store in the world. No wonder many businesses in the world are unsuccessful. If we compare these unsuccessful entrepreneurs with Sandoz, they may be better than Sandoz in any way, but they just lack it.
There is no magic secret to Sandoz's success in starting a business. Compared with many people, he is neither rich second generation nor highly educated, and he is even 65 years old. He has. He has nothing. However, Sandoz has a good project to make money. More importantly, he has confidence, perseverance and tenacity. When he decided that his goal would be achieved, he was full of confidence in himself. Then, he took concrete actions and vowed not to stop until he reached his goal. In a word, persistence is success. Finally, many things happened. Many things happen. Sandoz has opened his KFC fried chicken shops all over the world. Not only did he earn inexhaustible wealth for himself, but more importantly, he reached the peak of his life in his later years and tasted the taste of success in life. So, what do you think of such a business legend and his entrepreneurial story?