The second is to apply digital technology dividends to provide people with more convenient travel and better universal life services. Harrow also hopes to set a benchmark for the US Mission in the future. But whether Harrow is still in Ali or not, it is not easy to catch up with the US delegation on the local life track. After Ali's war against Pinduoduo in the field of e-commerce temporarily came to an end, local life was a big worry. In the field of tourism, Ali has only Gao De. The significance of existence is to make up for Ali's relative gap in the field of travel.
In addition, Harrow has positioned itself as a leading local travel and living service platform in China. In the past year or so, we have also laid out local life sub-tracks, such as hello taxis. Hellobike was born later than the above two. Moreover, in the early days, Hello was difficult to compete with competitors because it was difficult to raise funds and had no car. Different from online carpooling, hitchhiking is the reuse of existing capacity, not the development of incremental capacity, and it is the logic of mutual benefit and win-win.
You should know that Hello users use the platform based on offline mobile travel needs. Tourism business is naturally more closely related to the main business of local life, such as food, hotels, scenic spots tickets and so on. At the same time, the portraits of users of travel business and local life business are highly coincident, and users have the habit of using mobile phones to experience offline services, further reducing the training cost of users. Hello's accumulated experience in user operation, channel development and asset operation can also help it develop its local life business faster.