(A) the price advantage
Home Inn generally costs around 240 yuan. Generally, the prices of stores in first-tier cities or lots are higher, while those in second-and third-tier cities or remote stores are lower. Therefore, the price of home is accepted by the public and meets the needs of business guests. Compared with high-star hotels, the design of Home Inn is relatively simple, but the price advantage is very strong.
(2) low cost
Home Inn pays attention to accommodation and catering services. In order to save costs, Home Inn has simplified other functions of the hotel and removed business and entertainment facilities such as lobby and meeting room. Therefore, the cost of facilities at home is greatly reduced. In terms of staffing, Home Inns mainly focus on compound and comprehensive room attendants, and personnel from other departments are optimized. Home Inn's lower investment cost and flexible investment mode are incomparable to other types of hotels.
(3) Market advantage
As a new hotel model in the hotel industry, budget hotels have great background advantages-for price-sensitive domestic and foreign tourists, business guests of budget hotels are out of consideration of cost control. There are a large number of such market groups, and Home Inns, as a national chain of well-known brand hotels, also has a strong radiation effect nationwide and can occupy a large share in the specific economy hotel market.