The railroad forced the death of the car, the phone forced the death of the mail delivery, firearms dry death of the big knife spear, all of this change is from the progress of science and technology. However, the US group will be biased to use the technology in the "kill familiar".

The market capitalization of Meituan has soared, once exceeding the trillion-dollar mark, making it the number one Internet company in the country. On the contrary, the same want to get a share of the takeaway platform hungry, so far it is difficult to escape the fate of its hanging. Wang Xing, the founder of Meituan, is even more so that Ma Yun can not do anything! However, the story of the dragon slaying boy who eventually became a dragon, also began to play in the United States group.

A customer who often orders takeout from Meituan, when buying things, found that "the same address, the same time, different accounts to order takeout, others do not want to order takeout delivery fee, my account as long as the Meituan delivery merchants are more than one or two delivery fees, is all the merchants ...... "To put it simply, the big data analysis to you are frequent customers, the corresponding cost increase. In this regard, the United States Mission is also a rapid response: wrongly used the user's last history of positioning, generating bias, resulting in inaccurate delivery fee estimates.

But the daily activity of tens of millions of people, accurate algorithms for the basic technology companies, but take the "cache location deviation" to respond to consumers. Obviously, this time it is difficult to muddle through and put the matter to rest, and the public criticism of the Mission continues. Interestingly, when you search for "kill familiarization" in the black cat complaints, it is undisputedly at the top of the list, so it seems that the "evil" of the US group has long been known.

And the United States group "kill familiar" more than earned this 4 dollars, in the capital market hard pry it 40 billion market value of the evaporation. If it is not the case, was exposed by the netizen stabbed out, to the United States group in the third quarter of 2020, the average daily 34.9 million single to calculate. Such a "kill familiar" method, it can easily earn tens of millions of dollars in a single day. Coupled with the fact that in recent years, Meituan's horse racing, business tentacles throughout the daily life of various fields, hotels, air tickets, movie tickets, coupons ... master so many apps, big data harvesting "familiar customers" brought profits, let a person unimaginable!

This incident seems to be accidental, but for the previous practice of the Mission is inevitable. In the U.S. "two choose one" and require merchants to participate in the platform activities has become the norm, the merchants are mostly outraged and dare not speak out. Charge high commissions at the same time, the United States also stipulates that merchants, once stationed in the hungry takeaway platform, the commission rate up 3% to 7%.

At the beginning of the epidemic, Meituan launched a conscientious program, dishes delivered by the merchants themselves commission 8%. It can last for a week and then immediately change the 8% commission draw to 20% and be delivered by riders.

February 22, in the "black swan" impact of the background, Sichuan Nanchong Hot Pot Association took the lead, an open letter to all sectors of society to report a sudden increase in commission, compression of store living space. Subsequently, Chongqing, Hebei and other places of catering enterprises have responded to the release of the open letter. Among them, more than 220,000 in Yunnan and 37 in Shandong were very vocal. For such a situation, Meituan responded with overseas counterparts, Meituan commission is low, at a healthy level.

Wuhan unblocked, the catering industry is full of confidence and ready to rebuild their homes, the United States Mission is swimming against the current, will push them to another "abyss" - takeout commission increased to 25%. The 22 catering merchants who were overwhelmed released an open letter complaining that Meituan had not yet recovered from the existential crisis.

Meituan responded, "The commission that went up was given to the flag bearer". Hearing such a reason, we also understand the hard work of the riders. But just when this matter is about to calm down, but there is a big reversal, the riders have said that the commission did not increase at all, on the contrary, individual single appeared to decline. The money that went up into whose pockets, not to say that we all know.

August 1, a merchant issued a takeaway single revenue share, the customer actually paid nearly 30 dollars, the store received less than 14 dollars, the United States group platform received 16 yuan.

Two cups of milk tea 28 yuan, plus packing fees, customer service paid 29.8 yuan, the first subtracted from the environmental donation of 1 cent, which is gratuitous, the merchant does not have the right not to donate, depending on the platform decision.

Activity expenditure of 5.2 yuan, in the United States group as long as the activity, all participate in the activity to pay, this is the preferential. But this should be the customer's preferences, but ultimately the United States Mission to send red packets in the form of distribution, sent or not sent only the United States Mission know.

This single has a technical service fee of 1.19 yuan, roughly the use of the United States group of this application, the merchant's fixed expenditures, although in the stationing of the time, also paid the service fee, but does not include the cost of these fees, every single have, the United States group of every day to generate hundreds of millions of orders, the technical service fee is really a money-making tool.

Finally, the fulfillment service fee, this single charge of 7.8 yuan, this one fee is a bit inexplicable, fulfillment services, as if the Mission on the platform to complete this series of processes for merchants to receive orders to collect money, is considered fulfillment?

Subsequently, the jittery voice on the "takeaway brother asked Wang Xing" quickly burst into flames: why the time has 50 minutes down to 40 minutes, and down to 30 minutes, some orders even more than 20 minutes. Then ask your businessmen out of the single time where to go?

Why after the order timeout do not ask the reason, the deduction appeal does not pass.

Why the timeout orders have complaints, bad reviews, blocked for a day, and the customer online to apply for a refund of this order, in fact, there was a single delivery of the flagman to pay the bill, why?

Merchants are reduced to working, customers did not get the benefit, the business did not get the profit, the takeaway boy in order to grab time, had to run the red light to make a living. There are frequent conflicts between merchants, riders, and customers, and they even go so far as to pull out their knives.

From the beginning of my career in the media, I've seen very little positive news about Meituan on the Internet, and instead, reports of Meituan have been rushing to the top of the hot seat time and time again. In reality, the same is true, you will often hear riders and shopkeepers of all kinds of complaints, we are outraged, because the riders have to rely on the Mission to live, stores leave the Mission, can not find the same level of platform with the Mission.

The giant enterprise that relied on merchants, riders and customers to feed up. Now it has become a famous allusion in history - "holding merchants hostage to order riders". It's laughable when you think about it!