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CCTV 3-15 evening party has been continuously broadcast for 30 years, has been named in the current situation of the enterprise how?

3-15 evening party past "blacklist" leading companies

In addition to the perennial resident of the daily consumption field and leading companies, every year the capital "wind mouth" and enterprises, but also often "In 2020, under the influence of the epidemic, online education has been rapid development, a large number of capital crazy influx. Postponed to the 3-15 evening party held in July, hi learning network was exploded in the early inducement to buy classes, late refund difficulties and other issues.2019, 3-15 evening party talked about the harm of electronic cigarettes, reminding consumers not to step into another consumer error because of the fashionable. In 2018, the 3-15 evening party mentioned **** enjoy bicycle "cool ride bicycle" deposit difficult to return, involving the amount of more than 1 billion yuan.

Affected by the epidemic, online education has become one of the popular industries in 2020. According to a report by Avery Consulting, the market size of the online education industry in 2020 grew 35.5% year-on-year to 257.3 billion yuan, with an overall online rate of 23%-25%. From the point of view of financing, in 2020, the cumulative financing of the education industry amounted to 116.4 billion yuan, of which 103.4 billion yuan was financed by online education, accounting for 89%.

When capital is gathered, this field is also often facing fierce competition. The process of multi-headed competition also tends to leave a chicken feather.

In the automotive field, especially in the field of new energy vehicles, companies are also "shivering". Domestic Tesla Model 3 reduction fiasco, "broken axle" fiasco under the recall of the ideal ONE ...... have become the new energy vehicle enterprises "hard".

Why is Burger King frequently "overturned"? Inventory of nearly 10 years "on the list" of enterprises after the Red Star Capital Bureau found that Burger King is all the named enterprises in the "most miserable company", not too much. Once, Burger King is the world's second largest catering company, and McDonald's "love and kill" competitors; and this recent year, Burger King's business in China has turned sharply downward, and even in the world are frequently overturned.

In April 2020, the parent company of Burger King in New Zealand announced that it was entering bankruptcy because it owed 278 million dollars. #BurgerKingBankruptcy was once a Twitter hit.

Highlighted moments, once and McDonald's, KFC by Chinese consumers and known as the "foreign fast food three giants", now in the search engine search "Burger King", the keywords that popped up are "Burger King" is the keyword that pops up.

In 2019, the 3-15 evening party took six minutes to illustrate the harm of e-cigarettes, which quickly gave the capital influx of the e-cigarette market a pot of cold water. In the narrative at the time, consumers were reminded that e-cigarettes are just as harmful and not to fall into the consumer misconceptions. Although not named specific brands and products, but for the just emerging e-cigarette industry, 3-15 enough to make this market is "cool".

In fact, 2019 is widely recognized as an important watershed year for the e-cigarette market. Until then, e-cigarettes were the hottest investment trend, with thousands of new brands and programs coming out of the woodwork to take over the market. According to Frost & Sullivan at the time, China produced 90% of the world's e-cigarettes, while the United States vaped 60% of the world's e-cigarettes. Hammer Technology 001 employee Zhu Xiaomu launched the brand "FLOW" in January 2019, and Luo Yonghao joined the battlefield a few months later, launching the e-cigarette brand "Xiaoyao" as a partner; net red "Tongdao Dajie", Cai Yuedong, and DDT. "Cai Yuedong, drip former executive Wang Ying ...... are headlong into the battlefield of electronic cigarettes.

And in March 2019, the e-cigarette market ushered in the 3-15 evening party named. Subsequently, the first trading day, Yingqi Technology (002925.SZ), Cosun Technology (603626.SH), Yiwei lithium energy (300014.SZ) and other conceptual stocks have ushered in a plunge, Luo Yonghao was also netizens flirted with "do a line down a line". 2019 November, the State Tobacco Monopoly Administration, the State Market The State Administration of Tobacco Monopoly and the State Market Supervision and Administration issued the "Circular on Further Protecting Minors from E-cigarettes", saying that it would cooperate with the "special inspection action of the e-cigarette market" carried out in various places. The domestic e-cigarette market has since cooled rapidly.

In July 2020, when consumers thought that the e-cigarette wind mouth "cool", known as "e-cigarettes Foxconn" of the Simcoe International (06969.HK) landed on the Hong Kong Stock Exchange, the day of the listing of the stock price soared 150%. Up to now, the price of Simcoe International shares has risen more than 400%.

In 2021, Misty Core Technology (RLX. US), the parent company of the e-cigarette brand Yuekue, went public on the Nasdaq, with a market capitalization of more than 300 billion yuan on the day of listing. According to the prospectus, Yuekue increased its revenue from 133 million to 2.201 billion yuan and net profit from 6.515 million yuan to 382 million yuan in the past nine months of 2018, 2019 and the first nine months of 2020.