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Why are so many celebrities opening restaurants?

Increase the traffic realization rate.

To recognize the characteristics of the stars themselves, fame, fans, personal IP is strong, their own traffic. The key is the flow, all walks of life to use the star effect to do business, is to "traffic realization", this is the underlying logic of business.

The stargazers, most of whom are mainly young people, eat, drink and play is the main demand, which is why most stars like to eat, drink and play endorsement. Open a restaurant, 10 fans may have 7 or 8 to try. Therefore, the choice to open a restaurant, the purpose is still to improve the traffic realization rate.

Star-opened restaurants

Famous host Meng Fei's Chongqing small noodle restaurant in Nanjing has increased to three, the store's overall design is simple and natural, with wooden skeletons with gray stone surfaces, and blue brick walls hung with decorative blue and white porcelain plates, revealing a strong ancient Chinese style.

Chen Xiaochun also opened a Hong Kong-style noodle shop called Seven Masters Clear Soup Brisket in the capital, specializing in noodles and pig's feet. Compared to other star stores, the decoration style of this noodle store of Chicken Brothers is two words - simple. The interior of the store is small, with a capacity of about fifty people, but the waiting line outside the store is long.