1, Zhongyang Puffer, the trademark of Zhongyang Puffer is a legal trademark brand registered by the State Administration for Industry and Commerce. Zhongyang Nantong Yangtze Puffer has applied for the protection of national origin, and has been rated as a famous brand product in Jiangsu and a pollution-free agricultural product in Nantong. Jiangyan, such as Zhongyang Puffer and shad, has been rated as a famous dish in Jiangsu Province. Zhongyang Group has become the chairman of the puffer fish branch of China Fisheries Association and the director of the puffer fish research committee of Jiangsu Province, and has joined the national puffer fish safety utilization cooperation group, becoming the fish source base of the cooperation group. Zhongyang brand has a prominent reputation in the domestic and international aquatic industry. Zhongyang puffer fish has many honors, such as Nantong well-known trademark, Jiangsu famous brand product, Nantong pollution-free agricultural products, geographical indication protection products, two national expert appraisals, three technical patents, four national standards, nine provincial local standards, the National Center for Disease Control and Prevention's "poison-free" test report, Jiang Xian famous dishes, banquet gold award and so on. As the sole legal franchisee of the brand "Zhongyang Puffer", Zhongyang Puffer Franchise Company takes catering as the carrier and developed franchise stores as the sales platform, with the aim of making everyone in the world safely enjoy the mysterious and noble traditional puffer fish food, and devotes itself to the promotion and innovation of special series of dishes and the enrichment and development of puffer fish food culture. In the six-year chain operation, the number of Chinese puffer fish franchise stores has grown to more than 71 in China, and each franchise store has unified operation mode, unified distribution and service, and listed to operate Chinese puffer fish. The full-time puffer fish chef appointed by the company has been assessed and certified by authoritative organizations, with comprehensive skills and rich experience, accepted by both parties, and strictly implemented industry standards and norms to ensure the delicacy and purity of puffer fish dishes cooked. Through joint efforts and close cooperation, both parties will surely achieve a win-win situation. 2, chinese forest frog puffer fish 3. "Tianzheng puffer fish" strives to build a brand strategy.