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After-meal Dispatching of Meituan Takeaway in Hangzhou

On February 2nd, according to the Daily Business Daily, recently, in order to solve the common problems of slow meal delivery, long waiting time for riders to arrive at the store and overtime delivery, Meituan Takeaway launched a "after-meal scheduling pilot" in Hangzhou.

It is reported that after the implementation of the pilot, the system will send orders to riders immediately after the merchants take orders, but the system will send orders to the nearest riders after the merchants finish eating. The Meituan hopes to relieve the distribution pressure brought to riders by the long waiting time and improve the distribution efficiency.

It is understood that before the trial of "after-meal scheduling", riders often encounter the situation of waiting for meals for a long time. Evian Lee, a takeaway brother from Hangzhou Zhaohui Station, said that it takes about 11 minutes to arrive at the store during the peak period, and some merchants' orders for extra meals are too slow, and even need to wait for half an hour in the store. Evian Lee said, if you wait too long, the rider can only send the order near the merchant first, and if the card meal is too serious, you can only ask the stationmaster to transfer the order to other riders.

For "after-meal scheduling", Evian Lee thinks that he will take the order to pick up the meal after the merchant has finished the meal, which saves the delivery time, and the system will continue to dispatch the order to him after the order can be delivered more quickly. However, because there are not many pilot projects in Hangzhou, Evian Lee's current feelings are not profound. In this regard, the US group's takeaway said that at present, thousands of different types of stores across the country have joined as the first users to help improve the experience together. In the future, the US group take-out will be further piloted in more cities and more stores.

In addition, it is understood that after joining the pilot project, there is also an option of "Meal Completion" on the back-end system page of the take-out of the merchants, and the back-end system will only send orders to the nearest riders after the merchants click "Meal Completion" after the meal, and the riders who take the orders will come back to pick up the meals. According to the pilot merchants, if you are sometimes too busy to order meals, the system will automatically send orders to nearby riders at a certain time.

It is worth noting that the US delegation said that there are still some technical difficulties in the actual order allocation process. For example, when the signal is not good, the positioning system fails, and it is still difficult to obtain accurate real-time data of riders, which will easily lead to some unreasonable orders that are too far away. In this regard, the US Mission said that on the one hand, it will provide riders with the right to refuse or transfer orders; On the other hand, we will continue to invest in technology research and development to improve the rationality of order distribution.

It is worth mentioning that in July this year, the Guiding Opinions on Implementing the Responsibility of Online Catering Platforms and Effectively Safeguarding the Rights and Interests of Delivery Agents jointly issued by the General Administration of Market Supervision and the National Network Information Office mentioned that the platform should not take the "strictest algorithm" as the assessment requirement, and adopt the "medium algorithm" to reasonably determine the assessment factors such as order quantity, punctuality rate and online rate, and appropriately relax the delivery time limit.