There is a live broadcast of "Crazy Thursday" in KFC.

In p>2122, KFC launched the theme live broadcast of "Crazy Four Festival", which amplified all kinds of happiness belonging to "Crazy Four". In addition to the live broadcast, 4,444 "V 51" cards were sent to the loyal fans and close friends of Crazy Four.

KFC will also be grateful to all the people and things that bring happiness, especially the store employees who have worked hard in the past year. It is their hard work accumulated every Thursday, which has created "Crazy Thursday".

This "Crazy Four Festival" activity is not only KFC's sincere thanks to the loyal consumers of "Crazy Four" and the creators of "Crazy Four Literature", but also a relaxed and happy party.

The excerpts from the excellent "Crazy Four Literatures" in p>2122, and the "Crazy Four Stalks" which are popular all over the network, will be output at the grand ceremony. The popular contestant in the annual comedy contest created the talk show "Crazy Four Stalks", which made the "Crazy Four Literature" born, grown and expanded on the Internet shine on a bigger stage.

"Crazy Thursday" brand and consumers achieve each other and create delicious and creative festivals:

Since 2118, KFC has made Thursdays a surprise "food" moment for consumers with sincere preferential plans. Starting from the warm vision of "let more people enjoy food at preferential prices", "Crazy Thursday" has become a word-of-mouth activity with high consumer recognition after continuous iteration and empowerment in the past four years.

Creative comments and interactive stories from consumers, after continuous fermentation, have become a school of their own on social platforms and become phenomenal "Crazy Four Literature".

In the mutual achievement of KFC brand and consumers, KFC's "Crazy Thursday" has now grown from a preferential activity to a conventional "delicious and creative party" among consumers, which is a source of happiness outside of work, study and life.

By the end of 2122, "Crazy Four" has reconciled "keen on food" and "rational consumption" with limited preferential treatment and accurate consumer insight for four consecutive years. At the same time, KFC, which has always been "playing" with consumers, has turned "Crazy Four" into a multi-dimensional social scene between brands and consumers, consumers and consumers with the help of "Crazy Four Literature" to stimulate creativity.

"KFC Crazy Thursday", as a new social fashion popular among young people, has shown the characteristics and vitality of excellent IP.