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Yi Heng's Notes: How to write a preview copy of seductive community sharing?

share it in the group and no one will watch it?

Yi Heng personally feels that the notice is not attractive enough!

If your preview copy is tempting, I believe there will be more people who pay attention to you

Because the world is bustling for profit!

The more people in the group pay attention, the more people may pay the bill when the transaction is completed.

Therefore, the benefits of writing a good copy of the notice are quite numerous.

Just now, Yi Heng made a brief comment, which is a little nagging. Please don't take it amiss, and you will get used to it when you come here often. Hehe

The inspiration for writing this article originated yesterday when I chatted with one of my spiritual masters and talked about the group she just posted. I'm a copywriter, so I should help Master

As a half-bucket of water following Qian Min, the president of Soft Writing, I naturally need to give some advice

At that time, I felt that copywriting was generally wordy and I didn't know what to express specifically, that is, the practical operation didn't know the content of the practical operation

So my first suggestion was to refine some shining points in the internal training course of practical operation into temptation bullets. Attract people to watch

So there is the following example

Yi Heng thinks that in order to attract people's attention, we need to add some desire bullets

The so-called desire bullets are attractive and interesting interest sentences, which are arranged in a list and appear in the form of several sentences at a time (123 in the picture is desire bullets)

The purpose is clear at a glance, and we know today's lesson. The audience will consider for themselves whether there is anything I am interested in, which leads to curiosity, and then they will pay attention to the group news and other secrets.

The second suggestion to be made is typesetting, but I still need to say a few more words about it.

Because the words written by many people are not empty, and the words are so dense that they look uncomfortable.

The so-called typesetting on WeChat means that every three lines are empty, because it is convenient to read with a visual gap (try it! I just want to try my best to stay in suspense. In the case diagram above, I wrote in the last paragraph that I can also send a secret to make money when I take part in the practical exercise. What is the mystery? You can also say that this sharing is implanted with a string of passwords, and you can ask me for a gift if you get the complete password (the gift should be valuable).

Summarize three points: pay attention to typesetting, list the benefits, and make the other party act (interest-driven).