At present, the development of print media is weakening, but magazine covers continue to provide good benefits. This article will introduce eight methods of magazine cover design, you must not miss it!
[Method 1] Text placement: use light color where the background color is dark, and use dark color where the background color is light.
The cover of a magazine can be a photo or an illustration. No matter what kind of cover, attractive pictures are often composed of light and dark areas. When setting text, you must use a light color system in a dark background and vice versa.
So many magazine designers are looking for suitable places to put words. For example, the sentence "talkingdirty" put by The New York Times below must be the darkness behind the words. The obvious representative is the following Interview magazine. The words on KeiraKnightley's dark coat are bright and rotate with the folds of the coat.
Modern designers can use photo editing software, such as Photoshop, and designers can adjust the brightness of the breakthrough to a suitable relationship through the software. The big black word "fangasommarch" in Morberg magazine can be displayed naturally, but the background of the back splash is not necessarily so clear. The designer may highlight that part, and the specific method is only known to the designer.
[Method 2] Match the color with the text and use the existing color or complementary color in the background.
Black and white text is generally suitable for some subtitles or explanatory text. If the cover of the magazine is bigger, the headline text can finally add eye-catching color.
Many experienced designers say that the choice of color is never random, and the common method in magazine cover design is to match the text in the picture or choose a color that does not exist in the picture. For example, the red color used in HomeMiami below is the same as the color of the chair in the picture, and the pink color used in Seventeen magazine is the same as the color of the characters' lips. In dewll magazine, orange is used, but this color does not exist in the picture, just echoes the main color of the picture, so it is very natural.
[Method 3] Three-dimensional text: placed between pictures.
Although the magazine seems to be on one plane, it doesn't mean that all design shots can only be on one plane. Many magazine cover designs also organically form a flat three-dimensional space with photos or illustrations and words, and some words may be hidden behind the pictures. The following cover illustrates this point well.
[Method 4] Highlight the key points: use the background color and make it bold and italic.
One of the main functions of the magazine cover is to roughly show the contents inside the magazine. So some main titles may be drawn on the cover. When reading magazines, designers must consider how to attract readers' attention to each title.
The easiest way is to use bold or italic. Of course, you can also add background pictures after the text, such as pink stripes on the cover of Wired magazine, blue serrated ribbons on PopularMechanics and so on.
[Method 5] Combination of photography and illustration.
Back to the humble way of graffiti, the combination of photographic pictures and illustrations is a very good way to highlight magazines. The following magazines are all displayed in this way.
[Method 6] Art panel: Use unique illustration design.
Although it is different from the photo-centered cover of ordinary magazines, the cover with this unique color style can also attract attention.
[Method 7] Add some boring elements: price, date, barcode, etc.
Price, date and bar code are three elements that most designers may not be interested in, but they really need to exist. Most magazines put this information in the lower left corner of the back cover. However, some magazines put these elements in a unique position, making them attractive elements. This is the case on the cover of the following magazines.
[Method 8] Keep the consistency of the magazine.
Although the above seven methods give designers a lot of imagination, the most important thing for magazines is to meet the public. Every issue of the magazine needs to maintain a certain degree of consistency in order to maintain brand benefits. However, this consistency does not mean that you must use the same template, but that the overall layout and feel of the magazine should not be too big. Here are the covers of each issue of some classic magazines, and you can feel this again through the pictures below.
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Methods and skills of magazine cover design: text color matching.
Black and white text is generally suitable for some subtitles or explanatory text. If the cover of the magazine is bigger, the headline text can finally be added with eye-catching colors, many of which are
experience
Some designers said that the choice of color is never random, and the common method in magazine cover design is to match the text in the picture or choose a color that does not exist in the picture.
Tip 2: Place the text in a light color where the background color is dark, and in a dark color where the background color is light.
The cover of a magazine may be a picture.
Take pictures of ...
A painting can also be an illustration No matter what kind of cover, attractive pictures are often composed of light and dark areas. When setting text, you must use a light color system in a dark background and vice versa.
Tip 3: Important: Use background color, bold and italic.
One of the main functions of the magazine cover is to roughly show the contents inside the magazine. So some main titles may be drawn on the cover. When reading magazines, designers must consider how to attract readers' attention to each title. The easiest way is to use bold or italic. Of course, you can also add a background picture to the text.
Tip 4: Combine photography and illustration.
Back to the simple way of graffiti, the combination of photographic pictures and illustrations is a very good way to highlight magazines.
There are many methods, all of which are widely used cover design patterns. Every designer, his design inspiration is different, and he also has his own opinions on the taste and attitude of things. How to design a magazine cover that the audience likes and highlights their personal design ability?
How to make a creative magazine cover design? Creative design, including industrial design, architectural design, packaging design, graphic design, clothing design, personal creative zone, etc., is another way of expressing the simplest things or ideas. In addition to the factors of "primary design" and "secondary design", design also needs to incorporate "unique design concept-creativity".
Preliminary design
The division of scope is generally based on whether to express graphics, with "concretization" as the guiding goal, and logo design should really express graphics just like painting; Of course, it doesn't mean that all figurative designs are primary designs. This is mainly explained by comparison.
Secondary design
In the design process, on the basis of "primary design", we will further simplify the unimportant parts of the graphics and refine the main parts, so that the graphics are more suitable for memory in the process of commercial communication and easier to realize in the production process.
Most magazine covers are photos or illustrations. Many charming photos are full of contrast between light and shade. In order to improve readability, words must have a sense of contrast with the background.
Many magazine covers are designed in this way, trying to find the right position for the text-look at the NewYorkTimesStyle magazine above, another eye-catching "TalkingDirty", which is in the black stain on George Clooney's shirt. Interview magazines, bright words are also placed on KeiraKnightley's dark coat.
Of course, with PS, you can also use PS to highlight and deepen a certain area. For example, the reloading wave in front of the characters in Morberg magazine is slightly processed to better display the black characters.
Black and white are usually used for text and subtitles. But the cover size is very large, and we need more eye-catching colors.
Any skilled designer will not ignore the use of color. In magazine cover design, color matching should be coordinated and not abrupt.
The sampling method is very good: the HomeMiami magazine above extracts the dazzling red on the chair as the title. Seventeen magazine sampled the color of Avril Lavigne's lipstick.
Dwell magazine did not adopt the method of adoption, but prepared an orange one by itself, but it was in harmony with the whole.