In order to ensure the effective implementation of activities, it is often necessary to prepare an activity plan in advance, and the content and form of the activity plan should be carried out around the theme of the activity, so as to finally achieve the purpose or significance of the activity. So how should we make an activity plan? The following is the planning scheme (5 selected articles) of the Xie Shi Banquet organized by me for your reference, hoping to help friends in need. 1
1. Background and objectives of the activity
"Ten years' cold window makes you happy to be on the list, and xx food makes you grateful"
After the college entrance examination, students will be admitted to ideal universities one after another. The success of students cannot be separated from the hard work of teachers. Gratitude is a Chinese virtue, and it is also the most direct expression for students to thank their teachers for their teaching. xx Food City can launch the thank-you banquet in time, not only in the off-season.
Second, the activity time
21xx x 1-21xx 31
Third, the activity plan
1. Menu making
Make a special thank-you banquet set. The names of the dishes are packaged and beautified, reflecting a strong cultural atmosphere. While arranging the dishes, it is suggested to add some new dishes appropriately; In order to cater to the consumption needs of different levels of guests, four different levels of Xie Shi Banquet packages are introduced, which are as follows:
Ten-year cold window banquet is 488 yuan/table
to be no.1 banquet is 588 yuan/table
Hongtu Winging Banquet is 688 yuan/table
No.1 scholar and banquet is 888 yuan/table
2. Giving preferential policies:
1.
2. Free audio microphone equipment and background music during the dinner;
3. During the dinner, a special person will take photos and give a group photo for dinner (electronic version);
4. A set of school supplies can be presented with the university admission notice;
5. Customers who book the number one scholar and banquet for more than 688 yuan/table, and book more than 5 tables at one time, will be presented with a train ticket (Pukuai) to the place where the university is located (in the province) with the university admission notice; Customers who book more than 11 tables at one time will be given a train ticket (Pukuai) to the university (outside the province).
note: the above-mentioned gifts are provided that the food is not discounted, tax is not included, and they are not enjoyed at the same time with other preferential activities in the store.
Fourth, the publicity strategy of the event
1. Campaign slogan: Ten years of cold window is happy to be on the list, xx food is grateful!
2. Banner advertisement: Grateful thank-you banquet in xx Food City is under hot reservation! (Outside the store)
xx Food City wishes all students to be no.1 a bright future.
Booking hotline for Teacher Xie's Banquet: xxx (outside the high school gate)
3. Electronic screen advertisement: Ten-year cold window is happy to be on the list, xx food is grateful to Shi 'en, and xx food city has specially launched a grateful teacher Xie's banquet. Ten-year cold window banquet: 488 yuan/table, to be no.1 banquet: 588 yuan/table, champion and banquet: 688 yuan/table. Please enter the store for details.
4. SMS advertisement: xx Food City wishes to be no.1, a student in the county, a bright future. In the hot booking of the banquet for Xie Shi, there are also train tickets given away. The booking hotline is XXX (11,111 pieces)
5. Outdoor inkjet advertisements: advertising language, banquet packages, preferential policies, etc.
6. In-store advertisements: X-display stands: advertising words, banquet packages, preferential policies, etc.
Kt version: gratitude and cultural statement (11 pieces)
The lush trees are attributed to the cultivation of the land, and the success of students is attributed to the hard work of teachers.
7. Elevator advertisements: advertising words, banquet packages, preferential policies, etc. Planning Scheme for Teacher Xie Banquet 2
In order to congratulate the students to be no.1, thank the teachers, relatives and friends, and thank the consumers for their support and love as always, we take this opportunity to launch the wine promotion activity for Teacher Xie Banquet. The specific scheme is as follows:
1. Activity time:
21xx July 6-September 5
2. Activity scope:
All candidates who have taken the college entrance examination this year in Wuwei City (three counties and one district) and obtained the admission notice can enjoy our company's thank-you banquet with their ID cards and copies of the admission notice.
III. Activity requirements:
1. The Xie Shi Banquet is for the exclusive use of wine. Candidates' admission notice, a copy of ID card, contact number and detailed address of the banquet are required for confirmation and verification.
2. The salesman or the manager will submit the valid certificate of the banquet for Xie Shi to the supervision department, and the supervision department will sign and confirm the record, and then go to the business office to make out an invoice.
3. The wine provided by the warehousing and logistics department for the thank-you banquet should be clearly coded, indicating that it is exclusively for the thank-you banquet. The supervision department will mark the box cover for the thank-you banquet and verify it on the day of the banquet.
4. The salesman strictly carries out this plan, and is not allowed to cheat, so as to implement the plan. If there is a violation of discipline, a fine of RMB 1,111-2,111 will be imposed, and if the circumstances are serious, it will be removed from the list. Master Xie banquet planning scheme 3
1. Purpose:
In order to seize the annual graduation opportunity of students, promote customers' awareness of the enterprise and increase hotel operating income. Formulate this plan.
II. Scope:
xx No.4 Road Store
III. Activity time:
July 1, 21xx-September 31, 21xx
IV. Responsibilities:
4.1 The general manager is directly responsible for this plan;
4.2 the direct management personnel of each department are responsible for the implementation and leadership of this plan;
4.3 the marketing department is responsible for publicizing this plan;
4.4 quality inspection is responsible for inspection and supervision of this scheme.
V. Details of the activities:
5.1 The hotel grandly launched a series of preferential packages for the thank-you banquet. The package is as follows:
Ten-year Cold Window Banquet 999 yuan/8-11 guests: a fruit and vegetable dish
Splendid Future Banquet 1199 yuan/8-11 guests: Luyan Liquor Bottle
Pingbu Qingyun Banquet 1299 yuan/8-11 guests: Liuguanwang Liquor Bottle
Pengcheng Wan Li Banquet xx99 yuan/ Gift for 8-11 people: a bottle of white wine in a cup
to be no.1 banquet 1799 yuan/8-11 people: a bottle of exquisite red wine
No.1 scholar and banquet 1999 yuan/8-11 people: a bottle of Yuzhen white wine
5.2 The hotel is equipped with a set of bachelor's (doctor's) clothes for students, family members and teachers who come to have dinner to take a group photo.
VI. Necessary items:
6.1 Activities promote two sets of Yi Labao;
6.2 bachelor (doctor) takes one suit.
6.3 A digital camera
VII. Incentive:
7.1 If the progress of the activity is affected due to personal reasons during the activity, the responsible person will give a negative reward of RMB 111;
7.2 if the guests misunderstand the complaint due to their ignorance of the activity, the responsible person will give a negative reward of RMB 111;
7.3 In case of complaints caused by quality problems of services and dishes during the activity, the responsible person shall, in addition to compensating for the losses, implement 51 yuan negative reward;
7.4 In the course of the activity, those who actively solve problems for customers and provide quality services will be rewarded with 21 yuan;
7.5 if the kitchen dishes are recognized by customers and praised, the food producer will reward 21 yuan;
7.6 introduction of the initiative of the marketing department: the Xie Shi banquet exceeds 5 tables in a month, and the responsible person will be rewarded with 11 yuan per table. Planning scheme of Xie Shi Banquet 4
1. Purpose of the event:
When many college entrance examination students are facing further studies, the hotel has comprehensively launched the "School Entrance Banquet" and "Champion Banquet" to create the reputation of catering services, open up the catering banquet market, drive the consumption of catering, room service and recreation, and effectively improve the economic benefits of the hotel.
Second, the target audience:
All famous and key schools in XX.
III. Activity theme:
"Star of Hope".
IV. Activity Date:
July 18th-September 18th.
V. Venue:
Ballroom on the second floor.
VI. Activity plan (content):
1. Anyone who books a "school banquet" or a wedding birthday banquet in the hotel will be provided with 1 hosts free of charge. (banquet for more than 11 tables is required)
2. Anyone who spends more than 5,111 yuan (excluding 5,111 yuan) at a catering banquet will be given 1 seats for a single table at the same price ("school banquet" menu) or 1 standard rooms (valid only on the same day).
3. Anyone who holds a "school banquet" in the hotel will be given a personal "album of fame", and the contents of the album will be collected and typeset by the hotel. (The contents include the activities and honors he participated in during his schooling. Take photos as a souvenir, take photos with school teachers and classmates and take photos with his family. Leave his personal data in the hotel for preservation and filing. )
4. The hotel issues the "Star of Hope Invitation Card" to promote hotel consumption. The object and way of issuing the card: every guest attending the banquet will be distributed to every customer through the "gift money" or "gift package" issued by the host of the banquet. Planning scheme of Xie Shi Banquet 5
Conception of the ceremony:
Try to break through the fixed pattern of Xie Shi Banquet, enrich the whole ceremony, and put an end to the excessive similarity with the wedding.
The flow of the ceremony:
The layout of the ceremony is composed of "Jingjing Campus, Thanks to Teachers":
The pure light blue color represents the purity of the girl, and the dotted avenue of stars represents her broad sky in the future.
1, main desk
A, a champagne (retractable) background, a photo sign with four Chinese characters of to be no.1 in the middle, several auxiliary effects of blue background lights
B, and six blue road guides in front of the background. Silk flower has 6 pots of
C, the main stage is paved with balloons
2, the entrance background is the children's photo wall
3, the infield
A, the blue Avenue of Stars is paved with passages
B, 11 luxurious road shadows (blue and pink can be changed in two colors), 11 pots of
C in silk flower, and 8 fireworks or fireworks in the passages.
D, a champagne tower.
E, indoor balloon paving
4, outdoor layout
A, air touch arch (rainbow door) marked with "to be no.1" for a certain classmate, and 2 photos of the X-display stand attached
5. The staff is equipped with a
sound engineer, 1 effects engineers, 3 field assistants, 1 supervisors and emcee.
6. Light-effect equipment
1 bubble machine, 1 spotlight, 8 indoor guests' flowers, 2 groups of cold fireworks (8 in the first group and 6 in the second group)
7. Audio part:
1, 1 mixer
2, 1 power amplifier
3, 2 speakers.