Preparations for selling bento:
1, determine the business area.
Bento franchise stores must be opened in areas with large demand in order to do business well and make more money. A city, many areas are very suitable for opening box hotels, and many areas have many effective consumers. For example, near hospitals, university campuses, office buildings, residential areas and construction sites. , are better areas to open a shop. Operators can analyze the characteristics of these areas to see which area is most suitable for them, and then position that area as their own business area. Of course, it is best for operators to do market research in advance to see whether the bento hotels in this area are saturated, and it is best to choose areas with large space for bento development.
2. determine the store.
After determining the business area, the operator also needs to find a suitable storefront in the area. The size of the store needs to be considered by the operators themselves. Whether to open a relatively large scale or a small shop needs to be considered according to the economic ability of the operators. Of course, you also need to pay according to the rent of the selected store, and the rent must be within your tolerance.
Step 3 form a lunch team
To open a bento franchise store, of course, you can't lack a bento team. The personnel needed for the bento team include: chef, order taker and deliveryman. The personnel of these three parts are very important and have a very significant impact on the operation of Box Hotel.
① Chef
② order receiver
③ Bill deliverer
Step 4 make a menu
After the bento team is established, it is necessary to make a bento menu. Only by making a detailed lunch menu can consumers choose their favorite lunch and place an order according to the menu. The establishment of menu includes two aspects: dish name and price.
(1) dish name
Operators first need to determine the name of the box lunch. After hiring a chef, we can determine which bento boxes and the names of various dishes to operate in the next restaurant according to the chef's specialty dishes and reasonable color matching.
② Vegetable price
After determining the name of the dish, it is necessary to make a reasonable price for each dish. The collocation of different dishes is different, and the required price is naturally different. When setting the price of each dish, the operator must consider the local consumption level and set the price reasonably.
Only reasonable vegetable prices and attractive names can make consumers have a little impulse and desire to eat and attract consumers' consumption.
5. Do a good job in publicity.
Don't forget to promote the box hotel when everything is ready. Now is an era of extensive publicity. Only by actively promoting themselves can consumers know the existence of box hotels and then spend. Generally speaking, the box hotel is promoted by distributing leaflets. The leaflet of the bento hotel looks better than the menu. The name of the dish and the corresponding price are printed on the more distinctive and attractive leaflet, so that consumers in need can choose their favorite bento at a glance.