Introduction to McDonald's Project
McDonald's McDonald's is a large chain restaurant in the world, which was founded in 1955. Up to now, it has tens of thousands of stores all over the world, mainly selling hamburgers, as well as French fries, fried chicken, soft drinks, frozen products, salads, fruits and other fast food. Since 1991, the first restaurant was set up in China, and McDonald's (China) Co., Ltd. was set up, which began to develop rapidly in China, and once it came out, it attracted the wide pursuit of domestic consumers! Application form for joining McDonald's
Market prospect of McDonald's
China is very inclusive of all kinds of cultural foods. As long as the products are good, McDonald's traditional American snacks, which are famous for their quality, have a high acceptance in the market, and choosing to open a McDonald's franchise store in China has a good development prospect. In addition, McDonald's mainly takes freshness and health as the selection criteria of ingredients, and it also has a good reputation in the market. Opening a McDonald's franchise store can make the store develop better without worrying about the lack of good business, and without worrying about the lack of customers, good business will continue to flow and it will be easy to make money.
Advantages of joining McDonald's
1. Follow-up service: a series of support work, promotion planning scheme and 365 days of all-round after-sales service after opening, which will escort you and create a win-win situation.
2. Store design: According to the size of the store, tailor the most reasonable design scheme, and provide a full set of detailed construction drawings and renderings.
3. Preparation for business opening: personnel are in place, machinery and equipment are installed and debugged, business opening advertisements are made and installed, and business opening will be held on an auspicious day.
4. storefront construction: franchisees go back to the local area for construction, and the headquarters will accept it after the construction is completed.
McDonald's profit analysis
1. Competitive salary and benefits
Salary is equal to or higher than the local level.
employees are satisfied with their salary and benefits.
2. resources and recognition
managers treat employees in the way they want.
employees are respected and valued.
employees are officially recognized for their good work performance, extra efforts, teamwork and customer service.
3. provide the resources needed to complete the task
employees have the resources they need to serve customers.
The restaurant is equipped with enough staff, so that we can provide a better customer experience, arrange flexible time, balance work and life, and arrange training time.
4. Values and leadership behavior
All of us act in the best interests of the company.
We communicate frankly, listen carefully and appreciate the diversity of views.
we accept individual responsibility.
we train and study. Acceptance.
conditions for joining McDonald's
1. Price suitable for consumer groups
At any time, everyone likes good quality and low price, but now the consumption level is high. In terms of consumption choice, we no longer only look at price, but in the face of different groups, brands should consider clearly. McDonald's faces a wide range of consumer groups, and in terms of price, it should adapt to most consumer groups.
second, a good impression
to open a store, we must first leave a good impression on consumers. The first impression left by the store is very important. We must have our own style and reflect the uniqueness of our brand. The details such as store decoration should be consistent with the overall tonality of the brand, show ourselves and impress everyone. Arouse consumers' desire to come to the store to buy.
Third, high-quality service
Good service is an important link to bring consumers a good consumption experience. In terms of service, we should be professional, bring good service to consumers and get recognition from consumers. Therefore, the basic conditions for doing this business are: good memory, good eloquence, familiarity with geographical location and cordial and polite attitude. If you want to make more money, everyone should pay attention to this.
Fourth, have your own unique products
Unique products are the key to attract consumers to the store. If you only sell popular drinks, without the operating characteristics and production methods of your own store, you may not be able to survive in the well-spread tea shop business circle. Each store is trying its best to develop new products in order to win customers' favor and make a name for itself.
Reference: McDonald's China official website.