The College strives to optimize the specialty setting, strengthen the connotation construction, and use modern teaching methods to carry out teaching activities with practice, practice and internship as the core content. At present, there are 38 professional training bases on campus, and 94 off-campus training bases and 24 youth employment and entrepreneurship training bases have been established. The system of "off-campus career development tutor" and "on-campus professional tutor system" has been established in colleges and universities in the province, and the working mode of "ideological and political education into the network" has been actively implemented, which has better promoted students' employment, entrepreneurship and success.

the college actively promotes the "multi-directional, whole-process" talent training mode, establishes long-term relationship between practical training and employment supply and demand with more than 211 enterprises inside and outside the province, and signs agreements on internship or order training for students, so that students can achieve full employment. In the past three years, the employment rate of college graduates has been above 92%, showing the characteristics of "high employment rate, high satisfaction rate and high counterpart rate".

tourism management

main courses: introduction to tourism, tourism psychology, tour guide practice, physical training, tourism etiquette, communication skills, basic knowledge of national tour guides, tourism policies and regulations, travel agency management practice, tourism planning practice, tourism marketing, tourism e-commerce, tourism public-private relations, introduction to hotel management, exhibition planning and management, tourism service English, explanation of Hainan scenic spots, etc.

Employment orientation: Graduates can work in international travel agencies, convention and exhibition centers, tourist attractions (spots), golf courses and tourism-related departments in service reception, secretarial work, public relations marketing, development and management. We can also face high-star hotels and international cruise ships, and engage in front-line reception services and grass-roots management in front office, housekeeping department, catering department, recreation department, public relations sales department, human resources department, hotel property department, business center and other departments.

hotel management

main courses: introduction to tourism, introduction to hotel management, hotel public relations, wine knowledge, hotel front office and guest rooms, hotel English, hotel information system and management, hotel marketing practice, hotel human resource management and front office service training, room service training, catering service training, body and etiquette training, etc.

Employment direction: I can be engaged in the management and service technical positions of the front office, guest rooms, restaurants, business centers, middle-level management of the first line of recreation, assistant manager of the lobby, customer relations director, marketing representative, tourism administrative agencies and tourist hotels.

golf service and management

main courses: introduction to golf, rules of golf, golf caddy management, golf skills, golf club management, golf tournament organization and management, golf English, golf lawn management, etc.

Employment orientation: Graduates mainly face caddy service and management positions in golf clubs, golf supplies marketing positions, golf tournament organization and management positions, golf course patrol positions, golf referees, golf coaches and golf tour guides.

foreign tourism

main courses: foreign etiquette, foreign affairs management practice, tour guide (foreign affairs) practice, travel agency management and practice, service and management of tourist attractions (spots), tourism laws and regulations, foreign affairs reception English, foreign language simulated tour guide, intensive reading of tourism English, tourism psychology, tourism e-commerce, foreign affairs official document writing, introduction to foreign hotel management, introduction to tourism, tourism marketing, and so on.

Employment orientation: I can work in international travel agencies and local travel agencies (travel companies), star-rated hotels, government tourism administrative agencies, education departments, etc. in service management, teaching and training such as foreign-related tour guides, tour guides, public relations management, office clerks and tourist attractions (spots).

international business (foreign economy and trade direction)

main courses: international trade, international finance, international commercial law, international trade geography, international trade practice, foreign trade correspondence and telecommunications, oral business English, intensive business English reading, document English, foreign trade document practice, customs declaration practice, cargo transportation and insurance, marketing, e-commerce and so on.

employment direction: import and export business personnel and clerks of various professional foreign trade companies and enterprises and institutions with import and export management rights; International and domestic marketing staff; Management staff of foreign trade and economic cooperation departments of the government and foreign trade enterprises; Management and operational jobs of various circulation enterprises.

customs declaration and international freight

main courses: international trade, international finance, international commercial law, international trade geography, international trade practice, foreign trade correspondence, documentary English, oral business English, cargo transportation and insurance, HS commodity classification, foreign trade document practice, customs declaration practice, freight forwarding practice, introduction to e-commerce, etc.

employment direction: business staff of various international freight service companies; Staff of import and export customs declaration business (those who have obtained the qualification of customs declaration); Business personnel of foreign trade companies and production enterprises with import and export rights; Management and operational jobs of various circulation enterprises.

marketing and planning

(market direction)

main courses: economic principles, accounting principles, marketing, international marketing, consumer behavior, product management, sales promotion skills, advertising and promotion, distribution management, introduction to e-commerce, online marketing, monetary banking, public-private relations, statistical principles, economic law, consumer behavior, and market research.

employment direction: I can engage in specialized work such as manufacturing enterprises, service industry, banking industry and insurance industry; Commodity marketing of modern shopping malls, supermarkets, chain stores, franchises and other organizations; Marketing, secretarial, public relations, foreign trade, market management and other work of various enterprises; Commodity promotion of industrial and commercial enterprises; Market research and marketing planning; Sales agency work of various commodities, etc.

chain management

main courses: principles of economics, accounting, marketing, introduction to retailing, consumer psychology, fundamentals of wholesale, sales skills, advertising and promotion, distribution and channel management, introduction to e-commerce, product management, retail strategy management, retail service management, chain management, statistical principles, retail market survey and forecast, logistics management, store operation management, etc.

Employment orientation: I can engage in commodity marketing in modern shopping malls, supermarkets, chain stores, franchises and other organizations; Senior sales representative of all kinds of domestic and foreign trade commodity marketing; Commodity promotion of industrial and commercial enterprises; Market research and marketing planning; Sales agency work of various commodities, etc.

logistics management

main courses: introduction to logistics management, purchasing theory and accessories, warehousing and distribution management, supply chain management, cargo transportation and packaging, logistics information management, marketing, international trade theory and practice, operational research, logistics economic geography, financial management, introduction to e-commerce, commodity science, etc.

employment direction: business agents of industrial and commercial enterprise logistics centers and third-party logistics companies, logistics integrated business planners and managers, etc. Jobs in logistics nodes such as supermarkets; Comprehensive logistics information system application operation and management personnel; Business procurement personnel; Front-line management personnel of distribution center; Logistics integrated business planning and management personnel.

Accounting (foreign-related direction)

Main courses: basic accounting, financial accounting, foreign trade accounting, international trade theory and practice, economic law, statistical principles, tax law, international settlement, cost accounting, financial management, etc.

Employment direction: I can engage in accounting, auditing and financial management in foreign-funded enterprises, foreign trade companies, production enterprises with import and export rights and other enterprises and institutions.

Accounting (accounting and statistical accounting)

Main courses: basic accounting, financial accounting, cost accounting, financial management, computerized accounting, statistical principles, statistical forecasting and decision-making, economic analysis software, etc.

Employment orientation: I can engage in accounting and statistical accounting, market research and marketing planning, financial analysis and other related work in various enterprises and institutions.

computerized accounting

main courses: basic accounting, financial accounting, cost accounting, financial management, office software, auditing principles, computerized accounting, network technology, etc.

Employment orientation: I can be engaged in computerized accounting such as financial management, cashier, bookkeeping and cost accounting in various enterprises and institutions, and computer operation, maintenance and information processing in various enterprises and institutions.

investment and financial management (direction of international financial practice)

main courses: monetary banking, introduction to international finance, import and export credit practice, foreign exchange bank accounting, international trade, international investment, e-commerce, etc.

Employment direction: I can engage in international finance or international trade business of banks and non-bank financial institutions, foreign trade companies, production enterprises with import and export rights and other enterprises and institutions.

investment and wealth management (practical direction of finance and insurance)

main courses: monetary banking, insurance principles, bank credit practice and management, insurance practice, personal and property insurance, securities investment, insurance promotion skills, consumer psychology, etc.

employment direction: I can engage in financial and insurance business and management of non-bank financial institutions such as banks and trust asset management companies, and insurance companies.

investment and financial management (direction of securities investment and futures)

main courses: investment, securities investment practice, financial securities laws and regulations, technical analysis of securities investment, financial accounting, application of securities investment information system, brokerage practice, asset evaluation, etc.

Employment direction: I can engage in securities and futures investment and management of banks, securities companies, fund management companies and futures brokerage companies, as well as foreign investment and securities management of joint-stock companies, securities regulatory authorities and other enterprises and institutions.

Auditing practice (direction of certified public accountants)

Main courses: basic accounting, financial accounting, financial cost management, auditing principles, enterprise financial auditing, tax law, economic benefit auditing, computerized accounting, asset evaluation, etc.

Employment direction: I can be engaged in auditing, accounting, etc. in accounting firms, tax agencies and other auditing institutions, enterprises, institutions and government departments. Financial management and other work

taxation (direction of certified tax agents)

Main courses: finance, introduction to taxation, tax management, tax planning, tax agency, tax-related laws, accounting foundation, financial accounting, cost accounting, financial management, tax inspection, tax simulation experiment, corporate tax practice, etc.

Employment orientation: I can be engaged in tax planning, tax agency, tax consultation, tax consultant, accounting business handling and auditing, financial activity forecasting, analysis and decision-making, and other tax-related affairs in tax agency, accounting firm, enterprises and institutions.

Computer Information Management

This major starts from the second grade, and students choose "software design" or "enterprise management" as their major direction.

main courses: c language programming, database principle and application, computer network technology, web page making, image processing, VB programming, information system design, office software, multimedia technology, computer assembly and maintenance, professional English, economic principles, accounting knowledge, ERP principle and practice, e-commerce practice, human resource management, information retrieval, etc.

Employment orientation: information processing technical work, programmer, computer maintenance and computer room administrator, website production and maintenance personnel, database technician, computer information and network security personnel in enterprises and institutions; Administrative office clerk, network editor, ERP operator, project development manager, file information manager, library manager and other positions.

E-commerce

The teaching of this major starts from the second grade, and students choose the major of "Marketing Management" or "Website Technology" according to their own characteristics.

main courses: introduction to e-commerce, marketing, network marketing, electronic transaction, logistics and distribution, office software, computer network technology, webpage making, graphic image, e-commerce website construction, database application, professional English, business application, economic principles, international trade practice, customer relationship management, promotion and negotiation, chain operation, etc.

Employment orientation: e-commerce website planner and designer, online advertisement designer and producer, website artist, e-commerce background programmer; Administrative office clerk, network editor or reporter, marketing personnel, network marketing planning and management personnel, shopping mall or supermarket management personnel and other positions.

computer network technology

(network security and management direction)

main courses: electrical technology, computer composition principle, C language, microcomputer assembly and maintenance, LAN formation and management, database principle and application, integrated wiring, web page design, plane image, information security, network database, peripheral principle and maintenance, safety regulations, network engineering supervision, etc.

Employment orientation: hardware assembler of computer manufacturers, computer room administrator, database administrator, information center network administrator, digital product repairman, computer product and information security product marketing, service personnel, computer network engineering supervisor, etc.

computer multimedia technology

(direction of film and television and online advertising design)

main courses: computer application foundation, computer introduction, C language, multimedia technology, Photoshop, web page making, 3DMAX, CorlDraw, plane composition, advertising design foundation, database application, photography and video technology, audio and video editing, multimedia software design, engineering drawing and other courses.

Employment direction: the staff of audio-visual education center in education or training department, the development and production staff of multimedia products (courseware), the film and television editor of TV station, the design and production staff of advertising company, website art designer, and the design and production staff of online advertisements.

business English (direction of foreign trade English)

main courses: college English, business English, foreign trade English correspondence, foreign trade English documents, foreign trade English negotiation, import and export trade practice, international finance, marketing, international commercial law, customs declaration practice, international freight transportation, etc.

Employment orientation: I can engage in import and export trade activities of various import and export trading companies, freight forwarders, customs declaration agents and foreign-funded enterprises; Foreign business communication, reception and English secretarial work of other enterprises, institutions and organizations. Jobs: foreign trade voucher clerk, foreign trade salesman, foreign trade merchandiser, customs broker, freight forwarder, etc.

Business English (financial English)

Main courses: College English, English listening and speaking, international trade practice, accounting principles, monetary banking, international finance, financial English, accounting English, foreign trade English documents, foreign exchange management, securities investment, futures and options, etc.

employment direction: I can engage in international financial business and management of securities, futures, foreign exchange, banks and other enterprises, non-bank financial institutions and foreign trade departments. Jobs: international settlement clerk, foreign trade voucher clerk, cashier, cashier, junior accountant, etc.

business English (direction of logistics English)

main courses: logistics English, business English, foreign trade English negotiation, foreign trade English correspondence, college English, modern logistics management, logistics distribution, warehousing management, distribution management, import and export trade practice, international marketing, foreign trade document practice, etc.

employment direction: I can engage in foreign-related logistics centers and foreign trade.