1. Epidemic impact: In recent two years, the whole world has been affected by the COVID-19 epidemic, and China has also been greatly affected. As an important economic center in China, during the epidemic prevention and control period, all kinds of commercial activities were restricted, and many catering enterprises were also greatly affected, including delaying or canceling their business plans.

2. Market environment and competitive pressure: As one of the most competitive cities in China, Beijing needs to fully consider the market environment and competitive pressure in order to develop its business in this market, especially in the catering industry. If the positioning is not accurate, or the products and services are weakened, it is difficult to gain market recognition and customer support.

3. Laws, policies and approval procedures: In Beijing, like all other cities, opening restaurants must comply with local laws, policies and approval procedures. These regulations will change with the changes of the times, involving the relevant audit and certification of government departments, health inspection departments, fire safety and other institutions, and their approval time and efficiency may affect the opening plan.

4. Business strategy and internal management: Opening a restaurant requires not only good products, but also excellent business strategy.