Current location - Recipe Complete Network - Catering industry - Is it true that Zhang Ying Tea Duck?
Is it true that Zhang Ying Tea Duck?
The reason why the Camellia oleifera duck market is a bit chaotic is based on the following factors:

First, there is no patent right. Many business qualification certificates presented by Zhang Ying Tea Duck Franchise Company are made by individuals and have no legal effect, not to mention protecting franchisees.

Second, trademark disputes. Because Zhang Fengyun, the original founder, switched to catering for various reasons, a company joined the trainer, claiming that he was from Zhang Ying and he was from Zhang Ying Catering Company. Some of them also put their business licenses and Zhang Ying's catering certificates on the website, but they are all small pictures that can't be seen clearly, let alone enlarged. This shows hidden feelings.

Because Zhang Ying's trademark (used for training) was registered as roast duck in Jiangsu, some Zhang Ying camellia duck training institutions had to be renamed. He (Jinan Zhangqiu) Shangpin Camellia oleifera duck is an early extension institution of Camellia oleifera duck technology in Zhang Ying, which has trained a large number of students. Beijing Zhang Ying Camellia Duck is a signboard for opening a shop, because the content of trademark registration in Zhang Ying is training, which is different from opening a restaurant. Therefore, as long as the student store is named (Zhang Ying Tea Duck) with a business license and a health permit, it is a legal storefront and there is no infringement fact.

Third, the fees are different. At present, there are different fees for tea-oil ducks to join training institutions. Some come to open a shop, bring two machines, and charge tens of thousands of yuan for joining, and claim to be genuine, and do not disclose the formula, so we must use its ingredients to cover up the fact that the fee is high. Some pretend to be headquarters, such as enrolling students under the banner of registered Zhang Ying trademark, which has nothing to do with tea-oil duck, and the charge is about 3,000 to 4,000 yuan. Some are based in Beijing, with berthing technology, stained with the light of Beijing and under the banner of "Beijing Zhangying Tea Duck", claiming to be the headquarters of Zhangying Tea Duck, with different charges. However, Shangpin Camellia oleifera duck (Zhangqiu, Jinan), an early promoter of Camellia oleifera duck technology, continued to maintain actual combat training, starting all the way, without charging franchise fees, opening stores at home and binding machines. Authentic taste and humanized training have played an exemplary role in the same industry.

As an important member of cooked duck meat products, Camellia oleifera has repeatedly detonated the market with its herbal fragrance and distant tea fragrance, as evidenced by many queuing phenomena.

However, in view of the bitter trademark dispute in Zhang Ying, the camp of Camellia oleifera duck will be further divided. Cheap technology communication will become the mainstream, further eliminating the expensive joining fee, and allowing more people to invest in setting up a business with low investment and realize their dreams of life.

Looking forward to the future of Camellia oleifera duck, is it optimistic or pessimistic? Judging from the overall development of snack industry, as a popular snack, the popularity of Camellia oleifera duck will have a certain period of time. After three to five years, it will become the same domain name as Daokou Roast Chicken and Beijing Roast Duck. Although it will not be as popular as it is now, it will give more people one more choice when choosing cooked food products: do you want to eat roast duck, roast chicken or tea-oil duck today?

We can also guess that after many years, the camellia duck market will be further refined, and we will re-examine ourselves, build our own brand and build our own "building".

Please adopt it.