If a project wants to run smoothly, it definitely needs financing. How to finance and how much it needs all require a plan. The following is the "1111-word financing plan for catering projects" compiled by me for your reference only. Welcome to read it. The financing plan for catering projects is 1111 words (1)

1. Preface

Food is the most important thing for the people. It shows the importance of food. People eat in homes and restaurants. The latter category is subdivided as follows:

Western food:

1. High-end restaurants: pay attention to taste and grade. Price is high. Suitable for high-income people.

2. Fast food restaurants, such as McDonald's and KFC. Suitable for teenagers.

Chinese food:

1. Hotel: winning by scale operation.

2. Small hotels: win with specialty dishes.

3. Chain fast food restaurants: winning by chain scale operation.

4. food stalls: win at will with low price and good quality, if you find a foothold in the fiercely competitive market? The "selling" point is very important.

Although many people know about the series of products whose main product is the traditional food "porridge" in China, few of them manage well. It is both a blind spot and a selling point. As long as there are good products and good management methods, they can be popular in the market. Good results have been achieved. The "porridge" dictionary explains: porridge. A semi-liquid food cooked with grain or grain and other things. Eating porridge is a traditional eating habit of China people. It has a history of thousands of years. It is one of people's main diets. Especially the main food of Buddhist disciples. In the year of famine, the court and official The Rich House set up a "porridge" shed to help the disaster, which showed the importance of "porridge" for survival. With the changes of the times, people should not only eat well, but also eat skillfully. Modern research shows that eating "porridge" has more health care, beauty and dietotherapy effects. The application of medicated porridge is the best way to take care of the health, and it is simple and easy to do. So far, "porridge" is still one of the most popular foods in China. Such as millet porridge and corn porridge in the north; Xx's boat porridge and brother porridge are spread overseas and popular in Southeast Asia. In addition to the general diet, its utility can also be used to prevent diseases, treat diseases and maintain health and beauty. Due to various reasons, such as scattered methods, single varieties and wrong marketing methods, industrial management cannot be formed. We just seize the opportunity, dig and sort out, collect and select hundreds of practical porridge charts, and launch the series of products of Hekou One Porridge to meet the market demand. The investigation shows that this is one of the industries with low investment risk, wide application, small cost and large profit, considerable market prospect and high return rate.

Second, market research and competition

At present, people's understanding of porridge is still limited to the general state, and the variety is single. The common rice congee is served with pickles and eight-treasure porridge. There are a few varieties of red bean porridge, millet porridge, preserved egg porridge, etc., and there is little publicity on the utility, and the sales methods are outdated. There is no special porridge shop and corresponding marketing network, and the market gap is large and there is no obvious competition. Ordinary porridge can only satisfy hunger, with low price and low profit, and people are highly selective. What we have introduced are hundreds of green products with dietotherapy, health care, beauty and longevity. Selling point: not porridge, but health! The concept of taking porridge as general food has long been out of date, and its positive significance lies in helping people improve their quality of life, restore their self-esteem and self-confidence, meet people's psychological needs, and make consumers get value and satisfaction from it. At the same time, before others wake up, find out the potential needs of consumers and create them for them to seize business opportunities.

Third, consumer research

1. Target: general consumers, with emphasis on infants, students, the elderly, pregnant women and patients.

2. Main benefits: nutrition, hygiene, good taste, health care and dietotherapy.

3. Main occasions: Breakfast: an economical and nutritious breakfast. Cooperate with some sales. Dinner: in addition to the above functions, the focus is on hospitals and schools. Supper: Provide leisure space and nutritious food for customers who eat supper. (It is also an opportunity to provide quality service to taxi drivers at night)

4. Importance: patients, students and the elderly need nutrition; Exempt yourself from the trouble of cooking porridge and the inconvenience of purchasing raw materials and ingredients; More secure, hygienic and nutritious, and more effective. The tonic effect of high-grade porridge makes people with status feel superior. Maintain health, save time and effort, and make consumers feel cheap. The financing plan of catering project is 1111 words (2)

Now, when eating, we pay great attention to the atmosphere, and the Subang dishes operated by our company should also let customers eat the artistic conception. The company takes Jiangnan water town as the theme, designs the hotel environment atmosphere, and makes customers feel the charm of Jiangnan small town. Then add cultural details to the hotel with Jiangnan talents, and introduce the deeds and talents of ancient Jiangnan talents, mainly to promote Wu culture, which not only attracts local customers, but also attracts foreign tourists. In the waiter's clothing, highlight the temperament and design style of Suzhou Wu culture. In the interior decoration of the hotel, Suzhou is rich in classical garden design style, showing the ancient beauty of Jiangnan water town. Let customers feel that they are not only coming to eat, but also feeling the service of a characteristic culture.

Suzhou's middle-and upper-income customers are the main customers. These customers have stable economic income, pay attention to the quality of life and have a wide life circle. There are also tourists from other places, which is another customer group. With the development of tourism in Suzhou, there are more tourists from other places. When tourists come to Suzhou, the most important thing is to come to Suzhou to experience Suzhou culture and food. Such customers have strong spending power and are also the main customer groups of our company.

Subang cuisine is one of the eight major cuisines in China, which is characterized by freshness, lightness and emphasis on original flavor. Its famous dishes, such as squirrel salmon and oily eel paste, have also been well-known at home and abroad and become a pleasure for tourists. Subang cuisine is sweet and fragrant in taste, but not greasy. It has many cooking techniques, fine production, and is mainly artificial, paying attention to color, aroma, taste and especially shape. Mr. Lu Wenfu spoke highly of Subang cuisine in The Gourmet, which vividly described the delicacy and process of Suzhou people in eating. In daily life, Suzhou people pay attention to the principle and harshness of seasonal vegetables and food, which is probably unique in the country. Suzhou people are actually natural "green foodism", so they should also be the most scientific "food culturists". In today's market, even in Suzhou, the most important birthplace of Subang cuisine, some time-honored brands have disappeared, while others are growing, which seems to be staged a series of offensive and defensive wars with modern commerce. Seize the opportunity and open up the market is the king of survival. Innovation: Learning from the experience of an old shop in Suzhou, we sold more than 111 kinds of dried Yuan Su-style food on the first floor, set up a transparent workshop for making Su-style sesame cakes, sweets and other varieties on the spot, and ate authentic Su-bang dishes on the second and third floors. The marriage of the two old shops gave both sides a development potential. Before, most of the century-old "time-honored brands" in Suzhou were the production mode of "front store and back workshop". With the changes of the times, this form has obviously failed to meet the needs of the current market. At present, many time-honored enterprises have gone to "factories outside the store", and Caizhizhai, Huang Tianyuan and Leiyunshang have all set up their own new factories in the suburbs. Running a chain and joining in is another direction for the development and innovation of time-honored brands. According to the statistics of Suzhou Time-honored Brand Association, there are currently 55 time-honored brands in Suzhou and more than 311 stores in franchise chain.

thus, innovation is the source and motive force for the continuous development of enterprises. This is especially true for Subang cuisine. It is a very important factor to attract consumers to put the unique old brands on the stage with new packaging. Obstacles: Subang cuisine was once brilliant, not only one of the important cuisines in China, but also its famous dishes such as squirrel salmon and oily eel paste, which were once famous at home and abroad and became a kind of enjoyment for tourists. However, once upon a time, Subang cuisine was degraded, defeated by Sichuan cuisine, Zhejiang cuisine and Cantonese cuisine, and it was helpless. It declined to the point that in addition to several traditional restaurants run by eunuchs, it continued to do the business of foreign tourists or local wedding banquets that admired famous brands, and it was hard to find them in other places. The decline of Subang cuisine is reflected in the erosion of foreign cuisines on the one hand, and its own untimely characteristics on the other. Financing plan for catering project 1111 words (3)

I have been living on campus since junior high school, and I am well aware of the headache of "eating", that is, the food in the canteen. Because school canteens are generally made in the form of cauldrons, although the price is low, they are rarely really welcomed by students. The students' complaints about the food in the canteen are even more "since ancient times". Although college students can eat outside the school, most students are still willing to eat in the school cafeteria because of economic factors. The quality of food can not be guaranteed, which will lead to many problems, students' nutrition can not keep up, and even some students often skip meals. As a result, malnutrition, stomach diseases and other diseases that should not appear in college students are also common, which has laid a hidden danger for students' physical and mental health. So I decided to integrate the advantages and disadvantages of canteens and restaurants and open a self-help nutrition fast food restaurant for students.

our store is located in the center of the university, and its main customers are college students and teachers. The business area is about 81 square meters. It mainly provides breakfast, lunch, dinner, special cold drinks and casual dining. Breakfast is mainly featured with Jiangsu snacks. Variety, full taste and rich nutrition make diners have more choices. For lunch and dinner, there are different flavors of dishes in the north and south. Instead of meals, all kinds of cold drinks are provided, such as juice, thin ice, ice porridge, shaved ice, ice bean sweet soup, frozen coffee, fruit platter and so on. This restaurant adopts the way of buffet fast food, which makes customers have a more relaxed dining environment and more choices. In addition, operating a variety of services in the restaurant will divide the restaurant atmosphere into several small modules to meet everyone's needs to the greatest extent. This restaurant is decorated naturally and casually, and at the same time, it has a modern flavor. The walls are light and warm, the kitchen layout is reasonable and exquisite, and the lighting is good. The overall sense is between the nature of family kitchen and the nature of hotel kitchen.

The accelerated pace of social life has made the existence and development of fast food industry an indisputable problem. Although the fast food industry in China is developing very rapidly, the flood of foreign fast food makes most other markets have to miss Chinese fast food. How to occupy that part of the market is a problem we need to solve.

The survey shows that when the per capita income reaches 2111 dollars, the traditional housework will turn to society. As a result, the development of fast food business will enter a moment of rapid expansion, so the fast food market in China will enter a stage of rapid development with the development of China's economy. At present, the western-style fast food on the market is not suitable for Chinese people's consumption concept of fast food and traditional dietary demand concept. Take the hamburger, the most common western-style fast food, which is basically nothing delicious except novelty. Moreover, the development of fast food in the United States has always been famous for its low price, and it is the object of daily consumption of the public. However, in the market of China, the price of western-style fast food is far from the acceptable level of popularization, which also determines that it is impossible for the working class to try that novel fast food frequently.

However, the current situation of fast, small, dirty, chaotic and poor Chinese fast food is still very serious, and the numerous weaknesses of the current Chinese fast food provide us with excellent market opportunities for building Chinese fast food chain stores. As long as we can seize these market opportunities, improve many defects in the management of Chinese fast food and develop our own characteristics, then our entrepreneurial plan to enter the Chinese fast food market and occupy a large market share is very likely to succeed.

start from the point, and radiate into the surface. Based on the characteristics of a regional consumer group, the initial development should try to form a certain scale of operation, and after selecting several business outlets, they will all debut at the same time. In the future, according to the development, it will radiate the national operation. At the initial stage of development, we will vigorously develop the services of virtual fast food companies and mobile fast food companies that Western fast food has not set foot in. After the company has accumulated its strength and has a stable customer consumption group, we will vigorously develop the company's comprehensive service strategy. According to the population mobility density, the income level of residents, the actual consumption and other factors, we should vigorously develop the fast food business model of dining in the front hall in commercial areas, shopping areas, tourist areas and residential areas.