Current location - Recipe Complete Network - Catering industry - Prefabricated dish tuyere, the first thing to take off is actually black fish fillets! Ordinary pickled fish suddenly became a street dish.
Prefabricated dish tuyere, the first thing to take off is actually black fish fillets! Ordinary pickled fish suddenly became a street dish.

On March 7 -8, Bai Xiangshun, a leader in the black fish fillet industry, held the 2122 National Marketing Conference in Nantong, Jiangsu.

At the meeting, Chen Chunxu, chairman of Jiangsu Baixiangshun Supply Chain Management Co., Ltd. (hereinafter referred to as "Baixiangshun"), said that the black fish fillet industry in which Baixiangshun is currently located is in a period of enthusiasm:

On the one hand, it benefits from the fact that the black fish fillet itself conforms to the logic of large single product, with high cost performance, less thorns, national nourishment, national eating and strong reproducibility;

On the other hand, the standardization and industrialization of the production of black fish fillets have promoted the popularity of pickled fish. According to the data of Hongcan. com, as of October, 2121, the number of pickled fish stores in four major cities in the north, Guangzhou and Shenzhen alone has reached 21,698. Stimulated by the feedback of pickled fish market, the standardization and industrial production of black fish fillets have ushered in overweight layout.

with more than 21 years' experience in catering industry, as well as the early deployment of standardized and industrialized production of black fillet, Baixiangshun has become the leader in the black fillet industry, and its series of black fillet products have been in short supply for many years.

At present, Baixiangshun's business in all regions has achieved good performance, and its brand awareness, product attention and quality reputation continue to lead the industry:

In Shanghai, Baixiangshun brand products have been highly recognized by e-commerce customers and are continuing to drive the business development of other terminal platforms;

In the fifth district, the customer-centric business model is being deepened and refined, which promotes the sinking of channels;

in the second region, the sales volume of Baixiangshun black fish fillets continued to rise, which led to a steady increase in sales volume in this region;

In the fourth district, Baixiangshun black fish fillet has become a recognized drainage product in the market, fully demonstrating the posture of the industry leader.

Business of provinces and regions:

Jiangsu provinces and regions have become the vanguard of national sales, setting an example for other provinces and regions;

Guangdong's provincial and provincial business teams have won several important customers in the face of the brand-name market.

The business teams in Hubei province adopted the idea of reverse promotion from the terminal, and successfully opened the restaurant chain market in the province.

Anhui provincial business teams further subdivide the local market according to characteristics, and make precise breakthroughs through customized business models;

business teams in Shaanxi and Gansu provinces gradually find and cultivate loyal customers by relying on products and services, and strive to change the previous problem of low market loyalty.

standing on the cusp of the times, baixiangshun once again made a forward-looking layout, planning to open more supply chain channels with products and services, and become an Internet platform company with B-end Taobao mode.

Mr. Chen revealed that Baixiangshun does not follow the traditional mode of selling goods to dealers at a higher price, but relies on a strong supply chain system to help factories boost sales and reduce management costs, thus obtaining profit dividends.

in order to realize the continuous growth of the platform supply chain system, baixiangshun continuously deepened the dealer support scheme, took the lead in launching an online mall in the industry, and successfully guided dealers to place orders online through the platform, which greatly reduced the cost for dealers to travel to exhibitions all over the country to find ingredients, and completed the accurate order of ideal ingredients in a more convenient and quick way.

at the same time, baixiangshun always adheres to the bottom line of quality, strictly controls quality for customers, and firmly establishes a safe, healthy and high-end brand image.

next, baixiangshun will also support and encourage the development of dealers by means of agency title certificate and credit management.

"Baixiangshun brand belongs to everyone, and we hope to develop together, enlarge and strengthen the online platform of Baixiangshun, and drive the food industry to create more lucrative profits through digital transformation." Manager Chen said.