Looking into the future, from 2009, Jingya will, on the one hand, realize the expansion of dinner and realize chain stores in Beijing and Jinan, Qingdao, Linyi, Yantai, Weifang and other cities in Shandong Province. Meanwhile, Jingya will complete the construction of buffet demonstration stores in the first half of 2009, and expand its territory to 50 direct chain stores within five years. In addition, it is necessary to complete the acquisition of two catering chain enterprises. Three years later, Jingya Group entered fast food and other formats with the help of brand resources and capital market.

Jingya core values: happiness and dedication are the same.

That is, you have to pay first, and then you have to get it; Any happiness is accompanied by pain. Take a long-term view of pay and harvest, there will be no pie in the sky, and there is no free lunch in the world. If you want to get it, you must pay first; If you want to be happy, you must enjoy the happiness in the process of giving. Jing Ya enterprise soul: Practice truth, goodness and beauty with enterprise behavior, persistence and persistence. Since the establishment of 1988, Jing Ya has been insisting on catering exploration and cultural management. Jingya has developed from the initial struggle to the present grand scale. The persistent pursuit of "truth, goodness and beauty" has penetrated into Jingya's bone marrow, penetrated into everything and everyone, and has become an inner spiritual force sublimated to the soul, supporting Jingya's every attempt and sharing Jingya's every success.