Ten skills in sales

Sales is the most professional type in the industry at present. In order to close a deal with customers, salesmen should adopt different closing strategies according to different customers, different situations and different environments, so as to seize the initiative and reach a deal as soon as possible. Let's take a look at ten skills in sales. Ten selling skills 1

1. What you have said repeatedly will deepen your impression

What the salesman said will not remain in the other person's memory 111%. Moreover, in many cases, even the emphasized part only passes through the other person's ear without leaving any traces of memory, which is difficult to be as people wish. Therefore, it is best to repeat what you want to emphasize and explain it from different angles. It will make customers believe and deepen their impression of what they are saying.

Remember: you should express your key points to each other from different angles and in different ways.

Second, be honest and infect customers

You can't convince all customers by relying on the fluent words and rich knowledge of the salesperson.

"Too good at talking."

"Can this salesman be trusted?"

"This condition is very good, but will it be as long as it is at first?"

The above questions and anxieties will arise in customers' minds. To eliminate the anxieties and doubts, the most important thing is to treat each other honestly. Therefore, the company, products, methods and myself must be filled with self-confidence, and the attitude and words should show connotation, which will naturally infect the other party.

Third, assert and be filled with self-confidence

If the sales staff controls abundant goods, You can speak confidently in front of customers. If you are not confident, you will lack the strength to subdue. After you are confident, the salesperson can make a clear and strong conclusion at the end of the speech, thus giving the other party a definite message

Selling the speaking skills that must be controlled. For example, "It will definitely make you satisfied". At this time, This kind of words will make customers have a certain degree of self-confidence in the goods you introduced.

Fourth, learn to be a good listener

In the sales process, try to urge customers to talk more, and I must be mentally prepared to make customers feel that I am choosing and buying according to my will. This is a clever way to sell.

Forcing sales and boasting will only make customers unhappy. You must have an attitude of listening to each other's opinions carefully, and don't interrupt each other's speech in the middle and rush to speak. If necessary, you can skillfully echo each other's speech. Sometimes, in order to let the other side go on smoothly, You can also ask appropriate questions.

5. Use questioning skills to guide customers to answer

Good negotiation skills should stop talking with customers. In order to achieve this goal, you should ask questions. The quality of salespeople determines the way to ask questions and the effect of asking questions.

You can do it:

1. You can guess the level of care of customers according to whether they have a conversation or not;

2. Based on the customer's reply, work out the countermeasures for the next visit;

3. When the customer objects, start with "Why?" "How?" Ask questions to understand the reasons for their opposition, and then know what to do next.

4. Create an atmosphere of speaking, and make the mood relaxed.

5. Make a good impression on the other party and gain trust.

6. Use the mouth of people around the customer

It will promote sales if friends, subordinates and colleagues of the customer are led to our position through skillful methods or not oppose our position. Being your friend will greatly help the sales success.

Excellent salesmen will spend more time on how to win over the friends of customers who just happened to be present. If people around them say, "This house is good and worthwhile" for you, there will be no problem. On the contrary, if someone says, "Forget it." In this case, it will be finished. Therefore, Ignoring the people present will not win.

VII. Citing the comments of other customers

Citing the words of other customers is an extremely effective way to prove the effect of the goods. For example, "xx, who you are familiar with, bought this product last month, and the response is good." It is not easy to convince the other party just by purchasing my own ideas. The comments and attitudes of influential institutions or people with a certain position in customers' minds are very convincing.

VIII. Using materials that are beneficial to me

Skillfully and accurately using materials that can prove my position

Marketing management of speaking skills that must be controlled in sales. Generally speaking, customers will understand the goods you sell better after reading these related materials. The materials that salesmen need to collect are not limited to those provided by ordinary companies. There are also records of interviews, and the contents of wholesalers, personnel in the same trade and related reports are also collected and sorted out accordingly. When introducing them, they are used or copied for the other party to see

9. Speak in a clear and clear tone

A clear tone is an important foundation for the other party to have a good impression on themselves. Honest people and quiet people try to be cheerful when doing sales work

. Many famous people. In real life, it is not like the image on the stage. Therefore, salespeople are the same. They should stick to a professional attitude and talk in a clear tone in front of customers.

X. The opportunity not to say "no" to customers

"Are you interested in this product?"

"Can you make a decision now?"

This kind of questioning will produce an unfavorable answer to the salesperson, and it will also lead to silence because you can't stop talking.

"How do you feel about this product?"

"If you buy it now, can you get a special gift?" Ten selling skills 2

1. Learn to think and correct your mentality

First of all, we should thank those customers who make things difficult for us, because these customers have caused us trouble, because these customers have learned to think, because these customers have improved their suggestions for handling customer objections and customer complaints, because these customers have given us opportunities to grow up and exercise, and perhaps because of these customers, leaders have seen our ability to get promotion opportunities, so we should not thank these customers for making things difficult for ourselves.

a good salesman is good at thinking from the customer's point of view. Taking time to appreciate what you have is not only a "should" thing, but also a pleasure for your body and mind. Gratitude can reduce your cortisol, which causes stress hormones, by 23%.

different people have different ways to accept, so if you want to be accepted by others and achieve the purpose of selling yourself, you must first understand what kind of ways the other party is willing to accept, adopt different words according to their differences, study and get familiar with them, and strive to expand the scope of coping and optimize the coping methods.

when we encounter difficulties for customers, we should correct our mentality. One of the most important things in stress testing is to face a thing bravely when you can't avoid it.

because we face it, we reduce the pressure on things. So when you meet a customer who makes things difficult for you, face it bravely, and face him bravely every time, so as not to improve your ability to resist pressure and make yourself grow rapidly?

2. Be patient at all times.

The hostility of customers is actually a normal psychological performance. After all, no one likes others to take money from his pocket. Hostile customers are mostly silent, and they tend to show indifference and indifference in the face of enthusiastic introduction from sales staff.

Salespeople should always keep calm and speak in a calm tone, and then discuss the problems that customers care about and provide solutions when customers calm down. What is the most important ability in life? My answer is the ability to keep peace of mind at all times.

In real work and life, I'm afraid everyone has moments when they feel so stressed that they want to scream-but the successful people in off the charts don't. They skillfully relieve the pressure in the environment and turn it into motivation. In the workplace and in life, salesmen should effectively manage their own pressure and keep their inner peace.

A wonderful way to keep calm is to focus on things that are "stress-free", which will help you forget the stress. You need to consciously choose something that will help you succeed in sales, which will help your cranky brain.

of course, when dealing with hostile customers, salespeople should also avoid being too enthusiastic and eager to make a deal, which will only lead to a more hostile attitude. The most appropriate way is to be cautious in what you say and do, guide and capture every subtle psychological change of customers with great patience and care, and seize the opportunity to change the attitude of the other party and reach a conclusion.

3. Treat people with sincerity and make friends with customers

The most important thing in getting along with people is frankness and sincerity, which is the same everywhere. Hostile customers are often indifferent to the enthusiastic introduction of sales staff. Such customers are very suspicious, and their statements often make it difficult for salespeople to answer. And when the situation is serious, such customers are easy to lose control of their emotions and appear unreasonable.

For hostile customers, salespeople can't leave immediately, nor can they answer blows with blows. The most important thing is to make friends with them. Only sincerity can get along; Only with sincerity can we know each other. No matter in the real world or in the virtual world, we can't live without friends, and we are all eager to have bosom friends.

generally speaking, the reason why this kind of customers have suspicious hostility may be that they have been cheated, they may be wary of the sales staff, or they are not at ease with the products. Salespeople should pay attention to the tone when talking with such customers, and must not be very happy and spit, which will make customers have a flashy impression and then doubt the product.

there is no doubt that everyone likes honest people. Confucius said, "Words must be honest and deeds must be faithful." This is the predecessors' understanding and attention to honesty, which shows the importance of being honest with others.

people who are hostile are generally difficult to get along with others, and it is also difficult to take the initiative to be nice to others. Their hostility often makes it difficult for salespeople to get close to them, let alone negotiate successfully.

Nevertheless, if the salesman can treat them in a friendly manner, I believe that no matter what kind of customers, the salesman can make friends with them and surrender them smoothly. After all, everyone doesn't like to refuse a friendly person.

"How can you see a rainbow without experiencing wind and rain?". This simple lyric tells us that no one can succeed casually.

There must be a lot of hardships and dangers on the road to success. Making things difficult for customers is a barrier that we need to cross. As long as we face it bravely and deal with it actively, then one day our salesmen will say with confidence that I have gained and grown. Ten selling skills 3

1. Three kinds of services that move customers:

1. Actively help customers to expand his career: no one likes to be promoted, and no one refuses to be helped to expand his career.

2. Sincerely care about customers and their families: No one likes to be promoted, and few people refuse to be cared for by others.

3. Do services unrelated to the product: If your service is related to your product, the customer will think that it is appropriate. If your service has nothing to do with your product, he will think that you really care about him, and it is easier to impress him, and touching the customer is the most effective.

2. Three levels of service:

1. Service within your duty: You and your company have done everything they should, and customers think you and your company are ok.

2. Edge service (optional service): You have done it, too. Customers think you and your company are very good.

3. Services unrelated to sales: You have done it all. Customers think that you and your company are not only partners in the mall, but also customers regard you as friends. This kind of human relationship can't be snatched away by competitors. Is this the result you want?

Third, the important belief of service:

1. I am a service provider, and the quality of my service is directly proportional to my life quality and personal achievement.

2. If you don't care about and serve customers well, your competitors are willing to do it for you.

conclusion:

no matter how detailed and precise a map is, it can never move its owner half a step on the ground ... no matter how fair a country's laws are, it can never prevent evil from happening ...

No treasure book, even if I have five forests in my hand, can never create wealth. Only actions can make maps, laws, iodine and iodine.